Content Explorer
Discover and analyze top-performing content in your niche.
Research over a billion web pages, complete with SEO and social metrics
Find the most popular articles on any topic. Sort the results by:
Organic Traffic
Estimated monthly traffic from search engines.
Referring Domains
The number of unique websites linking to the page.
Domain Rating
The relative “backlink popularity” of a website.
Traffic Value
The value of the organic traffic, if acquired via PPC.
Social Shares
Number of shares on Twitter, Facebook and Pinterest.
Combine advanced operators to refine your search
Content Explorer supports advanced search operators. With the right combinations, you can easily find link building prospects, low competition topics, partnership opportunities and more!
Filter the results to find what you need
Combine any of our twelve filters to find content that matches your criteria:
Published once / Republished
Referring domains
Published / First published date
Organic traffic
Live / Broken
Number of words
Language
Traffic value
Social shares
Site
Domain Rating
Author
Delve deeper into any piece of content
Easily see whether a page is gaining or losing backlinks and organic traffic over time with our in-line charts.
Hit "Details" to look under the hood of any page. You can easily investigate and find out why a page is performing as it is.
Find broken link building opportunities in seconds
Content Explorer reinvents broken link building. Combine the live/broken filter and referring domains filter to find dead pages on a given topic with backlinks.
Build links by recreating the dead page, then asking those linking to it to link to you instead.
Reverse engineer your competitor’s content marketing strategy
Enter your competitor’s domain into Content Explorer to see how frequently they're publishing and republishing content.
If competitors are outperforming you, it could be because they're keeping their content fresh.
See which sites have yet to link to you
Search for a relevant topic and use the "Highlight unlinked domains" feature to highlight non-linking websites.
Prioritize building links from these sites to improve SEO.
You can also use this method to find unlinked mentions. Just search for your brand name.
Build links easily by reaching out to these sites and asking them to make the mention clickable.
See content trends over time
Our “pages over time” chart lets you see the content creation trend for any topic over time.
Use this to see your brand mentions, the amount of content competitors are publishing, and more.