{"id":22521,"date":"2018-08-07T09:50:46","date_gmt":"2018-08-07T17:50:46","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=22521"},"modified":"2024-10-04T11:17:44","modified_gmt":"2024-10-04T16:17:44","slug":"how-to-set-up-google-alerts","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/how-to-set-up-google-alerts\/","title":{"rendered":"How to Set up Google Alerts (and Use It to Grow Your Business)"},"content":{"rendered":"
Do you want to monitor the web for mentions of your name? Or perhaps your business? Or maybe even your competitor? Google Alerts<\/a> can do this.<\/div>\n

It\u2019s simple to use. You enter a word or phrase, and you\u2019ll be alerted by email whenever Google finds new mentions on the web.<\/p>\n

Here\u2019s what that email may look like:<\/p>\n

\"joshua

a Google Alerts email for my name<\/p><\/div>\n

But Google Alerts is useful for more than just boosting your ego. Tracking mentions related to your business or brand can unveil opportunities for link building<\/a>, brand building, collaborations, and more.<\/p>\n

It\u2019s a free tool that\u2019s well-suited to beginners. But, despite being owned by Google, it doesn\u2019t catch all web mentions.<\/p>\n

How do we know? Because we have a web monitoring tool called Ahrefs Alerts<\/a>. When we ran a small experiment to compare the number of results found by each tool, we found that, on average, Ahrefs Alerts returned 2,376%<\/strong> more results.<\/p>\n

You can read more about this experiment at the end of this post.<\/p>\n

But for now, let\u2019s get back to what you came here for\u2014setting up Google Alerts and using it to grow your business!<\/p>\n

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