{"id":195250,"date":"2026-02-11T09:36:14","date_gmt":"2026-02-11T14:36:14","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=195250"},"modified":"2026-02-15T09:28:09","modified_gmt":"2026-02-15T14:28:09","slug":"chatgpt-has-12-percent-of-googles-search-volume","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/chatgpt-has-12-percent-of-googles-search-volume\/","title":{"rendered":"ChatGPT Has 12% of Google\u2019s Search Volume but Google Sends 190x More Traffic to Websites"},"content":{"rendered":"<div class=\"intro-txt\"> ChatGPT processed 2.5 billion prompts per day as of July 2025.<a href=\"https:\/\/cdn.openai.com\/pdf\/a253471f-8260-40c6-a2cc-aa93fe9f142e\/economic-research-chatgpt-usage-paper.pdf\">\u00b9<\/a> That\u2019s 18% of Google\u2019s 13.7 billion daily searches, based on the 5 trillion searches per year they announced in January 2025.<a href=\"https:\/\/blog.google\/products\/ads-commerce\/ai-personalization-and-the-future-of-shopping\/\">\u00b2<\/a><\/div>\n\n\n\n<p>While ChatGPT has nearly a fifth of Google\u2019s query volume, people use the platforms in different ways.<\/p>\n\n\n\n<p>I wanted to see how ChatGPT compared to Google, not just on the total number of searches, but also searches where they compete with Google, how much traffic they send to websites, and the CTR differences in the systems.<\/p>\n\n\n\n<p>Let\u2019s dig&nbsp;in.<\/p>\n\n\n<div class=\"intro-tok\" id=\"intro_tok\" style=\"display:none;\"><div class=\"intro-title\">Contents<\/div><a href=\"#\" class=\"expand-dots\"><span><\/span><span><\/span><span><\/span><\/a><\/div>\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Key takeaways\" data-section=\"takeaways\">\n<h2><a id=\"post-195250-_nqhy3nxtt05z\"><\/a><strong>Key takeaways<\/strong><\/h2>\n<\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>65% of ChatGPT usage qualifies as search<\/strong>, but this can be lower depending on how you define search.<\/li>\n\n\n\n<li>For every search-like query in ChatGPT, there are <strong>8.33 searches in Googl<\/strong>e.<\/li>\n\n\n\n<li>Google sends <strong>190x more traffic<\/strong> to websites than ChatGPT.<\/li>\n\n\n\n<li>ChatGPT\u2019s CTR is <strong>96% lower<\/strong> than Google\u2019s CTR.<\/li>\n<\/ul>\n\n\n\n<p>The data shows two different business models: Google connects people to websites, ChatGPT keeps them in conversation. If AI search is the future of search, website traffic is in trouble.<\/p>\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Daily volume comparison\" data-section=\"daily-volume-comparison\">\n<h2><a id=\"post-195250-_lab80y5jinf\"><\/a><strong>Daily volume comparison<\/strong><\/h2>\n<\/div><\/div>\n\n\n\n<table id=\"tablepress-517\" class=\"tablepress tablepress-id-517 tablepress-responsive tablepress-ahrefs-width-720px\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Platform<\/th><th class=\"column-2\">Daily Searches\/Prompts<\/th><th class=\"column-3\">Annual Total<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Google<\/td><td class=\"column-2\">13.7 billion<\/td><td class=\"column-3\">5+ trillion<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">ChatGPT<\/td><td class=\"column-2\">2.5 billion<\/td><td class=\"column-3\">~912 billion<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-517 from cache -->\n\n\n<p>Google processes over 5 trillion searches annually (source: Google Internal Data, January 2025).<\/p>\n\n\n\n<p>ChatGPT handles 18 billion messages weekly as of July 2025, which equals approximately 2.5 billion prompts per&nbsp;day.<\/p>\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"How much of ChatGPT is search?\" data-section=\"chatgpt-search\">\n<h2><a id=\"post-195250-_uddrz52c2nsn\"><\/a><strong>How much of ChatGPT is \u201csearch\u201d?<\/strong><\/h2>\n<\/div><\/div>\n\n\n\n<p>Not every ChatGPT prompt is a search query. According to <a href=\"https:\/\/cdn.openai.com\/pdf\/a253471f-8260-40c6-a2cc-aa93fe9f142e\/economic-research-chatgpt-usage-paper.pdf\">research from OpenAI and Harvard<\/a>, which analyzed 1.5 million conversations, 24% is pure search and 51.6% is asking intent. Asking intent includes interactions where users seek advice, perspective, or information to improve judgment, rather than delegating task completion.<\/p>\n\n\n\n<p>I\u2019ve seen some studies that used those numbers for comparison, but I don\u2019t agree with them. Google does more than just search. There are tools for calculations, translation, and more which are included in other categories in the study. Even things like coding help are categorized differently, but devs have been searching issues on Google (and Stack Overflow) for many&nbsp;years.<\/p>\n\n\n\n<p>For example, we see hundreds of millions of searches every month for people looking to translate things on Google.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1050\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/ahrefs-data-showing-people-search-for-translation.jpg\" alt=\"Ahrefs data showing people search for translation on Google\" class=\"wp-image-195251\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/ahrefs-data-showing-people-search-for-translation.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/ahrefs-data-showing-people-search-for-translation-680x349.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/ahrefs-data-showing-people-search-for-translation-768x394.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/ahrefs-data-showing-people-search-for-translation-1536x788.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/figure>\n\n\n\n<p>Looking at their examples, I would classify 65% of the searches on ChatGPT as things that were traditionally searched on Google. This is higher than what the researchers classified, but I have more access to data on what people search than they&nbsp;did.<\/p>\n\n\n\n<table id=\"tablepress-518\" class=\"tablepress tablepress-id-518 tablepress-responsive tablepress-ahrefs-width-720px\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Category<\/th><th class=\"column-2\">% of ChatGPT Usage<\/th><th class=\"column-3\">ChatGPT Daily Volume<\/th><th class=\"column-4\">% of Google\u2019s Volume<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Pure Search (facts, products, recipes)<\/td><td class=\"column-2\">24.0%<\/td><td class=\"column-3\">600 million<\/td><td class=\"column-4\">4.38%<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">Asking Intent (search + advice)<\/td><td class=\"column-2\">51.6%<\/td><td class=\"column-3\">1.29 billion<\/td><td class=\"column-4\">9.42%<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">My Search Classification (things people traditionally searched on Google)<\/td><td class=\"column-2\">65.0%<\/td><td class=\"column-3\">1.625 billion<\/td><td class=\"column-4\">11.86%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-518 from cache -->\n\n\n<p>ChatGPT gets ~12% of the search volume of Google for things people have traditionally searched for on Google. For some comparison, it\u2019s estimated that Bing gets 1.2 billion searches a day. ChatGPT has surpassed Bing in search!<\/p>\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Website traffic comparison\" data-section=\"website-traffic-comparison\">\n<h2><a id=\"post-195250-_4o3vuv97o3nw\"><\/a><strong>Website traffic comparison<\/strong><\/h2>\n<\/div><\/div>\n\n\n\n<p>If you haven\u2019t seen it yet, Ahrefs built <a href=\"https:\/\/chatgpt-vs-google.com\/\">https:\/\/chatgpt-vs-google.com\/<\/a> with data from <a href=\"https:\/\/ahrefs.com\/web-analytics\">Ahrefs Web Analytics<\/a> across 76,000 websites.<\/p>\n\n\n\n<p>If we look at the traffic coming to websites, Google sends 190x more traffic to websites than ChatGPT. Google makes up nearly 40% of traffic to websites and ChatGPT just 0.21%.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1999\" height=\"704\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/traffic-data-from-search-engines-and-ai-assistants.png\" alt=\"Traffic data from search engines and ai assistants from Ahrefs Web Analytics\" class=\"wp-image-195252\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/traffic-data-from-search-engines-and-ai-assistants.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/traffic-data-from-search-engines-and-ai-assistants-680x239.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/traffic-data-from-search-engines-and-ai-assistants-768x270.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/traffic-data-from-search-engines-and-ai-assistants-1536x541.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/figure>\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"The CTR difference\" data-section=\"ctr-difference\">\n<h2><a id=\"post-195250-_x3ie5qg9n9ww\"><\/a><strong>The CTR difference<\/strong><\/h2>\n<\/div><\/div>\n\n\n\n<p>This is where the platforms diverge completely.<\/p>\n\n\n\n<p>I ran the numbers for the different classifications, but again I believe that my search classification is more accurate than those from the paper. I came up with ChatGPT having a 96% lower CTR than Google.<\/p>\n\n\n\n<p>Calculation method: <code>Estimated CTR = (Traffic Share % \/ Daily Queries in billions) \u00d7 10<\/code><\/p>\n\n\n\n<table id=\"tablepress-519\" class=\"tablepress tablepress-id-519 tablepress-responsive tablepress-ahrefs-width-720px\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Platform\/Category<\/th><th class=\"column-2\">Daily Queries<\/th><th class=\"column-3\">Traffic Share<\/th><th class=\"column-4\">Estimated CTR<\/th><th class=\"column-5\">CTR vs Google<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Google<\/td><td class=\"column-2\">13.7 billion<\/td><td class=\"column-3\">39.98%<\/td><td class=\"column-4\">29.2%<\/td><td class=\"column-5\">Baseline<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">ChatGPT (Pure Search)<\/td><td class=\"column-2\">600 million<\/td><td class=\"column-3\">0.21%<\/td><td class=\"column-4\">3.5%<\/td><td class=\"column-5\">88% lower<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">ChatGPT (Asking Intent)<\/td><td class=\"column-2\">1.29 billion<\/td><td class=\"column-3\">0.21%<\/td><td class=\"column-4\">1.6%<\/td><td class=\"column-5\">94% lower<\/td>\n<\/tr>\n<tr class=\"row-5 odd\">\n\t<td class=\"column-1\">ChatGPT (My Search Classification)<\/td><td class=\"column-2\">1.625 billion<\/td><td class=\"column-3\">0.21%<\/td><td class=\"column-4\">1.3%<\/td><td class=\"column-5\">96% lower<\/td>\n<\/tr>\n<tr class=\"row-6 even\">\n\t<td class=\"column-1\">ChatGPT (All&nbsp;Usage)<\/td><td class=\"column-2\">2.5 billion<\/td><td class=\"column-3\">0.21%<\/td><td class=\"column-4\">0.84%<\/td><td class=\"column-5\">97% lower<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-519 from cache -->\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-195250-_vv6tb4mks5tj\"><\/a><strong>Final thoughts<\/strong><\/h2>\n\n\n\n<p>Google remains the dominant search engine with 5.5x more daily activity. ChatGPT made headway into search in a short amount of time. They\u2019ve passed longtime search rivals like&nbsp;Bing.<\/p>\n\n\n\n<p>However, I\u2019m not sure if website owners will accept the drop in traffic or if they will eventually push back on AI search.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While ChatGPT has nearly a fifth of Google\u2019s query volume, people use the platforms in different ways. I wanted to see how ChatGPT compared to Google, not just on the total number of searches, but also searches where they compete<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":150,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[469,414],"tags":[],"coauthors":[377],"class_list":["post-195250","post","type-post","status-publish","format-standard","hentry","category-ai-search","category-data-studies","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ChatGPT Has 12% of Google&#039;s Search Volume but Google Sends 190x More Traffic to Websites<\/title>\n<meta name=\"description\" content=\"ChatGPT made headway into search in a short amount of time, even passing longtime search rivals like Bing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/chatgpt-has-12-percent-of-googles-search-volume\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ChatGPT Has 12% of Google&#039;s Search Volume but Google Sends 190x More Traffic to Websites\" \/>\n<meta property=\"og:description\" content=\"ChatGPT made headway into search in a short amount of time, even passing longtime search rivals like Bing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ahrefs.com\/blog\/chatgpt-has-12-percent-of-googles-search-volume\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Blog by Ahrefs\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Ahrefs\/\" \/>\n<meta property=\"article:author\" content=\"patrickstox\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-11T14:36:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-15T14:28:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2026\/02\/ahrefs-data-showing-people-search-for-translation.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1050\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patrick Stox\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@patrickstox\" \/>\n<meta name=\"twitter:site\" content=\"@ahrefs\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/chatgpt-has-12-percent-of-googles-search-volume\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/chatgpt-has-12-percent-of-googles-search-volume\\\/\"},\"author\":{\"name\":\"Patrick Stox\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/person\\\/14bf754248f3c561786477e4e5fd2067\"},\"headline\":\"ChatGPT Has 12% of Google\u2019s Search Volume but Google Sends 190x More Traffic to Websites\",\"datePublished\":\"2026-02-11T14:36:14+00:00\",\"dateModified\":\"2026-02-15T14:28:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/chatgpt-has-12-percent-of-googles-search-volume\\\/\"},\"wordCount\":652,\"publisher\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/chatgpt-has-12-percent-of-googles-search-volume\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/chatgpt-has-12-of-google8217s-search-by-patrick-stox-ai-search-1.jpg\",\"articleSection\":[\"AI Search\",\"Data &amp; 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