{"id":191326,"date":"2025-09-15T10:30:53","date_gmt":"2025-09-15T15:30:53","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=191326"},"modified":"2025-12-11T22:54:42","modified_gmt":"2025-12-12T03:54:42","slug":"brand-radar-use-cases","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/brand-radar-use-cases\/","title":{"rendered":"10 Ways to Use Ahrefs\u2019 Brand Radar to Grow AI Visibility"},"content":{"rendered":"<div class=\"intro-txt\"> SEO has undeniably changed. To stay discoverable in search, AI, and beyond, brands now need to track visibility in AI Overviews, chatbots, and LLM responses.&nbsp;<\/div>\n<p>And that\u2019s where Ahrefs\u2019 Brand Radar comes&nbsp;in.<\/p>\n<p>It\u2019s one of the fastest-growing tools in AI brand visibility, with 100M+ prompts, 6+ AI indexes, and requires zero&nbsp;setup.<\/p>\n<p>Below, I share my favorite use cases and actionable workflows to turn Brand Radar\u2019s insights into measurable growth for your brand. Let\u2019s dig&nbsp;in.<\/p>\n<h2><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> How Brand Radar&nbsp;works&nbsp;<\/div><\/div><\/h2>\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"wistia\" id=\"arve-wistia-4g28a54s84\" style=\"max-width:900px;\" class=\"arve\">\n<div class=\"arve-inner\">\n<div style=\"aspect-ratio:125\/81\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n<div class=\"arve-ar\" style=\"padding-top:64.800000%\"><\/div>\n<p>\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore wistia_embed\" credentialless data-arve=\"arve-wistia-4g28a54s84\" data-lenis-prevent data-src-no-ap=\"https:\/\/fast.wistia.net\/embed\/iframe\/4g28a54s84?dnt=1&amp;autoPlay=false\" frameborder=\"0\" height=\"583.2\" loading=\"lazy\" name referrerpolicy=\"no-referrer\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox allow-forms\" scrolling=\"no\" src=\"https:\/\/fast.wistia.net\/embed\/iframe\/4g28a54s84?dnt=1&amp;autoPlay=false\" title width=\"900\"><\/iframe><\/p><\/div>\n<\/div>\n<\/div>\n<p>Unlike traditional SEO metrics, AI answers are non-deterministic\u2014they change from query to query, and even the same prompt can return different citations each&nbsp;time.<\/p>\n<p>That makes it difficult to track brand visibility in AI search manually.<\/p>\n<p>Most AI tools only let you track a handful of prompts to see how results shift over time. Brand Radar goes further: it aggregates thousands of prompts and responses across multiple AI search platforms.<\/p>\n<p>Instead of only monitoring what you already know, it gives you a database of potential opportunities and ideas, helping you spot new growth angles as they emerge.<\/p>\n<p>You can search for specific brands, products, people, and\/or topics to see how various AI search platforms respond to them, while also uncovering fresh opportunities you might not have thought to&nbsp;check.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1367\" height=\"126\" class=\"wp-image-191327\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-1.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-1.png 1367w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-1-680x63.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-1-768x71.png 768w\" sizes=\"auto, (max-width: 1367px) 100vw, 1367px\"><\/p>\n<p>But, at the core of Brand Radar are filters. This is where the magic happens.<\/p>\n<p>The filters let you isolate exact scenarios where the entity you searched appears or where it doesn\u2019t but should. For example:<\/p>\n\n<table id=\"tablepress-466\" class=\"tablepress tablepress-id-466 tablepress-responsive tablepress-ahrefs-width-full\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Use case<\/th><th class=\"column-2\">Filter settings<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Get stats about only your branded searches.<\/td><td class=\"column-2\">Query contains {your&nbsp;brand}<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">Get stats about all your brands and sub-brands.<\/td><td class=\"column-2\">Query contains {your brand} AND {sub-brand 1} AND {sub-brand 2}&nbsp;etc.<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">Analyze when and how AI includes your content in responses.<\/td><td class=\"column-2\">Response contains {your&nbsp;brand}<\/td>\n<\/tr>\n<tr class=\"row-5 odd\">\n\t<td class=\"column-1\">See how often AI answers link to your content.<\/td><td class=\"column-2\">Citation contains {your domain}<\/td>\n<\/tr>\n<tr class=\"row-6 even\">\n\t<td class=\"column-1\">Analyze how often a particular page gets cited in AI responses.<\/td><td class=\"column-2\">Citation contains {URL}<\/td>\n<\/tr>\n<tr class=\"row-7 odd\">\n\t<td class=\"column-1\">See how an entire content hub or website segment performs in AI search.<\/td><td class=\"column-2\">Citation contains {path}<\/td>\n<\/tr>\n<tr class=\"row-8 even\">\n\t<td class=\"column-1\">Find branded content gaps you need to fill, so you control the answer.<\/td><td class=\"column-2\">Query OR response contains {your brand} AND citation does not contain {your domain}<\/td>\n<\/tr>\n<tr class=\"row-9 odd\">\n\t<td class=\"column-1\">Find when AI does not recommend your brand for a branded query. Rare situation. Indicates a perception problem.<\/td><td class=\"column-2\">Query contains {your brand} AND response does not contain {your&nbsp;brand}<\/td>\n<\/tr>\n<tr class=\"row-10 even\">\n\t<td class=\"column-1\">Find unbranded queries for which you have strong visibility.<\/td><td class=\"column-2\">Query does not contain {your brand} AND response OR citation contains {your&nbsp;brand}<\/td>\n<\/tr>\n<tr class=\"row-11 odd\">\n\t<td class=\"column-1\">Discover unbranded topics that AI strongly connects to your&nbsp;brand.<\/td><td class=\"column-2\">Citation contains {your domain} AND response AND query don\u2019t contain {your&nbsp;brand}<\/td>\n<\/tr>\n<tr class=\"row-12 even\">\n\t<td class=\"column-1\">Assess your topic coverage in AI responses.<\/td><td class=\"column-2\">Query OR response contains {topic} AND citation contains {your domain}<\/td>\n<\/tr>\n<tr class=\"row-13 odd\">\n\t<td class=\"column-1\">Assess brand gaps against competitors in AI responses.<\/td><td class=\"column-2\">Citation doesn\u2019t contain {your domain} AND citation contains {competitor 1} OR {competitor 2}&nbsp;etc.<\/td>\n<\/tr>\n<tr class=\"row-14 even\">\n\t<td class=\"column-1\">Find content angles or niches in your industry that aren\u2019t covered by established competitors.<\/td><td class=\"column-2\">Query contains {your topic\/industry} AND citation does not contain {your competitor\u2019s domain(s)}<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<p>The combinations are endless. You can also nest filters within filters by creating groups.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"532\" class=\"wp-image-191328\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-2.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-2.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-2-680x177.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-2-768x200.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-2-1536x399.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>For instance, if you wanted to check queries that don\u2019t include your brand and where the response or citation does, here\u2019s how you could set that&nbsp;up:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1385\" height=\"658\" class=\"wp-image-191329\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-3.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-3.png 1385w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-3-680x323.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-3-768x365.png 768w\" sizes=\"auto, (max-width: 1385px) 100vw, 1385px\"><\/p>\n<p>Once you understand how the filters work, the next step is putting them into action.<\/p>\n<div class=\"recommendation\"><div class=\"recommendation-title\">Recommendation<\/div><div class=\"recommendation-content\"> Check out our <a href=\"https:\/\/ahrefs.com\/academy\/how-to-use-brand-radar\">free video course<\/a> on how to use Brand Radar if you\u2019d like video walkthroughs of the tools and what\u2019s possible.&nbsp;<\/div><\/div>\n<h2><a id=\"post-191326-_gfkuyfcxrhah\"><\/a>10 Brand Radar workflows you can use&nbsp;today<\/h2>\n<p>Brand Radar does more than spot where your brand shows up. It can also help you turn those insights into workflows that improve visibility, close gaps, and strengthen your competitive position in AI search.<\/p>\n<p>Below are ten practical ways to do exactly that.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 1. Benchmark your brand\u2019s current visibility in AI search&nbsp;<\/div><\/div><\/h3>\n<p>When auditing your brand for performance in AI search, you\u2019ll need to assess both the outcome (mentions in AI responses) and the causes (brand searches and visibility across the&nbsp;web).<\/p>\n<p>Brand Radar allows you to analyze both.<\/p>\n<p>Start by entering your brand name and benchmarking your current mentions, citations, impressions, and AI Share of&nbsp;Voice:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1408\" height=\"848\" class=\"wp-image-191330\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-4.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-4.png 1408w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-4-680x410.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-4-768x463.png 768w\" sizes=\"auto, (max-width: 1408px) 100vw, 1408px\"><\/p>\n<ul>\n<li><strong>Mentions<\/strong> are the number of results that mention the entity at least&nbsp;once.<\/li>\n<li><strong>Citations<\/strong> are the AI results that cite the entity at least once as a source.<\/li>\n<li><strong>Impressions<\/strong> are mentions that are weighted by Google search volume to estimate potential exposure.<\/li>\n<li><strong>AI Share of Voice<\/strong> is the percentage of brand impressions out of the total impressions for responses that mention any tracked brand.<\/li>\n<\/ul>\n<p>You can do this across 6+ AI indexes, like AI Overviews, ChatGPT, and Perplexity, to see which platforms frequently mention your brand in their responses.<\/p>\n<p>You can also easily check growth in your brand\u2019s search demand and web visibility over&nbsp;time:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1420\" height=\"1103\" class=\"wp-image-191331\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-5.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-5.png 1420w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-5-547x425.png 547w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-5-768x597.png 768w\" sizes=\"auto, (max-width: 1420px) 100vw, 1420px\"><\/p>\n<p>If you manage multiple brands, you can add all of them to the brand field to track them as a group and get their combined metrics:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"668\" class=\"wp-image-191332\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-6.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-6.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-6-680x222.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-6-768x251.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-6-1536x501.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>These stats are great for getting directional feedback on whether your brand\u2019s visibility is growing or declining in AI search.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 2. See what AI says about your brand (and if it\u2019s&nbsp;true)&nbsp;<\/div><\/div><\/h3>\n<p>One of the most valuable things Brand Radar does is help you protect your narrative by checking how your brand is actually mentioned in AI responses.<\/p>\n<p>It\u2019s important to spot inaccuracies, outdated messaging, or negative sentiment before they spread, and correct the sources shaping them.<\/p>\n<p>For instance, you can check for things like:<\/p>\n<ul>\n<li>Incorrect company details, like name, address, or phone number, pulled from outdated sources.<\/li>\n<li>Inconsistencies in brand messaging, like old taglines or content from past website designs.<\/li>\n<li>Brand sentiment, like whether your brand is mentioned positively or negatively.<\/li>\n<li>How high up your brand is mentioned within the response<\/li>\n<li>How many other brands are also mentioned in the response<\/li>\n<li>Whether your brand stands out as a clear choice within the response<\/li>\n<\/ul>\n<p>You can do this by searching for your brand and navigating to the <strong>AI responses<\/strong> tab in Brand Radar. Then, choose the AI index you want to analyze:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"632\" height=\"559\" class=\"wp-image-191333\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-7.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-7.png 632w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-7-481x425.png 481w\" sizes=\"auto, (max-width: 632px) 100vw, 632px\"><\/p>\n<p>You\u2019ll see a list of responses that look like&nbsp;this:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1409\" height=\"602\" class=\"wp-image-191334\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-8.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-8.png 1409w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-8-680x291.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-8-768x328.png 768w\" sizes=\"auto, (max-width: 1409px) 100vw, 1409px\"><\/p>\n<p>If you see thousands of responses, it helps to filter them into smaller groups. For example, you could look&nbsp;at:<\/p>\n<ul>\n<li>Queries containing your brand to see what AI says about you for your branded searches.<\/li>\n<li>Queries containing a specific topic to see how strongly AI connects your brand to the&nbsp;topic.<\/li>\n<li>Queries containing a competitor\u2019s name to see how often AI recommends your brand instead of or alongside the competitor.<\/li>\n<li>Responses containing your brand to see a list of all queries (including unbranded) you show up&nbsp;for.<\/li>\n<li>Citations containing your website, even if the query or response doesn\u2019t mention your&nbsp;brand.<\/li>\n<\/ul>\n<p>Look for patterns in what AI answers say about you, especially when they get things wrong or when your branding is inconsistent. It helps to list these queries and the sources cited so you can <a href=\"https:\/\/ahrefs.com\/blog\/answer-engine-optimization\/#:~:text=Fix%20incorrect%20information%20about%20your%20brand%20in%20AI%20Answers\">overcome misinformation and brand inconsistencies<\/a>.<\/p>\n<p>Repeat this process for every AI search platform you want to analyze. You may notice that different patterns emerge for each platform.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 3. See how closely AI connects your brand to a topic or product category&nbsp;<\/div><\/div><\/h3>\n<p>AI visibility isn\u2019t just about whether your brand shows up. It\u2019s also about what topics AI search platforms strongly associate you&nbsp;with.<\/p>\n<p>Brand Radar lets you measure these connections by searching for your brand and key topics at the same&nbsp;time:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1438\" height=\"354\" class=\"wp-image-191335\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-9.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-9.png 1438w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-9-680x167.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-9-768x189.png 768w\" sizes=\"auto, (max-width: 1438px) 100vw, 1438px\"><\/p>\n<p>It\u2019s best to search for one topic at a time to gauge the strength of your brand\u2019s connection.<\/p>\n<p>For example, within AI search, Toyota is more strongly connected to the topic of hybrid cars than SUVs (above) since it has a higher AI Share of Voice and search demand:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1431\" height=\"335\" class=\"wp-image-191336\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-10.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-10.png 1431w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-10-680x159.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-10-768x180.png 768w\" sizes=\"auto, (max-width: 1431px) 100vw, 1431px\"><\/p>\n<p>You can also run a brand search on its own and use the filters to assess things like:<\/p>\n<ul>\n<li>Queries containing both your brand and main topic. This helps you see what topics or product categories searchers strongly connect to your brand&nbsp;name.<\/li>\n<li>Queries containing your brand and responses containing a specific topic. This helps you see what topics AI systems mention when talking about your&nbsp;brand.<\/li>\n<li>Queries containing the topic and responses containing your brand. This helps you see what unbranded searches AI systems select your brand to be part of the answer.<\/li>\n<\/ul>\n<p>You can use these insights to benchmark the topics you already have a strong association with in AI answers.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 4. Competitor benchmarking and brand gap analysis&nbsp;<\/div><\/div><\/h3>\n<p>To benchmark your brand\u2019s AI visibility against competitors, search your brand and then add one or more competitors like&nbsp;so:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1033\" height=\"605\" class=\"wp-image-191337\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-11.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-11.png 1033w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-11-680x398.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-11-768x450.png 768w\" sizes=\"auto, (max-width: 1033px) 100vw, 1033px\"><\/p>\n<p>You can also use our AI suggest feature to automatically populate your top competitors:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1409\" height=\"545\" class=\"wp-image-191338\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-12.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-12.png 1409w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-12-680x263.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-12-768x297.png 768w\" sizes=\"auto, (max-width: 1409px) 100vw, 1409px\"><\/p>\n<p>The <strong>Overview<\/strong> tab will show your brand against your competitors. You can assess each brand\u2019s AI visibility metrics like mentions, impressions, and AI Share of&nbsp;Voice.<\/p>\n<p>You can also see a platform breakdown to assess visibility in any AI search tools that matter most to&nbsp;you.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1425\" height=\"235\" class=\"wp-image-191339\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-13.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-13.png 1425w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-13-680x112.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-13-768x127.png 768w\" sizes=\"auto, (max-width: 1425px) 100vw, 1425px\"><\/p>\n<p>When you click into each platform, you\u2019ll be able to access the exact AI responses and queries that mention each&nbsp;brand:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1003\" height=\"404\" class=\"wp-image-191340\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-14.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-14.png 1003w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-14-680x274.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-14-768x309.png 768w\" sizes=\"auto, (max-width: 1003px) 100vw, 1003px\"><\/p>\n<ul>\n<li><strong>Only brand<\/strong>: This report will show you queries and AI answers where the only brand mentioned is the one you\u2019ve selected. It is great for assessing brand-specific queries and responses.<\/li>\n<li><strong>With others<\/strong>: This report shows queries and\/or responses that contain all the brands you\u2019re comparing. It is great for assessing topics that are likely to mention you alongside competitors.<\/li>\n<li><strong>Others only<\/strong>: This report shows queries that only mention the other brands you\u2019re comparing against. It is great for finding topics that mention your competitors but not&nbsp;you.<\/li>\n<\/ul>\n<p>These reports show directional growth over time and help you identify competitors that may be gaining in AI visibility rather quickly.<\/p>\n<p>You can also use them to find topic gaps where competitors are mentioned, but your brand isn\u2019t. Start by adding a topic to your search and then compare the AI Share of Voice of each brand for the&nbsp;topic:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1343\" height=\"687\" class=\"wp-image-191341\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-15.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-15.png 1343w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-15-680x348.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-15-768x393.png 768w\" sizes=\"auto, (max-width: 1343px) 100vw, 1343px\"><\/p>\n<p>You can also go to the <strong>Others only<\/strong> report to see AI responses about the topic that only contain your competitors to get a sense of content gaps you may need to&nbsp;fill.<\/p>\n<p>Analyze the responses to see what topics, features, and attributes each brand is connected to:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1301\" height=\"475\" class=\"wp-image-191342\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/example-of-an-ai-overview-response-as-show-in-in-a.png\" alt=\"Example of an AI Overview response as show in in Ahrefs' Brand Radar which connects brands to product categories, features and attributes consumers care most about.\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/example-of-an-ai-overview-response-as-show-in-in-a.png 1301w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/example-of-an-ai-overview-response-as-show-in-in-a-680x248.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/example-of-an-ai-overview-response-as-show-in-in-a-768x280.png 768w\" sizes=\"auto, (max-width: 1301px) 100vw, 1301px\"><\/p>\n<p>These AI responses are a great data source for analyzing your positioning against competitors and also seeing how LLMs view your brand compared to theirs.<\/p>\n<p>This gives you leverage. You\u2019re not just tracking competitors, you\u2019re spotting where to expand visibility before they pull&nbsp;ahead.<\/p>\n<p>You can also check out the <strong>Cited domains <\/strong>and<strong> Cited pages<\/strong> reports to identify the top sources mentioning each&nbsp;brand:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1131\" height=\"451\" class=\"wp-image-191343\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-17.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-17.png 1131w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-17-680x271.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-17-768x306.png 768w\" sizes=\"auto, (max-width: 1131px) 100vw, 1131px\"><\/p>\n<p>These reports show you the websites that are frequently cited in AI responses and how visible each brand is within them. Look for sources that mention your competitor more than you and see how you can increase your mentions within them,&nbsp;too.<\/p>\n<p>There are so many possibilities here, depending on what competitive insights matter most to your stakeholders.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 5. Update your content strategy for AI search&nbsp;<\/div><\/div><\/h3>\n<p>Brand Radar can support your content strategy by:<\/p>\n<ul>\n<li>Identifying pages or content hubs that should be cited in AI responses but aren\u2019t<\/li>\n<li>Finding topic gaps against your competitors<\/li>\n<li>Uncovering untapped topics your competitors have yet to discover<\/li>\n<\/ul>\n<p>For example, you can run a blank search in Brand Radar by leaving all fields empty. Then, use the <strong>citation filter<\/strong> and add a specific URL:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1436\" height=\"508\" class=\"wp-image-191344\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-18.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-18.png 1436w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-18-680x241.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-18-768x272.png 768w\" sizes=\"auto, (max-width: 1436px) 100vw, 1436px\"><\/p>\n<p>This will show you all AI responses that cite this URL. To analyze an entire website segment, use the <strong>path<\/strong> setting instead.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1814\" height=\"1184\" class=\"wp-image-191345\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-19.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-19.png 1814w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-19-651x425.png 651w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-19-768x501.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-19-1536x1003.png 1536w\" sizes=\"auto, (max-width: 1814px) 100vw, 1814px\"><\/p>\n<p>If you search for specific pages that are core to your brand but they\u2019re not being cited in many AI responses, this could be an opportunity to rewrite the content and optimize it better for AI visibility.<\/p>\n<p>Optimize the pages&nbsp;with:<\/p>\n<ul>\n<li>Clearer, more direct writing<\/li>\n<li>Using BLUF (bottom line up&nbsp;front)<\/li>\n<li>Hierarchical heading structure<\/li>\n<li>Declarative sentences<\/li>\n<\/ul>\n<p>You could also use AI Content Helper to remove any guesswork. Just add the main query you\u2019d like to optimize the page for and the page&nbsp;URL.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1405\" height=\"662\" class=\"wp-image-191346\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-20.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-20.png 1405w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-20-680x320.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-20-768x362.png 768w\" sizes=\"auto, (max-width: 1405px) 100vw, 1405px\"><\/p>\n<p>Then, the tool will help you identify the best intent for the content automatically:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1404\" height=\"569\" class=\"wp-image-191347\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-21.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-21.png 1404w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-21-680x276.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-21-768x311.png 768w\" sizes=\"auto, (max-width: 1404px) 100vw, 1404px\"><\/p>\n<p>Our team has designed AI Content Helper for the AI era. It uses similar math and processes to AI search engines.<\/p>\n<p>For example, it identifies related fan-out queries and calculates cosine similarity for each topic. As you write, a colored highlight appears showing you how well you cover each topic in your content:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"854\" class=\"wp-image-191348\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-22.jpg\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-22.jpg 1536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-22-680x378.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-22-768x427.jpg 768w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\"><\/p>\n<p>Since you\u2019ll be working with existing content on the live page, start by assessing how self-contained each topic is. You may need to reorganise the structure if your topics are scattered all over the&nbsp;place.<\/p>\n<p>Once you\u2019ve contained sections on like topics together, then work on rewriting them for clarity.<\/p>\n<p>That\u2019s where starting with the <a href=\"https:\/\/ryanlaw.me\/content-concepts\/bluf\">bottom line up front<\/a> helps. It\u2019s the idea of starting with the most important information. Humans and AI search engines prioritise introductory sentences, so don\u2019t waste your words here. Get straight to the point instead.<\/p>\n<p>You can also use Brand Radar to help you uncover opportunities your competitors have yet to write about, expanding your topical coverage.<\/p>\n<p>Start by entering your main&nbsp;topic:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1433\" height=\"789\" class=\"wp-image-191349\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-23.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-23.png 1433w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-23-680x374.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-23-768x423.png 768w\" sizes=\"auto, (max-width: 1433px) 100vw, 1433px\"><\/p>\n<p>Then, check out the queries and answers for each AI search platform you care about showing up on. Try filtering the queries or responses to exclude your brand and competitors.<\/p>\n<p>You\u2019ll be left with a list of untapped queries for which you can create content to increase your AI visibility before your competitors. Pop these into AI Content Helper to get instant content roadmaps you can send to your writers straight away.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 6. Find your top pages getting visibility in AI search&nbsp;<\/div><\/div><\/h3>\n<p>There are two ways to find your most popular pages getting mentioned in AI responses.<\/p>\n<p>The first is in Brand Radar and is ideal if you have not set up AI tracking in your web analytics tool. Enter your brand name and navigate to the <strong>Cited domains<\/strong> report.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"976\" class=\"wp-image-191350\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-24.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-24.png 1440w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-24-627x425.png 627w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-24-768x521.png 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\"><\/p>\n<div class=\"sidenote\"><div class=\"sidenote-title\">Sidenote.<\/div> You can also run a blank search for this process. By adding your brand name, you pre-filter the database to show you high-intent, relevant queries and responses that contain your brand&nbsp;name.\n<p>By running a blank search, you will see all AI queries and responses in our database that cite your domain (once you follow the next steps), ensuring you don\u2019t miss anything. But you may find more results that seem irrelevant or of weaker intent.&nbsp;<\/p><\/div>\n<p>Scroll until you see the list of all domains and click on the value under \u201cPages\u201d for your website:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1050\" height=\"381\" class=\"wp-image-191351\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-25.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-25.png 1050w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-25-680x247.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-25-768x279.png 768w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\"><\/p>\n<p>If you ran a blank search, try using the <strong>Domain name<\/strong> filter (under the graph) to narrow your search:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"969\" height=\"337\" class=\"wp-image-191352\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-26.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-26.png 969w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-26-680x236.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-26-768x267.png 768w\" sizes=\"auto, (max-width: 969px) 100vw, 969px\"><\/p>\n<p>Either way, you\u2019ll end up with a list of pages on your website that show up in AI responses ranked in descending order.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1404\" height=\"518\" class=\"wp-image-191353\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-27.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-27.png 1404w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-27-680x251.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-27-768x283.png 768w\" sizes=\"auto, (max-width: 1404px) 100vw, 1404px\"><\/p>\n<p>The second method is to check your analytics tool against this list to see which pages people click on from AI platforms. Just because you\u2019re cited in AI responses doesn\u2019t mean people will click the&nbsp;pages.<\/p>\n<p>You can use tools like Ahrefs\u2019 Web Analytics to get this&nbsp;data.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"801\" height=\"597\" class=\"wp-image-191354\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-28.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-28.png 801w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-28-570x425.png 570w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-28-768x572.png 768w\" sizes=\"auto, (max-width: 801px) 100vw, 801px\"><\/p>\n<p>What you\u2019re looking for is a list of the top pages visited most from AI platforms:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1090\" height=\"955\" class=\"wp-image-191355\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-29.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-29.png 1090w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-29-485x425.png 485w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-29-768x673.png 768w\" sizes=\"auto, (max-width: 1090px) 100vw, 1090px\"><\/p>\n<p>Cross-check these pages against those in Brand Radar. For each one, check the responses the page is cited&nbsp;in:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1026\" height=\"357\" class=\"wp-image-191356\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-30.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-30.png 1026w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-30-680x237.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-30-768x267.png 768w\" sizes=\"auto, (max-width: 1026px) 100vw, 1026px\"><\/p>\n<p>That way, you can identify the patterns of queries and responses that lead to higher click-through rates to your website from AI searches.<\/p>\n<p>You can repeat this process for each AI index to identify click-through patterns between AI Overviews, ChatGPT, and so&nbsp;on.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 7. Find the content formats AI frequently cites for your&nbsp;topic&nbsp;<\/div><\/div><\/h3>\n<p>Different AI platforms prefer different types of content. With Brand Radar, you can analyze cited pages to see which formats dominate for your topic \u2014 whether it\u2019s statistics posts, lists, expert guides, tool comparisons, or original research.<\/p>\n<p>To find these, search for either your brand, a competitor, or a topic. Then, check out the <strong>Cited pages <\/strong>report:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1425\" height=\"1129\" class=\"wp-image-191357\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-31.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-31.png 1425w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-31-536x425.png 536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-31-768x608.png 768w\" sizes=\"auto, (max-width: 1425px) 100vw, 1425px\"><\/p>\n<p>Look for patterns in the type of content that is most frequently cited for the topic. Once you know the formats AI leans on, you can adapt your content strategy to&nbsp;match.<\/p>\n<p>The goal is to align your content with what AI already trusts, so your brand has a higher chance of being cited, and so you retain control over the narrative in AI-generated responses.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 8. Analyze your links and brand mentions around the&nbsp;web&nbsp;<\/div><\/div><\/h3>\n<p>You can easily measure the growth or decline of your brand mentions around the web in Brand Radar\u2019s Web Visibility reports:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"947\" class=\"wp-image-191358\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-32.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-32.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-32-680x314.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-32-768x355.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-32-1536x710.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>This report shows you all the places around the web where your brand is mentioned. By checking the <strong>Web pages <\/strong>report, you\u2019ll get a full list of the exact pages and your brand mention within them.<\/p>\n<p>It is worth analyzing your brand mentions on other websites for a few reasons:<\/p>\n<ul>\n<li>Update outdated information about your&nbsp;brand<\/li>\n<li>Provide correct information to minimize inaccurate responses in AI search<\/li>\n<li>Find potential partnership opportunities with sites that frequently mention you positively<\/li>\n<li>Assess general brand sentiment around the web (positive, neutral, negative mentions)<\/li>\n<li>Get your brand mentioned closely to your preferred topics or other big brands in your industry<\/li>\n<\/ul>\n<p>As a low-hanging fruit opportunity, you could also check out the <strong>Cited domains <\/strong>and <strong>Cited pages <\/strong>reports to find pages that both mention your brand <em>and<\/em> get cited most in AI answers.<\/p>\n<p>Your brand mentions on these pages make a bigger impact on how your brand is represented in AI responses. This is important to monitor because most AI citations for your brand come from third-party websites, not your&nbsp;own.<\/p>\n<p>For example, in AI Overviews, Zapier, YouTube, and Reddit are cited more frequently for queries about Ahrefs than our own website:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"793\" class=\"wp-image-191359\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-33.jpg\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-33.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-33-680x263.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-33-768x297.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-33-1536x595.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>Sixteen pages on Zapier\u2019s site that mention Ahrefs is all it takes to be cited in 1,431 AI responses that also mention Ahrefs.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1936\" height=\"692\" class=\"wp-image-191360\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-34.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-34.png 1936w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-34-680x243.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-34-768x275.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-34-1536x549.png 1536w\" sizes=\"auto, (max-width: 1936px) 100vw, 1936px\"><\/p>\n<p>The brand mentions on these pages are more valuable than on pages that are not being cited in AI responses. Not only are AI search platforms frequently referencing this content, but they are also using it to summarize information about your&nbsp;brand.<\/p>\n<p>In most cases, the websites cited more than yours are chosen because they have comparison content or recommend the best tools for various situations:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1130\" height=\"637\" class=\"wp-image-191361\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-35.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-35.png 1130w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-35-680x383.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-35-768x433.png 768w\" sizes=\"auto, (max-width: 1130px) 100vw, 1130px\"><\/p>\n<p>While you won\u2019t be able to control all of the information about your brand on third party sites, you can at least identify patterns and figure out why AI responses may include misinformation about&nbsp;you.<\/p>\n<p>And, where possible, reach out to make your online brand footprint more consistent, one mention at a&nbsp;time.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 9. Find the most-cited pages for your topic and get mentions in&nbsp;them&nbsp;<\/div><\/div><\/h3>\n<p>If you create new content or want to boost the visibility of specific pages on your site, it can help to get more links directly to those&nbsp;pages.<\/p>\n<p>Over the years I\u2019ve spent auditing websites and their SEO visibility, many sites have had very few links to internal pages, preferring to promote the homepage most. While that\u2019s great for brand visibility, it can lead to gaps in topic alignment and authority.<\/p>\n<p>To close those gaps, run a topic search in Brand Radar and check out the <strong>Cited pages<\/strong> report:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1151\" class=\"wp-image-191362\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-36.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-36.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-36-680x382.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-36-768x432.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-36-1536x863.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>If you see your content showing up in the results, do a quick audit to ensure information accuracy and freshness. Also make sure to <a href=\"https:\/\/ahrefs.com\/blog\/content-marketing-kpis\/#:~:text=For%20example%2C%20at%20Ahrefs%2C%20we%20prioritize%20content%20that%20gets%20a%20score%20of%203%20or%202%20on%20our%20%E2%80%9Cbusiness%20potential%E2%80%9D%20scale.%20That%20means%20we%20focus%20on%20educational%20content%20because%20this%20type%20offers%20the%20best%20opportunity%20to%20feature%20our%20product%20(we%20call%20this%20product%2Dled%20content).%C2%A0\">increase the business value<\/a> within the content by adding your most important product features and research.<\/p>\n<p>If you see someone else\u2019s content, add it to your <a href=\"https:\/\/ahrefs.com\/blog\/link-outreach\/\">outreach prospecting list<\/a> to get mentioned within the content. It also helps to work with the PR team (if your company has one) to align online brand visibility efforts.<\/p>\n<p>When it comes to user-generated content, like on forums and social media, you could consider joining the conversations that frequently get cited in AI responses.<\/p>\n<p>For example, you can use the domains filter to get a list of all subreddits:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1646\" height=\"556\" class=\"wp-image-191363\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-37.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-37.png 1646w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-37-680x230.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-37-768x259.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-37-1536x519.png 1536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-37-650x220.png 650w\" sizes=\"auto, (max-width: 1646px) 100vw, 1646px\"><\/p>\n<p>You can also look for mentions of competing products and aim to join the conversations to raise more awareness of your product.<\/p>\n<p>Just don\u2019t overdo it, many of these communities dislike obvious brand promotions.<\/p>\n<p>If you do want to add a strong promotional message in these spaces, consider paying for ad real estate. While it may not directly help with visibility in AI responses, it will get you in front of new audiences who check out the thread because it\u2019s been cited in traditional and AI search results.<\/p>\n<h3><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"> 10. Measure your brand demand and your AI Share of Voice growth&nbsp;<\/div><\/div><\/h3>\n<p>Start by tracking whether people are searching for your brand in AI search.<\/p>\n<p>Enter your brand name and then head to the <strong>Search demand<\/strong> tab.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1211\" class=\"wp-image-191364\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-38.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-38.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-38-680x402.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-38-768x454.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-38-1536x908.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>The search volume graph shows whether search demand is growing based on how many branded searches occur over&nbsp;time.<\/p>\n<p>Rising search volume indicates more people are looking for your brand. Rising search query count shows keyword breadth where users are asking more diverse questions about you, from long-tail queries to feature-specific searches.<\/p>\n<p>Drill down into the <strong>Search queries<\/strong> report to see the exact branded keywords people use. It will be pre-filtered to show queries that contain your brand&nbsp;name:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"818\" class=\"wp-image-191365\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-39.jpg\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-39.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-39-680x272.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-39-768x307.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-39-1536x614.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>This reveals how audiences frame questions about your product, which features get attention, and what associations they\u2019re making with your&nbsp;brand.<\/p>\n<p>Check out these reports every once in a while and monitor new branded queries that are being searched on different platforms.<\/p>\n<p>Next, benchmark and monitor visibility against competitors.<\/p>\n<p>Add your top competitors to the search and head to the <strong>Overview<\/strong> tab:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2024\" height=\"754\" class=\"wp-image-191366\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-40.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-40.png 2024w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-40-680x253.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-40-768x286.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-40-1536x572.png 1536w\" sizes=\"auto, (max-width: 2024px) 100vw, 2024px\"><\/p>\n<p>Here you can monitor your AI Share of Voice alongside top competitors.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1278\" class=\"wp-image-191367\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-41.jpg\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-41.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-41-680x425.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-41-768x479.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-41-1536x959.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>You can also add specific topics you wish to monitor over time to see how much share you capture in that space or whether you\u2019re losing visibility to competitors.<\/p>\n<p>By monitoring demand, mentions, and share trends over time, you can refine your strategy and connect AI visibility to broader marketing impact.<\/p>\n<h2><a id=\"post-191326-_jk6g23ebuxer\"><\/a>Take control of your AI visibility with Ahrefs\u2019 Brand&nbsp;Radar<\/h2>\n<p>Staying visible in AI search isn\u2019t a one-time task, it\u2019s a discipline.<\/p>\n<p>By continuously monitoring demand, mentions, and share of voice, you can adapt your strategy and ensure your brand shapes the narrative where people search.<\/p>\n<p>Ready to see how your brand stacks up? Explore <a href=\"https:\/\/ahrefs.com\/brand-radar\">Brand Radar<\/a> and start turning AI visibility into measurable growth today.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>And that\u2019s where Ahrefs\u2019 Brand Radar comes&nbsp;in. It\u2019s one of the fastest-growing tools in AI brand visibility, with 100M+ prompts, 6+ AI indexes, and requires zero&nbsp;setup. Below, I share my favorite use cases and actionable workflows to turn Brand Radar\u2019s<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":195,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[469],"tags":[],"coauthors":[458],"class_list":["post-191326","post","type-post","status-publish","format-standard","hentry","category-ai-search","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 Ways to Use Ahrefs\u2019 Brand Radar to Grow AI Visibility<\/title>\n<meta name=\"description\" content=\"Discover exactly how our team uses Brand Radar for AI Search. This post covers our favorite use cases and actionable workflows you can start with today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/brand-radar-use-cases\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Ways to Use Ahrefs\u2019 Brand Radar to Grow AI Visibility\" \/>\n<meta property=\"og:description\" content=\"Discover exactly how our team uses Brand Radar for AI Search. This post covers our favorite use cases and actionable workflows you can start with today.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ahrefs.com\/blog\/brand-radar-use-cases\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Blog by Ahrefs\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Ahrefs\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-15T15:30:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-12T03:54:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/09\/word-image-191326-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1367\" \/>\n\t<meta property=\"og:image:height\" content=\"126\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Despina Gavoyannis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ahrefs\" \/>\n<meta name=\"twitter:site\" content=\"@ahrefs\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/\"},\"author\":{\"name\":\"Despina Gavoyannis\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/person\\\/143d08bacfea1ed0736d76ad138ce704\"},\"headline\":\"10 Ways to Use Ahrefs\u2019 Brand Radar to Grow AI Visibility\",\"datePublished\":\"2025-09-15T15:30:53+00:00\",\"dateModified\":\"2025-12-12T03:54:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/\"},\"wordCount\":3648,\"publisher\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/10-ways-to-use-ahrefs-brand-by-despina-gavoyannis-ai-search.jpg\",\"articleSection\":[\"AI Search\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/\",\"name\":\"10 Ways to Use Ahrefs\u2019 Brand Radar to Grow AI Visibility\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/brand-radar-use-cases\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/word-image-191326-1.png\",\"datePublished\":\"2025-09-15T15:30:53+00:00\",\"dateModified\":\"2025-12-12T03:54:42+00:00\",\"description\":\"Discover exactly how our team uses Brand Radar for AI Search. 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