{"id":191644,"date":"2025-10-13T19:55:46","date_gmt":"2025-10-14T00:55:46","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=191644"},"modified":"2025-10-13T19:57:18","modified_gmt":"2025-10-14T00:57:18","slug":"new-features-sep-2025","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/","title":{"rendered":"Entities &amp; Topics in Brand Radar, Ahrefs Connect, and more (September 2025)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.<\/span><\/p>\n<p>Let\u2019s dive&nbsp;in.<\/p>\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-2rwfmehbiao\" style=\"max-width:900px;\" class=\"arve\">\n<div class=\"arve-inner\">\n<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n<p>\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-2rwfmehbiao\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/2rWFmEHBiAo?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/2rWFmEHBiAo?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe><\/p><\/div>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"1. Brand Radar\" data-section=\"brand-radar\">\n<h2 id=\"brand-radar\"><span style=\"font-weight: 400;\">Brand Radar<\/span><\/h2>\n<\/div><\/div>\n<p><b>Entities<\/b><br>\n<span style=\"font-weight: 400;\">You can now group multiple variations of a brand or competitor name into one entity. Any response that matches a term in the group gets counted. That means no more chasing every typo, spelling, or alternate phrasing \u2013 just a cleaner, consolidated view of your brand footprint.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191654\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png\" alt width=\"1999\" height=\"848\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8-680x288.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8-768x326.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8-1536x652.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><b>Saved reports<\/b><br>\n<span style=\"font-weight: 400;\">Reports for your brand, competitors, and market can now be saved directly in Brand Radar. Access control is built in: keep them private, or share them with your&nbsp;team.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191656\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image10.png\" alt width=\"1999\" height=\"1224\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image10.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image10-680x416.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image10-768x470.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image10-1536x941.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><b>Topics<\/b><br>\n<span style=\"font-weight: 400;\">Brand Radar now has a Topics report and Overview widget. Queries are grouped by parent topics from Keywords Explorer, helping you:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Uncover new angles where your brand is (or isn\u2019t) visible in&nbsp;AI<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Prioritize which queries to optimize for&nbsp;first<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Slice results with the new filter to focus where it matters most<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191662\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image16.png\" alt width=\"1999\" height=\"985\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image16.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image16-680x335.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image16-768x378.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image16-1536x757.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><b>Filter builder<\/b><br>\n<span style=\"font-weight: 400;\">Think of this as the new Market Scope filter from v1. It lets you exclude responses from Overview charts, giving you more control over what\u2019s shown and how you analyze coverage.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191655\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image9.png\" alt width=\"1764\" height=\"778\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image9.png 1764w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image9-680x300.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image9-768x339.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image9-1536x677.png 1536w\" sizes=\"auto, (max-width: 1764px) 100vw, 1764px\"><\/p>\n<p><b>Cited Domains &amp; Pages improvements<\/b><br>\n<span style=\"font-weight: 400;\">Both reports now have their own dedicated filters so you can refine by domain names and page URLs directly, instead of just removing responses. Plus, the Cited Domains report has a new column showing the total number of cited pages per domain, making it easier to spot where coverage is concentrated.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191652\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image6.png\" alt width=\"1999\" height=\"841\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image6.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image6-680x286.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image6-768x323.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image6-1536x646.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><b>Export upgrades<\/b><br>\n<span style=\"font-weight: 400;\">Sharing data is easier too:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Export directly to Google Sheets<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Download any Brand Radar chart as a&nbsp;CSV<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191648\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image2.png\" alt width=\"1999\" height=\"808\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image2.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image2-680x275.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image2-768x310.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image2-1536x621.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><b>Brand Radar&nbsp;API<\/b><br>\n<span style=\"font-weight: 400;\">The first endpoint is live: AI responses. It includes the same columns and filters you\u2019re used to in-app, now accessible via API. Handy for dashboards, pipelines, and custom reporting.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191647\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image1.png\" alt width=\"1999\" height=\"1069\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image1.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image1-680x364.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image1-768x411.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image1-1536x821.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><br>\n<a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/brand-radar\/operations\"><span style=\"font-weight: 400;\">Read API&nbsp;docs&nbsp;\u2192<\/span><\/a><\/p>\n<p><b>AWT access<\/b><br>\n<span style=\"font-weight: 400;\">The Brand Radar add-on is now available to Ahrefs Webmaster Tools users, even without a paid subscription. You\u2019ll need an AWT account to get started. (Note: Search Demand and Web Visibility indexes are excluded for free&nbsp;users.)<\/span><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"2. Report Builder\" data-section=\"report-builder\">\n<h2 id=\"web-analytics\">Report Builder<\/h2>\n<\/div><\/div>\n<p><span style=\"font-weight: 400;\">Add Brand Radar 2.0 Mentions charts for all platforms into your custom reports. Perfect for slipping AI visibility data into your monthly SEO reports for clients or stakeholders.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191663\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image17.png\" alt width=\"1999\" height=\"1129\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image17.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image17-680x384.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image17-768x434.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image17-1536x868.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"3. Web Analytics\" data-section=\"web-analytics\">\n<h2 id=\"web-analytics\"><span style=\"font-weight: 400;\">Web Analytics<\/span><\/h2>\n<\/div><\/div>\n<p><b>Funnels comparison<\/b><br>\n<span style=\"font-weight: 400;\">Compare funnels across dates using the date picker. Exports in comparison mode include both current and previous periods. You can also export tracked events directly, which makes it easier to analyze them outside Ahrefs.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191661\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image15.png\" alt width=\"1224\" height=\"774\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image15.png 1224w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image15-672x425.png 672w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image15-768x486.png 768w\" sizes=\"auto, (max-width: 1224px) 100vw, 1224px\"><\/p>\n<p><b>Possible 404 report<\/b><br>\n<span style=\"font-weight: 400;\">Flags pages that get visits but contain \u201c404\u201d or \u201cnot found\u201d in the title. This often happens when AI chatbots hallucinate URLs \u2013 now you can catch and fix them before they cause issues.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191653\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image7.png\" alt width=\"1999\" height=\"741\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image7.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image7-680x252.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image7-768x285.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image7-1536x569.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"4. Site Explorer\" data-section=\"site-explorer\">\n<h2 id=\"site-explorer\"><span style=\"font-weight: 400;\">Site Explorer<\/span><\/h2>\n<\/div><\/div>\n<p><b>SERP features history<\/b><br>\n<span style=\"font-weight: 400;\">A new chart in Overview shows the number of positions your site holds in SERP features over time. Like in Rank Tracker, you\u2019ll see:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Owned features \u2013 where your pages actually rank<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Total features \u2013 out of 19 possible types<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191659\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image13.png\" alt width=\"1622\" height=\"938\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image13.png 1622w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image13-680x393.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image13-768x444.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image13-1536x888.png 1536w\" sizes=\"auto, (max-width: 1622px) 100vw, 1622px\"><\/p>\n<p><span style=\"font-weight: 400;\">The chart is interactive too: click on features, drag across a time period, and it\u2019ll open Organic Keywords with the right filters already applied.<\/span><\/p>\n<p><b>404 not found in Outgoing Links<\/b><br>\n<span style=\"font-weight: 400;\">There\u2019s a new status code filter in the Outgoing Links report that lets you find broken outgoing links directly. This fully replaces the old Broken Links report, which has been removed.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191664\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image18.jpg\" alt width=\"1999\" height=\"958\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image18.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image18-680x326.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image18-768x368.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image18-1536x736.jpg 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"5. Keywords Explorer\" data-section=\"keywords-explorer\">\n<h2 id=\"keywords-explorer\"><span style=\"font-weight: 400;\">Keywords Explorer<\/span><\/h2>\n<\/div><\/div>\n<p><b>Competitors map<\/b><br>\n<span style=\"font-weight: 400;\">Traffic Share reports now include a competitors map \u2013 a visual way to see who\u2019s winning your keywords by traffic and traffic value. Bubble size shows coverage: pages for domains, and ranking keywords for&nbsp;pages.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191650\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image4.png\" alt width=\"1768\" height=\"880\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image4.png 1768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image4-680x338.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image4-768x382.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image4-1536x765.png 1536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image4-400x200.png 400w\" sizes=\"auto, (max-width: 1768px) 100vw, 1768px\"><\/p>\n<p><b>Historical traffic share<\/b><br>\n<span style=\"font-weight: 400;\">Also in Traffic Share reports, a new trend chart shows how traffic distribution has shifted over time. Click any point on the chart to zoom in, then pick pages to plot directly and track competitive changes in detail.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191658\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image12.jpg\" alt width=\"1999\" height=\"1445\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image12.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image12-588x425.jpg 588w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image12-768x555.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image12-1536x1110.jpg 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><b>Exclude keywords filter<\/b><br>\n<span style=\"font-weight: 400;\">You can now exclude keywords that are already in a list or project from keyword ideas reports. This helps keep results focused on fresh opportunities instead of cluttered with duplicates.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191660\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image14.png\" alt width=\"1916\" height=\"996\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image14.png 1916w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image14-680x353.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image14-768x399.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image14-1536x798.png 1536w\" sizes=\"auto, (max-width: 1916px) 100vw, 1916px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"6. Rank Tracker\" data-section=\"rank-tracker\">\n<h2 id=\"rank-tracker\"><span style=\"font-weight: 400;\">Rank Tracker<\/span><\/h2>\n<\/div><\/div>\n<p><b>User notes<\/b><br>\n<span style=\"font-weight: 400;\">User notes in Rank Tracker and GSC charts are now shared across the entire workspace. If a project is shared, everyone in it can see the notes. Members with editing rights can edit any note, while guests can only view. Notes can\u2019t be made private.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191651\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image5.png\" alt width=\"1960\" height=\"820\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image5.png 1960w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image5-680x284.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image5-768x321.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image5-1536x643.png 1536w\" sizes=\"auto, (max-width: 1960px) 100vw, 1960px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"7. Batch Analysis\" data-section=\"batch-analysis\">\n<h2 id=\"batch-analysis\"><span style=\"font-weight: 400;\">Batch Analysis<\/span><\/h2>\n<\/div><\/div>\n<p><span style=\"font-weight: 400;\">Batch Analysis 2.0 is now the default. It\u2019s faster, more powerful, and supports up to 1,000 URLs (vs 200 before). You\u2019ll see:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Backlink counts<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Referring domains<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Outlink data<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-191657\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image11.jpg\" alt width=\"1999\" height=\"942\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image11.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image11-680x320.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image11-768x362.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image11-1536x724.jpg 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/p>\n<p><span style=\"font-weight: 400;\">The tool also gives more accurate link counts than the old version. We\u2019ve added these new fields to the batch-analysis API v3 endpoint.<\/span><\/p>\n<p><a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/batch-analysis\/operations\"><span style=\"font-weight: 400;\">Read API&nbsp;docs&nbsp;\u2192<\/span><\/a><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"8. Ahrefs Connect\" data-section=\"ahrefs-connect\">\n<h2 id=\"ahrefs-connect\"><span style=\"font-weight: 400;\">Ahrefs Connect<\/span><\/h2>\n<\/div><\/div>\n<p><b>Launch of Ahrefs Connect<\/b><br>\n<span style=\"font-weight: 400;\">Big news: we\u2019ve launched Ahrefs Connect, our new system for third-party integrations built on API v3. Ahrefs Connect lets your favorite tools plug into your Ahrefs account with OAuth, so they can pull data&nbsp;like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Competitive intelligence<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Site Audit reports<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Organic search and backlinks data<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">We\u2019ve also added extra API units to Lite, Standard, and Advanced plans to support Ahrefs Connect. Direct API v3 access and new app activations remain Enterprise-only.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-191649 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image3.png\" alt width=\"1999\" height=\"1270\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image3.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image3-669x425.png 669w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image3-260x166.png 260w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image3-768x488.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image3-1536x976.png 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><br>\n<a href=\"https:\/\/docs.ahrefs.com\/docs\/connect\/overview\"><span style=\"font-weight: 400;\">Read docs for details&nbsp;\u2192<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">\u26a0\ufe0f Reminder: API v2 and all legacy integrations stop working on November 1,&nbsp;2025.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2013<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s all for this month. Check out our <a href=\"https:\/\/ahrefs.com\/changelog\">changelog<\/a> for more updates, or leave any feature requests on our <a href=\"https:\/\/ahrefs.canny.io\/\">Canny board<\/a>. Enjoy!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations. Let\u2019s dive&nbsp;in. Entities You can now group multiple variations of a brand or competitor name into<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":136,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[333],"tags":[],"coauthors":[345],"class_list":["post-191644","post","type-post","status-publish","format-standard","hentry","category-product-blog","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Entities &amp; Topics in Brand Radar, Ahrefs Connect, and more (September 2025)<\/title>\n<meta name=\"description\" content=\"We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Entities &amp; Topics in Brand Radar, Ahrefs Connect, and more (September 2025)\" \/>\n<meta property=\"og:description\" content=\"We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Blog by Ahrefs\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Ahrefs\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-14T00:55:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-14T00:57:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1999\" \/>\n\t<meta property=\"og:image:height\" content=\"848\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rebekah Bek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@paperseasons\" \/>\n<meta name=\"twitter:site\" content=\"@ahrefs\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/\"},\"author\":{\"name\":\"Rebekah Bek\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/person\\\/cdca43941cdba098bf02e8cf802e6147\"},\"headline\":\"Entities &amp; Topics in Brand Radar, Ahrefs Connect, and more (September 2025)\",\"datePublished\":\"2025-10-14T00:55:46+00:00\",\"dateModified\":\"2025-10-14T00:57:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/\"},\"wordCount\":1002,\"publisher\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/entities-038-topics-in-brand-radar-by-rebekah-bek-product-blog.jpg\",\"articleSection\":[\"Product Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/\",\"name\":\"Entities & Topics in Brand Radar, Ahrefs Connect, and more (September 2025)\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/image8.png\",\"datePublished\":\"2025-10-14T00:55:46+00:00\",\"dateModified\":\"2025-10-14T00:57:18+00:00\",\"description\":\"We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/new-features-sep-2025\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/image8.png\",\"contentUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/image8.png\",\"width\":1999,\"height\":848},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/\",\"name\":\"SEO Blog by Ahrefs\",\"description\":\"Link Building Strategies &amp; SEO Tips\",\"publisher\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#organization\",\"name\":\"Ahrefs\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/ahrefs-logo.png\",\"contentUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/ahrefs-logo.png\",\"width\":2048,\"height\":768,\"caption\":\"Ahrefs\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Ahrefs\\\/\",\"https:\\\/\\\/x.com\\\/ahrefs\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/ahrefs\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/ahrefscom\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/person\\\/cdca43941cdba098bf02e8cf802e6147\",\"name\":\"Rebekah Bek\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image_Editor.png65155b41ab42f012e729d6d3e5a07cc3\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image_Editor.png\",\"contentUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image_Editor.png\",\"caption\":\"Rebekah Bek\"},\"description\":\"Helping you understand and love using Ahrefs. Find me on:\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/rebekahbek\\\/\",\"https:\\\/\\\/x.com\\\/paperseasons\"],\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/author\\\/rebekah\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Entities & Topics in Brand Radar, Ahrefs Connect, and more (September 2025)","description":"We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/","og_locale":"en_US","og_type":"article","og_title":"Entities & Topics in Brand Radar, Ahrefs Connect, and more (September 2025)","og_description":"We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.","og_url":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/","og_site_name":"SEO Blog by Ahrefs","article_publisher":"https:\/\/www.facebook.com\/Ahrefs\/","article_published_time":"2025-10-14T00:55:46+00:00","article_modified_time":"2025-10-14T00:57:18+00:00","og_image":[{"width":1999,"height":848,"url":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png","type":"image\/png"}],"author":"Rebekah Bek","twitter_card":"summary_large_image","twitter_creator":"@paperseasons","twitter_site":"@ahrefs","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/#article","isPartOf":{"@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/"},"author":{"name":"Rebekah Bek","@id":"https:\/\/ahrefs.com\/blog\/#\/schema\/person\/cdca43941cdba098bf02e8cf802e6147"},"headline":"Entities &amp; Topics in Brand Radar, Ahrefs Connect, and more (September 2025)","datePublished":"2025-10-14T00:55:46+00:00","dateModified":"2025-10-14T00:57:18+00:00","mainEntityOfPage":{"@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/"},"wordCount":1002,"publisher":{"@id":"https:\/\/ahrefs.com\/blog\/#organization"},"image":{"@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/entities-038-topics-in-brand-radar-by-rebekah-bek-product-blog.jpg","articleSection":["Product Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/","url":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/","name":"Entities & Topics in Brand Radar, Ahrefs Connect, and more (September 2025)","isPartOf":{"@id":"https:\/\/ahrefs.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/#primaryimage"},"image":{"@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png","datePublished":"2025-10-14T00:55:46+00:00","dateModified":"2025-10-14T00:57:18+00:00","description":"We\u2019ve got 18 updates this month \u2013 from big improvements in tracking your brand in AI, to the launch of Ahrefs Connect for integrations.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ahrefs.com\/blog\/new-features-sep-2025\/#primaryimage","url":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png","contentUrl":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/10\/image8.png","width":1999,"height":848},{"@type":"WebSite","@id":"https:\/\/ahrefs.com\/blog\/#website","url":"https:\/\/ahrefs.com\/blog\/","name":"SEO Blog by Ahrefs","description":"Link Building Strategies &amp; SEO Tips","publisher":{"@id":"https:\/\/ahrefs.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ahrefs.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/ahrefs.com\/blog\/#organization","name":"Ahrefs","url":"https:\/\/ahrefs.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ahrefs.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/06\/ahrefs-logo.png","contentUrl":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/06\/ahrefs-logo.png","width":2048,"height":768,"caption":"Ahrefs"},"image":{"@id":"https:\/\/ahrefs.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Ahrefs\/","https:\/\/x.com\/ahrefs","https:\/\/www.linkedin.com\/company\/ahrefs\/","https:\/\/www.youtube.com\/c\/ahrefscom"]},{"@type":"Person","@id":"https:\/\/ahrefs.com\/blog\/#\/schema\/person\/cdca43941cdba098bf02e8cf802e6147","name":"Rebekah Bek","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/Image_Editor.png65155b41ab42f012e729d6d3e5a07cc3","url":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/Image_Editor.png","contentUrl":"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/Image_Editor.png","caption":"Rebekah Bek"},"description":"Helping you understand and love using Ahrefs. Find me on:","sameAs":["https:\/\/www.linkedin.com\/in\/rebekahbek\/","https:\/\/x.com\/paperseasons"],"url":"https:\/\/ahrefs.com\/blog\/author\/rebekah\/"}]}},"_links":{"self":[{"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/posts\/191644","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/users\/136"}],"replies":[{"embeddable":true,"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/comments?post=191644"}],"version-history":[{"count":0,"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/posts\/191644\/revisions"}],"wp:attachment":[{"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/media?parent=191644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/categories?post=191644"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/tags?post=191644"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/ahrefs.com\/blog\/wp-json\/wp\/v2\/coauthors?post=191644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}