{"id":198634,"date":"2026-06-15T08:28:54","date_gmt":"2026-06-15T13:28:54","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=198634"},"modified":"2026-06-15T08:28:54","modified_gmt":"2026-06-15T13:28:54","slug":"ai-marketing-assistant","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/ai-marketing-assistant\/","title":{"rendered":"How I Use My AI Marketing Assistant After 200+&nbsp;Hours"},"content":{"rendered":"<div class=\"intro-txt\">After spending 200+ hours with Agent A, Ahrefs\u2019 AI marketing assistant, I\u2019m still not sure whether it\u2019s my best friend or my biggest threat\u2014it\u2019s <em>that<\/em> capable.<\/div>\n<p>Here\u2019s me letting my AI assistant code something for me, while I contemplate the AI doomsday scenarios.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-198654\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-and-me.jpg\" alt=\"AI generated image of me sitting next to a ephemeral ai agent coding something\" width=\"1000\" height=\"831\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-and-me.jpg 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-and-me-511x425.jpg 511w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-and-me-768x638.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\"><\/p>\n<p>But debating the impact of AI on our jobs only gets you so far. A better use of your time is figuring out how to reinvent your role with this technology. I mean, use it to do the things you never had enough time, skills, or resources to do before\u2014and create more value for your team in the process.<\/p>\n<p>In this article, I\u2019ll show how I use <a href=\"https:\/\/ahrefs.com\/agent-a\">Agent A<\/a> for marketing: building small tools, automating SEO research, improving my writing, organizing knowledge, running recurring checks, and connecting the tools I already use. Each section includes a prompt you can try, plus the frustrations and limits I\u2019ve found along the&nbsp;way.<\/p>\n<div class=\"intro-tok\" id=\"intro_tok\" style=\"display:none;\"><div class=\"intro-title\">Contents<\/div><a href=\"#\" class=\"expand-dots\"><span><\/span><span><\/span><span><\/span><\/a><\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"What is an AI marketing assistant, and how is it different from a chatbot or generalist AI agent?\" data-section=\"what-is-an-ai-marketing-assistant-and-how-is-it-different-from-a-chatbot-or-generalist-ai-agent\">\n<h2>What is an AI marketing assistant, and how is it different from a chatbot or generalist AI&nbsp;agent?<\/h2>\n<\/div><\/div>\n<p>An AI marketing assistant is a dedicated workspace for marketing tasks that can use tools, work with files, connect to data sources, remember preferences, and automate repeatable workflows.<\/p>\n<p>It looks like a typical AI chatbot on the surface, but that\u2019s just how you talk to the agentic AI technology \u201cunder the&nbsp;hood\u201d.<\/p>\n<p>You can set up your first agent using Claude Code or the ChatGPT Agents feature in minutes using a single sentence, no coding skills needed.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-setup-one-sentence.png\" alt=\"Setting up an AI agent with one sentence, no coding needed\"><\/p>\n<p>Unlike a chatbot that mainly answers questions, or a general-purpose AI agent that starts from scratch, a marketing assistant comes with built-in marketing expertise, specialized tools, and integrations with the platforms you already use.<\/p>\n<p><a href=\"https:\/\/ahrefs.com\/agent-a\">Agent A<\/a>, for example, comes with marketing apps and skills built by the Ahrefs team based on combined years of experience in marketing.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-marketing-apps-skills.jpg\" alt=\"Agent A's library of marketing apps and skills\"><\/p>\n<p>Agent A also has direct access to <a href=\"https:\/\/ahrefs.com\/big-data\">Ahrefs data<\/a>, and is designed to work with it natively. That means less setup, fewer workarounds, and a much faster path from idea to execution.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-ahrefs-data-native.png\" alt=\"Agent A pulling Ahrefs data natively in the workspace\"><\/p>\n<div class=\"recommendation\"><div class=\"recommendation-title\">What is Agent&nbsp;A?<\/div><div class=\"recommendation-content\">\n<p><a href=\"https:\/\/ahrefs.com\/agent-a\">Agent A<\/a> is a marketing agent from Ahrefs\u2014an AI assistant with direct access to the full Ahrefs dataset that can carry out marketing tasks autonomously, rather than just answer questions.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-197276\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/05\/word-image-197275-1.jpg\" alt width=\"1648\" height=\"1168\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/05\/word-image-197275-1.jpg 1648w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/05\/word-image-197275-1-600x425.jpg 600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/05\/word-image-197275-1-768x544.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/05\/word-image-197275-1-1536x1089.jpg 1536w\" sizes=\"auto, (max-width: 1648px) 100vw, 1648px\"><\/p>\n<p>Agent A includes:<\/p>\n<ul>\n<li><strong>Unrestricted access to Ahrefs endpoints.<\/strong> Every endpoint we use to build Ahrefs is available, including many you cannot reach via API or&nbsp;MCP.<\/li>\n<li><strong>Serious tech stack underneath.<\/strong> Postgres for state, Flask for UIs, an OpenRouter proxy with 300+ models, web fetch with full-page parsing, PDFs, OCR, scheduled jobs.<\/li>\n<li><strong>Native connectors to marketing tools.<\/strong> Slack, HubSpot, GitHub, Notion, Linear, Mailchimp, Resend, SendGrid, Stripe, Gong, WordPress, Airtable, Apify, and even Semrush.<\/li>\n<li><strong>Expert skill library.<\/strong> The Ahrefs team has contributed pre-built marketing skills and applications that encode how we actually work.<\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"9 things my AI marketing assistant does so I can focus on bigger work\" data-section=\"9-things-my-ai-marketing-assistant-does-so-i-can-focus-on-bigger-work\">\n<h2>9 things my AI marketing assistant does so I can focus on bigger work<\/h2>\n<\/div><\/div>\n<p>Since early April, I\u2019ve accumulated 248 chat sessions, roughly 17,000 messages, 41 apps, 57 artifacts, and 17 automated jobs in Agent A, my AI assistant.<\/p>\n<p>That\u2019s why I no longer think of it as a chatbot. It feels more like a workshop\u2014a place where work gets done. I can build, experiment, and solve problems there, then invite others in to collaborate or explore what I\u2019ve created.<\/p>\n<p>Here\u2019s how I use it in my day-to-day work.<\/p>\n<div class=\"recommendation\"><div class=\"recommendation-title\">Recommendation<\/div><div class=\"recommendation-content\">\n<p>To have your assistant build things like these for you, you don\u2019t even need a specific prompt: just describe it in natural language, or even better: show it a link to this article.<\/p>\n<\/div><\/div>\n<h3>My assistant keeps me from burning out on repetitive SEO&nbsp;work<\/h3>\n<p>SEO involves a lot of repetitive work: pulling data, cleaning it up, comparing reports, checking assumptions, and figuring out what to do next. It\u2019s important work, but it shouldn\u2019t take over your day. My AI assistant handles much of that busywork, so I can focus on strategy and decision-making.<\/p>\n<p>One example is a <a href=\"https:\/\/ahrefs.com\/seo\/keyword-research\">keyword research<\/a> hub I built. It brings together the frameworks, shortcuts, and processes I\u2019ve developed over the years into a single workflow. Instead of starting from scratch, I get a prioritized list of opportunities, business potential scores, and topic relationships that make the next steps much clearer.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-keyword-research-hub.png\" alt=\"Keyword research hub showing prioritized opportunities and business potential scores\"><\/p>\n<p>If you want to copy the logic of my app, show this <a href=\"https:\/\/github.com\/mmakosiewicz\/keyword-research-hub-spec\">GitHub link<\/a> to any AI agent. I encourage you to remix it so it feels tailor-made\u2014because that\u2019s the whole&nbsp;point.<\/p>\n<p>If you\u2019re using Agent A, you can also try the Content Keyword Research app by Sam Oh, which you may know from our <a href=\"https:\/\/www.youtube.com\/@AhrefsCom\/featured\">YouTube channel<\/a>.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-content-keyword-research-app.jpg\" alt=\"Content Keyword Research app built by Sam Oh\"><\/p>\n<h3>My assistant monitors metrics I would otherwise forget to&nbsp;check<\/h3>\n<p>Many marketing reports are only useful if they keep running after the first analysis. My AI assistant turns one-off investigations into recurring systems with scheduled checks, historical tracking, alerts, and reports. Things that used to live on a to-do list become processes that run automatically.<\/p>\n<p>For example, for one of the AI SEO experiments I did, I built a custom dashboard showing citations and mentions earned by the pages I built, i.e., the AI coverage.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-ai-coverage-dashboard.png\" alt=\"Dashboard tracking AI citations and mentions earned by published pages\"><\/p>\n<p>The assistant can then message me on Slack every week with a simplified version of the report:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-ai-coverage-slack.png\" alt=\"Weekly AI coverage summary delivered as a Slack message\"><\/p>\n<h3>My assistant remembers product knowledge and unique step-by-step guides<\/h3>\n<p>Product details, customer insights, decisions, and lessons learned often get buried in chat threads and forgotten documents.<\/p>\n<p>My AI assistant acts like a librarian that keeps track of this information and makes it easy to retrieve later. That means less time searching for context and fewer mistakes caused by missing information.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-product-knowledge.jpg\" alt=\"Agent A storing and retrieving saved product knowledge\"><\/p>\n<p>For example, I can use the app to get data for a presentation and ask my AI assistant to create an infographic from&nbsp;it:<\/p>\n<div style=\"width: 850px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-infographic-1.png\" alt=\"The prompt I used to create the infographic.\" width=\"840\" height=\"883\"><p class=\"wp-caption-text\">The prompt I used to create the infographic.<\/p><\/div>\n<div id=\"attachment_198649\" style=\"width: 3210px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-198649\" class=\"size-full wp-image-198649\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/reddit-ai-visibility-infographic.jpg\" alt=\"The Reddit infographic created in seconds from my trusted data by Agent A via my SOT app.\" width=\"3200\" height=\"1800\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/reddit-ai-visibility-infographic.jpg 3200w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/reddit-ai-visibility-infographic-680x383.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/reddit-ai-visibility-infographic-768x432.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/reddit-ai-visibility-infographic-1536x864.jpg 1536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/reddit-ai-visibility-infographic-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 3200px) 100vw, 3200px\"><p id=\"caption-attachment-198649\" class=\"wp-caption-text\">And the quick one-shot infographic I pasted right into the webinar deck.<\/p><\/div>\n<p>If you want an app <em>exactly<\/em> like that, show <a href=\"https:\/\/github.com\/mmakosiewicz\/sots_webinar\">this GitHub link<\/a> with all the instructions to your AI assistant.<\/p>\n<p>By the way, collating all of the instructions and pushing them to GitHub was also done by Agent A. I just described what I wanted to achieve.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-github-push.png\" alt=\"Agent A pushing app instructions to a GitHub repository\"><\/p>\n<h3>My assistant remembers how I like to&nbsp;write<\/h3>\n<p>One of the biggest frustrations with AI is having to repeat the same stylistic preferences over and over. So, I taught my agent what to avoid and what to emphasize, so those preferences became part of its default behavior.<\/p>\n<p>The style reference works like a skill inside the tool, so I can call on it anytime by saying something like, \u201cuse my editorial guide.\u201d<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-editorial-style-skill.png\" alt=\"Calling a saved editorial style guide as a skill\"><\/p>\n<p>To make this work, I simply gave the assistant links to my favorite articles and a few guidelines on how I like to write. From that, it built a writing profile that I can keep refining over&nbsp;time.<\/p>\n<p>You can do the same. Show your assistant examples of work you admire\u2014or your own best work\u2014and it can learn the patterns, preferences, and style that make your writing feel like&nbsp;you.<\/p>\n<h3>My assistant helps me apply great ideas and practices I\u2019ve seen online<\/h3>\n<p>There\u2019s more useful content online than anyone can read, let alone put into practice. Most of us are constantly saving articles, guides, and frameworks with every intention of coming back to them later but we rarely do.<\/p>\n<p>An AI assistant can help with that. You show it a useful guide or framework, it learns the process, and the next time you need that approach at work, it already knows how to run&nbsp;it.<\/p>\n<p>For example, my colleague Louise <a href=\"https:\/\/ahrefs.com\/blog\/monitor-youtube-video-mentions\/\">wrote a great guide on YouTube monitoring<\/a>, but the practical steps were a lot to remember. So, I asked my agent to turn the step-by-step instructions from the guide into a reusable skill.<\/p>\n<p>Look at the prompt in the image\u2014you don\u2019t need to be an AI prompt engineer to make your assistant instantly incredibly useful to&nbsp;you.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-guide-to-skill-prompt.png\" alt=\"A plain-language prompt turning a guide into a reusable skill\"><\/p>\n<p>Since my assistant has access to SEO data, it can autonomously run the instructions given in the article.<\/p>\n<p>On a sidenote, LLMs like ChatGPT and Claude Opus provide the intelligence, but we still need to give them the right context. That can be as simple as showing your assistant the content you like. Connect the assistant to the right set of data, e.g., SEO data,&nbsp;and<\/p>\n<h3>My assistant runs content research in the background and tells me when it\u2019s&nbsp;done<\/h3>\n<p>As a content creator, what you really need is a personalized content feed: the important signals from the week that could inspire your next&nbsp;piece.<\/p>\n<p>An AI agent can help a lot here. It can plan the workflow, run it on a schedule, and message you when something is worth reading.<\/p>\n<p>I\u2019ve always felt behind on what\u2019s happening on Reddit, so I asked my assistant to build a Reddit listening app. It checks r\/SEO, r\/bigseo, and r\/SEO_LLM for posts about AI search, generative engine optimization, and AI visibility.<\/p>\n<p>Instead of scrolling manually, relevant posts are collected daily, matched against keywords, stored in a searchable format, and turned into a weekly report. I use it to keep up with a fast-moving topic without having to live on Reddit.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-reddit-listening-app.png\" alt=\"Reddit listening app collecting posts from r\/SEO and r\/bigseo\"><\/p>\n<p>But of course, I tend to forget to check the app. Good thing my assistant sends me reports straight to&nbsp;Slack.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-reddit-digest-slack.png\" alt=\"Weekly Reddit digest sent to Slack\"><\/p>\n<h3>My assistant builds webpages for me (CMS&nbsp;too)<\/h3>\n<p>When you need a webpage, what you really want is to launch pages quickly without waiting on a designer\u2019s queue or a developer sprint.<\/p>\n<p>An AI assistant can help with that. It can plan the page, build it, publish it somewhere shareable, and let you keep making changes in plain English even after it\u2019s live. It can even build a quick CMS for that&nbsp;page.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-build-webpage-cms.png\" alt=\"Agent A building and publishing a webpage with a simple CMS\"><\/p>\n<p>In Agent A, I can also buy a new domain right in the tool and have the Agent publish to it for&nbsp;me.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-buy-domain.png\" alt=\"Buying a new domain directly inside Agent A\"><\/p>\n<p>Get an agentic AI tool like Agent A and describe the website you want as if you were briefing a teammate or a contractor. Share examples, mood boards, competitor pages, or anything else that helps communicate the look, feel, and purpose of the site. The more context you provide, the easier it is for the AI to understand what you\u2019re trying to&nbsp;build.<\/p>\n<h3>My assistant pulls data from the tools I already use (so I don\u2019t have&nbsp;to)<\/h3>\n<p>Content often depends on data stored across analytics platforms, CRMs, spreadsheets, and other tools. Rather than manually pulling everything together, I can ask the AI to collect the relevant data and prepare an initial analysis.<\/p>\n<p>From there, it can surface trends, highlight notable findings, and generate charts or visuals that can be used directly in a report or article.<\/p>\n<p>For example, my <a href=\"https:\/\/ahrefs.com\/blog\/agent-to-agent-marketing-born-on-moltbook\/\">latest article on Moltbook<\/a> was practically entirely done within the AI workspace, including pulling data from Ahrefs and visualizing it.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-moltbook-data-viz.png\" alt=\"Ahrefs data pulled and visualized for the Moltbook article\"><\/p>\n<h3>My assistant builds tools tailored to exactly how I&nbsp;work<\/h3>\n<p>After doing something for years, you develop your own way of working. The problem is that most software is designed for the average user, not for your specific workflow. AI changes that by making it easy to build tools around how you already work.<\/p>\n<p>For example, inspired by my colleague Louise, I built a Scrapbook app. It takes articles, videos, links, or notes, summarizes them, generates related content ideas, and stores everything in GitHub so I can access it from anywhere and share it with my&nbsp;team.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-scrapbook-app.jpg\" alt=\"Scrapbook app summarizing saved articles and storing them in GitHub\"><\/p>\n<p>It\u2019s part second brain, part research library, and part citation vault for future writing projects.<\/p>\n<p>So whenever I come across inspiring content, I can just come to the Agent and say \u201cscrapbook URL\u201d.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-scrapbook-command.png\" alt=\"Saving a link with a simple scrapbook URL command\"><\/p>\n<h3>My assistant connects my entire marketing stack<\/h3>\n<p>Some apps have been part of my daily work for years. Now I don\u2019t have to keep jumping between them, because AI acts as the glue between those systems.<\/p>\n<p>My assistant helps move information between tools, remembers decisions, checks status updates, and keeps workflows running.<\/p>\n<ul>\n<li><strong>Ahrefs<\/strong>: everything SEO and AI search, including reporting, keyword<br>\nresearch, competitor analysis, and a lot&nbsp;more.<\/li>\n<li><strong>Apify<\/strong>: scraping web pages and SERPs for data that isn\u2019t in&nbsp;any<br>\ntool yet\u2014useful for one-off competitor pulls, building custom datasets, and watching pages that change.<\/li>\n<li><strong>Github:<\/strong> where my notes, knowledge bases, and small app code&nbsp;live.<br>\nMarkdown files sync there automatically, so I always have a clean backup and teammates can read or edit the same content.<\/li>\n<li><strong>Linear<\/strong>: my work log. Every task, idea, and follow-up goes here&nbsp;so<br>\nI can see what\u2019s in progress, what\u2019s waiting on me, and what\u2019s done.<\/li>\n<li><strong>Slack<\/strong>: where the agent talks to me when something needs attention\u2014daily digests, finished jobs, alerts from recurring checks. Saves<br>\nme from having to remember to check every dashboard.<\/li>\n<li><strong>WordPress<\/strong>: posting articles for reviews, updating articles.<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/06\/agent-a-marketing-stack.png\" alt=\"Agent A connected to Ahrefs, Apify, GitHub, Linear, Slack, and WordPress\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Thinking traps I've had to unlearn when working with AI, and how I fixed them\" data-section=\"thinking-traps-ive-had-to-unlearn-when-working-with-ai-and-how-i-fixed-them\">\n<h2>Thinking traps I\u2019ve had to unlearn when working with AI, and how I fixed&nbsp;them<\/h2>\n<\/div><\/div>\n<p>The hardest part of using a powerful AI assistant is noticing when my own thinking starts bending to fit what it produces. A few patterns I keep catching myself in and how to fix&nbsp;them.<\/p>\n<h3>Thinking more AI output means better work<\/h3>\n<p>More output doesn\u2019t equal better work.<\/p>\n<p>One of the biggest traps with AI is assuming that producing more automatically creates more value. It doesn\u2019t. If you\u2019re not careful, you end up building more things while maintaining fewer of them. Quality slips, ownership becomes fuzzy, and your attention gets spread too&nbsp;thin.<\/p>\n<p>The answer isn\u2019t to create less. The whole point of using AI is to do more, after all. The key is to start small. Before building an app, automation, or content engine, create the minimum useful version first\u2014a prompt, checklist, note, or proof of concept. Then scale only what proves genuinely useful.<\/p>\n<p>The same applies to SEO and content marketing. Publishing lots of AI-assisted content isn\u2019t automatically bad. Publishing lots of content without human supervision, original insight, or real value is. That\u2019s when Google\u2019s spam systems\u2014and human readers\u2014start to notice.<\/p>\n<h3>Letting the model do my thinking for&nbsp;me<\/h3>\n<p>One of the easiest mistakes to make with AI is handing over the thinking, not just the&nbsp;work.<\/p>\n<p>The model isn\u2019t the smart one in this duo. It\u2019s good at generating possibilities, spotting patterns, and filling in gaps, but it doesn\u2019t have your judgment, experience, or&nbsp;taste.<\/p>\n<p>When I rely too heavily on its framing, I stop bringing my own point of view to the table and end up making edits inside the assistant\u2019s worldview instead of developing my&nbsp;own.<\/p>\n<p>I\u2019ve found the best results come when I start with a rough take first. What do I think? What am I unsure about? What would a good answer actually look like? Once I have that, I use the model to challenge my assumptions, surface blind spots, or extend my thinking\u2014not replace it.<\/p>\n<h3>Mistaking speed for progress<\/h3>\n<p>AI makes it incredibly easy to create things quickly. The problem is that creation is only one part of the&nbsp;job.<\/p>\n<p>I\u2019ve learned that moving faster doesn\u2019t always mean making progress. Sometimes it just means accumulating more things to manage later\u2014new tools, automations, documents, and workflows that seemed useful in the moment but never became part of a sustainable system.<\/p>\n<p>The real cost shows up later as workspace clutter, half-finished projects, and background work that no one actually owns.<\/p>\n<p>To avoid that, I treat management as part of the creation process. I use AI to help keep track of what\u2019s being built through Linear\u2014review queues, work logs, supervisor checks, and regular cleanup cycles. Creating something is easy. Making sure it stays useful is where the real work begins.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"I'm still only scratching the surface of what's possible with agentic AI\" data-section=\"im-still-only-scratching-the-surface-of-whats-possible-with-agentic-ai\">\n<h2>I\u2019m still only scratching the surface of what\u2019s possible with agentic AI<\/h2>\n<\/div><\/div>\n<p>Nobody talks about \u201ccomputer use cases\u201d because the computer is a general-purpose environment. An AI agent feels similar. The real value often appears only after <em>you<\/em> try a task and see whether the agent can figure out the steps, use the right tool, or build the missing piece.<\/p>\n<p>See what my colleagues do with their agents and get some more inspiration in these guides:<\/p>\n<div class=\"further-reading\"><div class=\"reading-title\">Further reading<\/div><div class=\"reading-content\">\n<ul>\n<li><a href=\"https:\/\/ahrefs.com\/blog\/agent-a-for-product-marketing\/\">8 Ways to Automate Product Marketing with Agent&nbsp;A<\/a><\/li>\n<li><a href=\"https:\/\/ahrefs.com\/blog\/agent-a-for-content-marketing\/\">7 Ways to Automate Content Marketing with Agent&nbsp;A<\/a><\/li>\n<li><a href=\"https:\/\/ahrefs.com\/blog\/vibe-coding-examples\/\">9 Vibe Coding Examples: AI Apps You Can Use Right Now to Grow Your Website<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<p>On top of that, there are many other tools you can connect to your AI assistant. For instance, you can connect Agent A to HubSpot, Notion, Airtable, Google Ads, Mailchimp, Stripe, Gong, and dozens more.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Final thoughts\" data-section=\"final-thoughts\">\n<h2>Final thoughts<\/h2>\n<\/div><\/div>\n<p>It\u2019s probably not an accident that OpenAI and Anthropic are forming partnerships to help companies adopt their technology.<\/p>\n<p>Even when the technology is this good, it doesn\u2019t explain itself. You can show someone an AI agent, tell them it can plan, use tools, build apps, remember context, and work in the background\u2014and the obvious question is still: Okay, but what do I actually do with&nbsp;it?<\/p>\n<p>After spending time with Agent A, I understand the problem better. We all know that the tech is powerful, the hard part is learning how to think with&nbsp;it.<\/p>\n<p>Thanks for reading! Feel free to connect with me on <a href=\"https:\/\/www.linkedin.com\/in\/mateusz-makosiewicz\/\">LinkedIn<\/a> or <a href=\"https:\/\/substack.com\/@mateuszmakosiewicz\">Substack<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here\u2019s me letting my AI assistant code something for me, while I contemplate the AI doomsday scenarios. But debating the impact of AI on our jobs only gets you so far. A better use of your time is figuring out<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":159,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[469,390],"tags":[],"coauthors":[412],"class_list":["post-198634","post","type-post","status-publish","format-standard","hentry","category-ai-search","category-marketing","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How I Use My AI Marketing Assistant After 200+ Hours<\/title>\n<meta name=\"description\" content=\"I spent 200+ hours with an AI marketing assistant. 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