{"id":186289,"date":"2025-03-14T12:19:10","date_gmt":"2025-03-14T17:19:10","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=186289"},"modified":"2025-12-18T09:06:34","modified_gmt":"2025-12-18T14:06:34","slug":"best-ai-marketing-tools","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/best-ai-marketing-tools\/","title":{"rendered":"14 of the Best AI Marketing Tools We\u2019ve Tried &amp; Spied in&nbsp;2025"},"content":{"rendered":"<div class=\"intro-txt\">We\u2019ve shared, discussed, tested out, and invested in a whole tech stack\u2019s worth of different AI marketing tools lately.<\/div>\n<p>Below, you\u2019ll find some we love and use every day, and others we\u2019re keeping a keen eye on in&nbsp;2025.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"What is AI used for in marketing?\" data-section=\"what-is-ai-used-for-marketing\">\n<h2><a id=\"post-186289-_ws8dgq8wxcq5\"><\/a>What is AI used for in marketing?<\/h2>\n<\/div><\/div>\n<p>Marketers use AI for search engine optimization, brainstorming content ideas, and automating repetitive processes like <a href=\"https:\/\/www.reddit.com\/r\/marketing\/comments\/1c5lq7z\/comment\/kzv4qjm\/?utm_source=share&amp;utm_medium=web3x&amp;utm_name=web3xcss&amp;utm_term=1&amp;utm_content=share_button\">ad targeting<\/a>, according to research from <a href=\"https:\/\/uk.surveymonkey.com\/mp\/ai-marketing-statistics\/\">SurveyMonkey<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186290\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-1.jpg\" alt=\"Research from Survey Monkey showing the tasks marketers use ai for, including creating content (50%), optimizing content (51%), brainstorming content (45%), conducting research (40%), and analyzing data (41%).\" width=\"1284\" height=\"1096\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-1.jpg 1284w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-1-498x425.jpg 498w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-1-768x656.jpg 768w\" sizes=\"auto, (max-width: 1284px) 100vw, 1284px\"><\/p>\n<p>The best AI marketing tools help users save time and scale, but there are tons of nuanced use cases popping up and making work easier everyday.<\/p>\n<p>We have ChatGPT to thank for that. Since its launch back in November, 2022, the AI tech market has exploded\u2014especially in the last&nbsp;year.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186322 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Martech-AI-app-growth-.png\" alt=\"Data from MartechTribe showing number of martech software apps since 2011, with 27.8% growth in the last 12 months\" width=\"1442\" height=\"1220\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Martech-AI-app-growth-.png 1442w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Martech-AI-app-growth--502x425.png 502w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Martech-AI-app-growth--768x650.png 768w\" sizes=\"auto, (max-width: 1442px) 100vw, 1442px\"><\/p>\n<blockquote class=\"small\"><div class=\"quote-content\"> AI is infused throughout martech at this point. Nearly every major martech vendor has added generative AI features into their products. And hundreds of new martech startups (or seedlings of startups) have been born natively on the back of LLMs. It\u2019s ballooned the martech landscape to more than 14,000 products. 14,106 to be exact. And that\u2019s not including 3,135 marketing-specific GPTs from OpenAI\u2019s GPT&nbsp;Store.<br>\n<\/div><div class=\"quote-info clearfix\"><div class=\"quote-photo\"><img decoding=\"async\" alt=\"Scott Brinker\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/scott-brinker.jpeg\"><\/div><div class=\"extra-box\"><span class=\"quote-author\">Scott Brinker,<\/span> <span class=\"quote-author-job\">Search Advocate, <a href=\"https:\/\/martechmap.com\/int_supergraphic\" target=\"_blank\">Martech Map<\/a><\/span><\/div><\/div><\/blockquote>\n<p>Now, you can use AI marketing tools for anything from cleaning your CRM data<a href=\"https:\/\/www.reddit.com\/r\/marketing\/comments\/1c5lq7z\/comment\/l05kheg\/?utm_source=share&amp;utm_medium=web3x&amp;utm_name=web3xcss&amp;utm_term=1&amp;utm_content=share_button\">\u00b9<\/a> and assessing your brand\u2019s social media sentiment<a href=\"https:\/\/www.linkedin.com\/posts\/max-brodeur-urbas-1a4b25172_an-employee-at-webflow-used-ai-to-automate-activity-7295539667821637632-XoRS\/\">\u00b2<\/a>, to creating localized, auto-updating transit billboards<a href=\"https:\/\/youtu.be\/428Wj8VcoN8?si=eoE18H3y2JpjcMjK\">\u00b3<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186292\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-3.png\" alt=\"A still from a Google video showing a lorry with an ai-generated billboard for Pods moving and storage company. The billboard messaging changes depending on the weather and location. \" width=\"2048\" height=\"1004\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-3.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-3-680x333.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-3-768x377.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-3-1536x753.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>And, just this month, AI agents have been released.<\/p>\n<p>They automate a bunch of time-intensive marketing tasks on your behalf\u2014think broken link fixes, content audits, keyword research\u2014heck, they can even <a href=\"https:\/\/youtu.be\/bGaXz_HjqHs?t=252\">order your groceries<\/a>.<\/p>\n<p>Recently a customer found us through the AI agent, ChatGPT Operator, which recommended Ahrefs as the top SEO solution.<\/p>\n<p>The operator used the Ahrefs platform on the customer\u2019s behalf, fixing backlinks and optimizing content, based on just simple commands.<\/p>\n<p>In other words, it made autonomous, real-time improvements, without requiring any additional technical expertise. The user described the experience as \u201clike having a tech guy in my computer\u201d.<\/p>\n<p>Agents aren\u2019t the only new development in&nbsp;AI.<\/p>\n<p>Now that <a href=\"https:\/\/www.businessinsider.com\/chatgpt-sam-altman-openai-apple-google-search-2025-3?utm_source=chatgpt.com\">chatbot usage is firmly on the up<\/a>, we\u2019re all desperate to know our AI brand visibility, which has given way to a whole new wave of AI analytics tools.<\/p>\n<p>With all of that in mind, we\u2019ve hand-picked the AI marketing tools we think you should have eyes on in&nbsp;2025.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"1. ChatGPT (for coding and automation)\" data-section=\"chatpgt\"><\/div><\/div>\n<h2><a id=\"post-186289-_c8bgv1ngzbb8\"><\/a>1. ChatGPT (for coding and automation)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>Everyone knows ChatGPT by now\u2014typical marketing use cases include brainstorming ideas and outlining content.<\/p>\n<p>But there\u2019s a new use case that I\u2019ve seen a lot of marketers picking up lately: \u201cvibe coding\u201d<\/p>\n<div id=\"attachment_186293\" style=\"width: 1168px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-186293\" class=\"wp-image-186293\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-4.png\" alt=\"John Mueller defining &quot;Vibe coding&quot;. Image reads &quot;vibe coding&quot; for those that don't know - it's when you basically tell the AI what you want your site\/app\/page to do, and keep iterating by talking in english with it to make it better, and to fix bugs (there are always bugs)\" width=\"1158\" height=\"416\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-4.png 1158w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-4-680x244.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-4-768x276.png 768w\" sizes=\"auto, (max-width: 1158px) 100vw, 1158px\"><p id=\"caption-attachment-186293\" class=\"wp-caption-text\">John Mueller discussing \u201cVibe coding\u201d in <a href=\"https:\/\/theseocommunity.com\/\">The SEO Community<\/a> slack channel.<\/p><\/div>\n<p>Quite a few of us in the Ahrefs marketing team have started using ChatGPT to \u201cvibe&nbsp;code\u201d.<\/p>\n<p>Using a combination of ChatGPT and Google Colab, we\u2019ve learned how to pull data autonomously from <a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/reference\/introduction\">Ahrefs API<\/a> just by chatting with ChatGPT.<\/p>\n<p>We feed it <a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/reference\/introduction\">Ahrefs API documentation<\/a>, tell it which endpoints we want to grab data from, then ChatGPT generates the code and gives us step-by-step instructions on how to use Google Colab to retrieve the&nbsp;data.<\/p>\n<p>It\u2019s why we\u2019re able to create leaderboard blog posts like <a href=\"https:\/\/ahrefs.com\/blog\/top-ecommerce-startups\/\">The Top 50 Ecommerce Startups by Search Growth<\/a>, <a href=\"https:\/\/ahrefs.com\/blog\/top-saas-startups\/\">Top 50 Trending SaaS Startups<\/a>, and other large-scale analysis.<\/p>\n<blockquote class=\"small\"><div class=\"quote-content\"> The one use case that has markedly changed my life and my abilities as a marketer is: coding. ChatGPT helped me work through a coding course and coached me through my mistakes. I know just enough now to ask it to build useful things, and have a better sense of what is possible. I can do stuff&nbsp;like:\n<ul>\n<li>Automate big chunks of blog reporting (generating reports and graphs from GSC exports)<\/li>\n<li>Build and deploy simple tools to the web (like calculators, a sentence capitalizer, a growth rate calculator, interactive maps,&nbsp;etc)<\/li>\n<li>Call APIs to get whatever data I need, scrape webpages, run an LLM locally to make \u201cfree\u201d content, etc.<\/li>\n<\/ul>\n<p>I definitely think it has made me a better marketer in that&nbsp;sense.<\/p><\/div><div class=\"quote-info clearfix\"><div class=\"quote-photo\"><img decoding=\"async\" alt=\"Ryan Law\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/07\/ryan-law.jpeg\"><\/div><div class=\"extra-box\"><span class=\"quote-author\">Ryan Law,<\/span> <span class=\"quote-author-job\">Director of Content Marketing, <a href=\"https:\/\/www.ahrefs.com\" target=\"_blank\">Ahrefs<\/a><\/span><\/div><\/div><\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"2. Ahrefs Brand Radar (for AI share of voice analysis)\" data-section=\"ahrefs-brand-radar\"><\/div><\/div>\n<h2><a id=\"post-186289-_q61rtjz5v7xl\"><\/a>2. Ahrefs Brand Radar (for AI share of voice analysis)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>Ever since buyers started using AI to find brands and products, there\u2019s been a race to understand and track AI brand visibility.<\/p>\n<p>Our newest AI marketing tool supports this exact use case, and is fast-becoming my favorite part of the Ahrefs platform.<\/p>\n<p><a href=\"https:\/\/ahrefs.com\/brand-radar\">Ahrefs Brand Radar<\/a> helps you track your brand mentions and entity ownership in AI Overviews.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186294\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-5.png\" alt=\"A screenshot of Ahrefs Brand Radar tool showing mentions in ai overviews for ahrefs, semrush, mox, se ranking, buzzsumo, and majestic, for the keyword 'backlinks'. Ahrefs (90) gains the most mentions, followed by SEMrush( 81), and Moz (20)\" width=\"1884\" height=\"1896\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-5.png 1884w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-5-422x425.png 422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-5-768x773.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-5-1526x1536.png 1526w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-5-120x120.png 120w\" sizes=\"auto, (max-width: 1884px) 100vw, 1884px\"><\/p>\n<p>Just enter your brand name to see your total AI Overview ownership, or filter by specific keywords in search queries and\/or AI Overview answers, to understand your presence across certain topics.<\/p>\n<p>Then scroll down further to view mentions in-situ, and see which domains are commonly cited in AI search answers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186295\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-6.jpg\" alt=\"A screenshot of Ahrefs Brand Radar tool showing in-situ mentions in ai overviews for ahrefs, semrush, mox, se ranking, buzzsumo, and majestic, for the keyword 'the best seo software' and 'how to find backlinks of a website'. \" width=\"1880\" height=\"1726\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-6.jpg 1880w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-6-463x425.jpg 463w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-6-768x705.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-6-1536x1410.jpg 1536w\" sizes=\"auto, (max-width: 1880px) 100vw, 1880px\"><\/p>\n<p>AI answers are changeable and \u201cnon-deterministic\u201d, but with <a href=\"https:\/\/ahrefs.com\/brand-radar\">Ahrefs Brand Radar<\/a>, marketers can get past the volatility of daily AI visibility, and measure their brand across 100s or 1000s of queries, to see more definitive trends and actual AI share of&nbsp;voice.<\/p>\n<p>Marketing teams can use <a href=\"https:\/\/ahrefs.com\/brand-radar\">Brand Radar<\/a> for brand share of voice analysis, competitive intelligence and benchmarking\u2014even forecasting AI traffic.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"3. NapkinAI (for generating presentation assets)\" data-section=\"napkin-ai\"><\/div><\/div>\n<h2><a id=\"post-186289-_m6q2aley60u0\"><\/a>3. NapkinAI (for generating presentation assets)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p><a href=\"https:\/\/www.napkin.ai\/\">NapkinAI<\/a> is a visual AI that creates flowcharts, icons, and venn-diagrams from your prompts.<\/p>\n<p>Think of it as a more advanced version of Google Slides\u2019 preset diagram templates.<\/p>\n<p>This tool is great for visualizing scrappy, back-of-the-napkin ideas and handing them over to design, or generating one-click diagrams so you can get a deck together in record-time.<\/p>\n<p>Here\u2019s an example flowchart I made in under a minute, based on the 7-step web crawling process taken from my article: <a href=\"https:\/\/ahrefs.com\/blog\/website-crawlers\/\">Crawl Me Maybe? How Website Crawlers Work<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186296\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-7.png\" alt=\"An example visual created with Napkin AI of the 7-step process web crawlers go through when crawling a site\" width=\"918\" height=\"1254\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-7.png 918w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-7-311x425.png 311w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-7-768x1049.png 768w\" sizes=\"auto, (max-width: 918px) 100vw, 918px\"><\/p>\n<blockquote class=\"small\"><div class=\"quote-content\"> I use NapkinAI to create quick visualizations\/mockups that send them over to get designed.&nbsp;<\/div><div class=\"quote-info clearfix\"><div class=\"quote-photo\"><img decoding=\"async\" alt=\"Patrick Stox\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/07\/patrick-stox.jpeg\"><\/div><div class=\"extra-box\"><span class=\"quote-author\">Patrick Stox,<\/span> <span class=\"quote-author-job\">Product Advisor, <a href=\"https:\/\/www.ahrefs.com\" target=\"_blank\">Ahrefs<\/a><\/span><\/div><\/div><\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"4. Ahrefs AI Content Helper (for optimizing content)\" data-section=\"ai-content-helper\"><\/div><\/div>\n<h2><a id=\"post-186289-_q42ci4akr7wq\"><\/a>4. Ahrefs AI Content Helper (for optimizing content)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p><a href=\"https:\/\/ahrefs.com\/ai-content-helper\">Ahrefs AI Content Helper<\/a> is a powerful AI tool for marketers looking to enrich topics and entities in their content.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-183090 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/07\/AI-Content-Helper.gif\" alt=\"Ahrefs AI Content Helper\" width=\"1084\" height=\"720\"><\/p>\n<p>The AI analyzes the top 10 SERP results, giving you a breakdown of topic coverage, and scoring your content out of 100 based on the extent to which it satisfies search intent.<\/p>\n<p>Crucially, AI Content Helper points out the key topic gaps that need filling, with coverage scores that update as you&nbsp;write.<\/p>\n<p>It then helps you meet those goals with right-click AI rephrasing, an AI chatbot to talk through your edits, and detailed recommendations for optimizing your topics, titles, meta descriptions, and headings.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186297\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-8.png\" alt=\"Ahrefs AI Content Helper Chatbot tool\" width=\"1600\" height=\"782\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-8.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-8-680x332.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-8-768x375.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-8-1536x751.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\"><\/p>\n<p>Ultimately, it takes the guesswork out of SEO, giving you direction when you don\u2019t know where to begin with outlines or updates.<\/p>\n<p>For that reason, it\u2019s one of my favorite tools in Ahrefs\u2014I love it so much that I\u2019ve written a whole blog post about it, including the content wins I\u2019ve seen since using&nbsp;it.<\/p>\n<p>You can read that here: <a href=\"https:\/\/ahrefs.com\/blog\/boost-traffic-with-ai-content-helper\/\">How I Boosted Traffic by 72% With Ahrefs\u2019 AI Content Helper<\/a><\/p>\n<p>If you\u2019re in the market for an AI content optimization tool, you should also have a read of Ryan Law\u2019s article: <a href=\"https:\/\/ahrefs.com\/blog\/ai-content-optimization-tools\/\">The Best AI Content Optimization Tools for 2025<\/a>.<\/p>\n<p>Ryan\u2019s gone straight to the source, collecting product and feature information from the founders of each tool on the list, and giving you the fairest comparison of what\u2019s out there right&nbsp;now.<\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"5. Grammarly (for quick copy edits)\" data-section=\"grammarly\"><\/div><\/div>\n<h2>5<a id=\"post-186289-_6o1nveb9681l\"><\/a>. Grammarly (for quick copy&nbsp;edits)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>Marketers create a ton of written content every day; emails, social media posts, blogs, proposals, presentations.<\/p>\n<p>All that context-switching and tone-shifting can take its toll on output.<\/p>\n<p>Personalized AI writing tools like <a href=\"https:\/\/grammarly.com\">Grammarly<\/a> can lighten the load, supporting with features like one-click tone adjustment, content summaries, writing assistance, and article outlines.<\/p>\n<p>Just this morning I used Grammarly\u2019s AI to write an email, asking marketing influencers for quote contributions to my next article.<\/p>\n<p>To keep it relevant I dropped in my article thesis, hit a button to make it more \u201cfriendly\u201d, then hit another to shorten it.<\/p>\n<p>Obviously, I\u2019d still need to give it a quick edit (I don\u2019t tend to bandy the term \u201cfellow marketers\u201d around often, for example), but the output wasn\u2019t too shabby for a ~1 minute job.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186299\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-11.jpg\" alt=\"The image shows an grammarly ai generated email draft with the following content: Subject: Quick Favor: Your Thoughts on Google Marketing Hi [Recipient's Name], I hope you're well! I'm writing an article about the ups and downs of marketing with Google\u2014how it can boost us one moment and leave us feeling invisible the next. I'm exploring the idea of adopting a more &quot;selfish&quot; approach: safeguarding our best content and diversifying traffic sources. I'd love to hear your thoughts! A quote or two from you would add great insight and inspire fellow marketers facing these challenges. Thanks so much for considering it! Best,\" width=\"1516\" height=\"1718\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-11.jpg 1516w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-11-375x425.jpg 375w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-11-768x870.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-11-1355x1536.jpg 1355w\" sizes=\"auto, (max-width: 1516px) 100vw, 1516px\"><\/p>\n<p>Grammarly\u2019s AI features are embedded in the tools marketers use every&nbsp;day.<\/p>\n<p>In onboarding, you get to choose your top use cases and apps, to determine where Grammarly pops up and the kinds of recommendations it&nbsp;makes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186300\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-12.jpg\" alt=\"Grammarly onboarding view of apps a user most commonly uses and content types a user most commonly creates\" width=\"2048\" height=\"967\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-12.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-12-680x321.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-12-768x363.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-12-1536x725.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>Grammarly\u2019s Business AI offers another level of support\u2014pointing out missing information, encouraging the use of specific CTAs, and guiding marketers towards language that\u2019s in-keeping with their <a href=\"https:\/\/www.grammarly.com\/business\/styleguide\">business\u2019 tone and style guidelines<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186301\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-13.png\" alt=\"A view of Grammarly AI features that incorporate business tone and style guidelines\" width=\"1107\" height=\"712\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-13.png 1107w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-13-661x425.png 661w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-13-260x166.png 260w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-13-768x494.png 768w\" sizes=\"auto, (max-width: 1107px) 100vw, 1107px\"><\/p>\n<p>&nbsp;<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"6. Browse AI (for no-code AI scraping)\" data-section=\"browse-ai\"><\/div><\/div>\n<h2><a id=\"post-186289-_toliu8kn93e2\"><\/a>6. Browse AI (for no-code AI scraping)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>Used by the likes of Zapier, Hubspot, and Salesforce, <a href=\"https:\/\/www.browse.ai\/\">Browse AI<\/a> is a multifunctional, no-code AI scraper that lets you crawl and extract data from websites.<\/p>\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-13jp3m1juas\" style=\"max-width:900px;\" class=\"arve\">\n<div class=\"arve-inner\">\n<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n<p>\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-13jp3m1juas\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/13jp3m1JUAs?start=8&amp;feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/13jp3m1JUAs?start=8&amp;feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe><\/p><\/div>\n<\/div>\n<\/div>\n<p>The point-and-click UX makes it accessible even for non-technical marketers, opening it up to tons of marketing <a href=\"https:\/\/www.browse.ai\/use-cases\">use cases<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186303\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-16.gif\" alt=\"A gif walkthrough of Browse AI's point and click scraper interface\" width=\"792\" height=\"480\"><\/p>\n<p>For social media monitoring, you can use it to scrape comments to find brand mentions, and analyze customer sentiment.<\/p>\n<p>For editorial exclusives, you can scrape popular sites (e.g. Apple), set up alerts for page updates to report on new developments, and be the first to break news in your industry.<\/p>\n<p>Browse AI is also a ridiculously powerful tool for competitive analysis. You can train its bots to scrape competitor product data to inform your pricing strategy or analyze negative reviews, to take advantage of competitor flaws in your marketing.<\/p>\n<p>I\u2019m looking into Browse AI to create more detailed B2B research and PR data stories\u2014either using one of its <a href=\"https:\/\/www.browse.ai\/prebuilt-robots\">200+ prebuilt robots<\/a>, or by building a custom robot from its thousands of integrations (e.g. Google, Google Trends, LinkedIn, Reddit, Zapier IMDB, ProductHunt etc.).<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"7. Jasper (for replicating brand\/author tone-of-voice)\" data-section=\"jasper-ai\"><\/div><\/div>\n<h2><a id=\"post-186289-_86us4wl16d25\"><\/a>7. Jasper (for replicating brand\/author tone-of-voice)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>As a self-described \u201cLLM-agnostic vendor\u201d, <a href=\"https:\/\/www.jasper.ai\/\">Jasper<\/a> is an AI content marketing tool powered by no fewer than 39 LLMs\u2014including OpenAI, Google, Anthropic, and Cohere.<\/p>\n<p>Does this LLM mash-up move the needle? With the added context of brand style guidelines, I think&nbsp;so.<\/p>\n<p>Having had two Jasper trials, and used it for various content tasks, I can say I am a fan\u2014I mean there\u2019s a reason I came back for trial #2!<\/p>\n<p>Jasper is the best AI marketing tool I\u2019ve used for replicating tone of&nbsp;voice.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186304\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-17.jpg\" alt=\"An example of Jasper AI recreating Louise Linehan's tone of voice\" width=\"2048\" height=\"1540\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-17.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-17-565x425.jpg 565w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-17-768x578.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-17-1536x1155.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>I have tried training ChatGPT and Claude with few-shot-learning prompts, but they don\u2019t quite capture my writing style<em>.<\/em><\/p>\n<p>Knowing what you want to say and knowing <em>how<\/em> to say it are two very different things.<\/p>\n<p>Jasper is great for the latter\u2014it convincingly mimics your tone and helps you move past edit paralysis, so you can focus on shaping your argument and getting more of those mic-drop moments into your marketing.<\/p>\n<p>Some other cool features: Jasper helps marketers repurpose their content into different written and visual formats for campaigns, with access to a library of 90+ templates and&nbsp;apps.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186344 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Jasper.gif\" alt=\"A gif scrolling through Jasper AI's 90+ AI marketing apps\" width=\"1784\" height=\"1080\"><\/p>\n<p>Its AI also supports content translations in 30+ languages and uses RAG-based functionality to surface the latest news and information.<br>\n<img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"282\" class=\"wp-image-186305\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-19.png\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-19.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-19-680x94.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-19-768x106.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-19-1536x212.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"8. NotebookLM (for grounding and strategic feedback)\" data-section=\"notebooklm\"><\/div><\/div>\n<h2><a id=\"post-186289-_svi4zjblmq88\"><\/a>8. NotebookLM (for grounding and strategic feedback)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p><a href=\"https:\/\/notebooklm.google\/\">NotebookLM<\/a> is a Google-owned AI \u201cresearch companion\u201d, that allows users to query all different forms of information, including Google Docs, YouTube URLs, websites, and their internal documentation.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186306\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-20.jpg\" alt=\"A screenshot of the NotebookLM dashboard\" width=\"2048\" height=\"1142\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-20.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-20-680x379.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-20-768x428.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-20-1536x857.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>One of the standout features is its ability to spin up outputs into scarily convincing podcast chatshows. Google recently reported that users have already generated more than 350 years worth of Audio Overviews with NotebookLM.<\/p>\n<p>NotebookLM was one of the first AI Marketing Tools built solely to assist with what is known as \u201cgrounding\u201d tasks. In layman\u2019s terms, that\u2019s when you feed a file to an AI to contextualize your query, improve response accuracy, and avoid hallucinations. <a href=\"https:\/\/cloud.google.com\/vertex-ai\/generative-ai\/docs\/grounding\/\">Google<\/a> describes it as \u201cthe ability to connect model output to verifiable sources of information.\u201d<\/p>\n<blockquote class=\"small\"><div class=\"quote-content\"> I have been using NotebookLM for grounding. Giving it sources and asking questions about those sources, aggregating data.&nbsp;<\/div><div class=\"quote-info clearfix\"><div class=\"quote-photo\"><img decoding=\"async\" alt=\"Patrick Stox\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/07\/patrick-stox.jpeg\"><\/div><div class=\"extra-box\"><span class=\"quote-author\">Patrick Stox,<\/span> <span class=\"quote-author-job\">Product Advisor, <a href=\"https:\/\/www.ahrefs.com\" target=\"_blank\">Ahrefs<\/a><\/span><\/div><\/div><\/blockquote>\n<p>Marketers use NotebookLM for everything from content research to strategic consultancy\u2014even <a href=\"https:\/\/www.reddit.com\/r\/notebooklm\/comments\/1g6gu8d\/notebook_ml_gave_me_a_whole_new_perspective_on_my\/\">feedback on beta products<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186307\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-21.png\" alt=\"A Reddit user shares how Notebook LM's AI-generated podcast provided unexpected insights about their startup that were more valuable than beta tester feedback.\" width=\"1798\" height=\"1298\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-21.png 1798w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-21-589x425.png 589w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-21-768x554.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-21-1536x1109.png 1536w\" sizes=\"auto, (max-width: 1798px) 100vw, 1798px\"><\/p>\n<p>I\u2019ve spoken a bit about how I use Notebook LM in my post: <a href=\"https:\/\/ahrefs.com\/blog\/ai-content-creation-tools\/\">15 AI Content Creation Tools to Add to Your Tech Stack<\/a>.<\/p>\n<p>But since then, Google have released NotebookLM Plus for those with a Google One AI Premium subscription.<\/p>\n<p>It includes new features like customized response styles (e.g. \u201cguide\u201d or \u201canalyst\u201d), and the ability to interact with the AI chat show hosts discussing your research.<\/p>\n<p>Here I am doing just that. Hold out to see perhaps the most creative pronunciation of \u201cAhrefs\u201d thus&nbsp;far\u2026<\/p>\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-epimxavexog\" style=\"max-width:900px;\" class=\"arve\">\n<div class=\"arve-inner\">\n<div style=\"aspect-ratio:4\/3\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n<div class=\"arve-ar\" style=\"padding-top:75.000000%\"><\/div>\n<p>\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-epimxavexog\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/epiMXAvEXOg?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"675\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/epiMXAvEXOg?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe><\/p><\/div>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"9. Canva (for removing backgrounds in images)\" data-section=\"canva\"><\/div><\/div>\n<h2><a id=\"post-186289-_tbwl5gclywzx\"><\/a>9. Canva (for removing backgrounds in images)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>When I worked at <a href=\"https:\/\/buzzsumo.com\/\">BuzzSumo<\/a>, I was part of a marketing trio. With only three team members, we had to get good at doing things outside of our job description. For me, that was design\u2014or rather line-managing Canva\u2019s AI tools to design for&nbsp;me.<\/p>\n<p>Canva\u2019s background remover was my most-cherished feature.<\/p>\n<div id=\"attachment_186308\" style=\"width: 1810px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-186308\" class=\"wp-image-186308\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-22.jpg\" alt=\"A before and after example of Canva's AI background remover tool\" width=\"1800\" height=\"768\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-22.jpg 1800w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-22-680x290.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-22-768x328.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-22-1536x655.jpg 1536w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\"><p id=\"caption-attachment-186308\" class=\"wp-caption-text\">There I am, on the left, in my living room using Canva AI, and there I am, on the right, staring jauntily into a white void. A lot of background remover tools struggle with hair, but as you can see, Canva AI is great at retaining those finer details.<\/p><\/div>\n<p>It uses AI to separate the foreground of the image from the background, letting you snip-out busy backgrounds in freelancer headshots, repurpose limited product shots\/mockups to make your marketing assets go further, and create quick visual A\/B test images\u2014all without needing editing skills or having to hire a graphic designer.<\/p>\n<p>In his blog on <a href=\"https:\/\/ahrefs.com\/blog\/best-ai-image-generators\/\">AI image generators<\/a>, our Director of Content, Ryan, shows off Canva\u2019s Magic Media features, which turn your prompts into visual marketing assets\u2014creating everything from photography to vector art. Check it out if you\u2019re looking for more AI design tool&nbsp;ideas.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"10. Gumloop (for AI-powered brand listening)\" data-section=\"gumloop\"><\/div><\/div>\n<h2><a id=\"post-186289-_mebjzfmnn8yv\"><\/a>10. Gumloop (for AI-powered brand listening)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p><a href=\"https:\/\/www.gumloop.com\/\">Gumloop<\/a> is an AI workflow tool that lets marketers build no-code AI automations.<\/p>\n<p>Like Browse AI, there are literally thousands of marketing use cases, but in this post I\u2019m just going to focus on a really cool one Tim Soulo spotted on <a href=\"https:\/\/www.linkedin.com\/posts\/max-brodeur-urbas-1a4b25172_an-employee-at-webflow-used-ai-to-automate-activity-7295539667821637632-XoRS\/\">LinkedIn<\/a> the other&nbsp;day.<\/p>\n<p>It\u2019s about finding new brand mentions in customer conversations.<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/max-brodeur-urbas-1a4b25172_an-employee-at-webflow-used-ai-to-automate-activity-7295539667821637632-XoRS\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186309\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-23.jpg\" alt=\"A LinkedIn post from Max Brodeur-Urbas, founder at Gumloop, describing how a Webflow employee with no coding experience used AI (Deepseek) to fully automate their social media monitoring across multiple platforms, reducing response times to under one hour and eventually joining Gumloop after being impressed with the tool.\" width=\"1022\" height=\"1446\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-23.jpg 1022w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-23-300x425.jpg 300w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-23-768x1087.jpg 768w\" sizes=\"auto, (max-width: 1022px) 100vw, 1022px\"><\/a><\/p>\n<p>Brands get mentioned scores if not hundreds of times a day online, in reviews, forum discussions, and social media comment sections. The aim of the game is to find important brand mentions, fast.<\/p>\n<p>Marketers and community managers can use Gumloop\u2019s \u201cAI categorizer\u201d for this: tracking priority mentions of their brand across sites like Reddit, X, and YouTube, studying the <em>sentiment<\/em> of those mentions, and spotting developing trends.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186310\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-24.gif\" alt=\"A gif of Gumloops Reddit scraper connecting to an AI categorizer input, in an automation mapping interface\" width=\"1200\" height=\"700\"><\/p>\n<p>In a <a href=\"https:\/\/blog.gumloop.com\/how-webflow-automated-all-social-media-listening-with-gumloop\/\">social media listening case study<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/aronkorenblit\/\">Aron Korenblit<\/a>, former Lead Community Advocate for <a href=\"https:\/\/webflow.com\/\">Webflow<\/a>, showed how he used the AI categorizer node in Gumloop\u2019s workflow builder to auto-assess a brand mention\u2019s sentiment (positive, negative, neutral), gauge its priority (low, medium, high), and assign it a category (product feedback, complaint etc.)\u2014which he then synched up with Slack, to be able to respond to high priority posts.<\/p>\n<p>The result was an AI workflow that <em>only<\/em> surfaced posts that Aron\u2019s team needed to act on urgently, narrowing down ~500 daily mentions to 10-15 high priority ones.<\/p>\n<p>Though this is a community management use case, brand mentions are tantamount to visibility in AI and search right&nbsp;now.<\/p>\n<p>Marketers would benefit hugely from this style of always-on brand monitoring.<\/p>\n<p>By tracking brand mentions you can improve customer experience, build a better brand narrative, and earn more favorable recommendations in AI and earned media.<\/p>\n<p>Full disclosure, this isn\u2019t a tool we currently use at Ahrefs, but it\u2019s certainly on our radar&nbsp;now.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"11. Slack AI (for integrated workflow management)\" data-section=\"slack-ai\"><\/div><\/div>\n<h2><a id=\"post-186289-_c4po5y4ttrqh\"><\/a>11. Slack AI (for integrated workflow management)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>Marketers use <a href=\"https:\/\/slack.com\">Slack<\/a> every day to communicate, manage their workflow, and share the odd&nbsp;meme.<\/p>\n<p>And according to Slack, their native AI features are only making us more productive, saving users <a href=\"https:\/\/youtu.be\/Rt_-zeeZdSo?t=384\">up to 97 minutes a week<\/a>.<\/p>\n<p>At the time of writing, those features include:<\/p>\n<ul>\n<li>Search answers<\/li>\n<li>Conversation summaries<\/li>\n<li>Recaps<\/li>\n<\/ul>\n<p>Search answers have become a firm favorite in the Ahrefs HQ.<\/p>\n<p>When you first start out in the \u201cbusiness\u201d world, you don\u2019t realize how much of your day you\u2019ll spend decoding random acronyms.<\/p>\n<p>Being able to query common shorthand used by different teams in Slack is incredibly useful.<\/p>\n<p>For example, here\u2019s a member of the Ahrefs team querying the acronym \u201cBBL\u201d which, in Ahrefs\u2019 world, refers to the \u201cBest By Links\u201d report\u2014not a cosmetic procedure popularized by the Kardashians (which, I\u2019ll admit, is where my mind&nbsp;went).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186311\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-26.png\" alt=\"A Slack message from an Ahrefs employee showing a screenshot of Slack AI responding to the query &quot;What is BBL?&quot;, explaining that BBL stands for &quot;Best by Links&quot; in the Ahrefs platform, with detailed information about its features and capabilities. The message is titled &quot;Slack AI is actually useful&quot; and has received one emoji reaction and 2 replies.\" width=\"1178\" height=\"856\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-26.png 1178w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-26-585x425.png 585w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-26-768x558.png 768w\" sizes=\"auto, (max-width: 1178px) 100vw, 1178px\"><\/p>\n<p>You can also use search answers to keep tabs on the status of projects and learn more about internal developments from summaries of cited conversations. Handy.<\/p>\n<p>Now, Slack is unleashing AI agents, which complete tasks autonomously on your behalf.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186312\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-27.jpg\" alt=\"A screenshot of the Agentforce platform interface showing its main dashboard with the heading &quot;Transform the way you work with Agentforce.&quot; The page displays various AI agent categories (Sales, Marketing, Project Management, etc.) and specific agent options like Sales Agent, IT Agent, and Onboarding Agent, each with descriptions of their capabilities for automating different workplace tasks.\" width=\"2048\" height=\"1145\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-27.jpg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-27-680x380.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-27-768x429.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-27-1536x859.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/p>\n<p>New recruits can talk to Onboarding Agents for questions on resources, points of contact, and internal knowledge, while teams can use the Content Agent to generate meeting briefings and auto-assign project responsibilities.<\/p>\n<p>Slack has also recently introduced Agentforce, powered by parent company Salesforce, where you can query your CRM data within your DMs, to quickly find out customer information or check on the status of&nbsp;deals.<\/p>\n<p>And then there\u2019s a marketplace of AI agents, where you can hook up to your favorite external apps\u2014like Perplexity, Writer, and Adobe Express\u2014to minimize context-switching while you\u2019re fleshing out your marketing campaigns.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"12. Promptless (for auto-updating product documentation)\" data-section=\"promptless\"><\/div><\/div>\n<h2><a id=\"post-186289-_dzk2ogoi9exy\"><\/a>12. Promptless (for auto-updating product documentation)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>One of the perils of having a super-efficient product team is keeping product marketing assets up-to-date.<\/p>\n<p><a href=\"https:\/\/gopromptless.ai\/\">Promptless<\/a> is an AI marketing tool that auto-generates glossary pages, help centre FAQs, and other customer-facing docs just by syncing up with your workflow tools.<\/p>\n<p>Support tickets logged in Jira, pull requests opened in GitHub, threads tagged in Slack\u2014whatever workflow management tool you use, Promptless can be triggered to notify you of update opportunities across your product documentation.<\/p>\n<p>This forever-up-to-database keeps customers happy and reduces the load on marketing and support teams.<\/p>\n<p>Though we\u2019re not yet a customer, it\u2019s a tool we\u2019re keeping our eye&nbsp;on.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186313\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-28.png\" alt=\"A message from an Ahrefs employee sharing the website gopromptless.ai, which offers automatic technical documentation updates using AI. The website preview shows Promptless automatically drafts documentation updates from GitHub PRs to improve customer satisfaction while reducing support needs. The interface displays &quot;Stripe-quality documentation without the Stripe-size team&quot; and has received one heart reaction and three thumbs up.\" width=\"2005\" height=\"972\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-28.png 2005w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-28-680x330.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-28-768x372.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-28-1536x745.png 1536w\" sizes=\"auto, (max-width: 2005px) 100vw, 2005px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"13. Cloudflare AI audit (for AI crawler permissions)\" data-section=\"cloudflare-ai\"><\/div><\/div>\n<h2><a id=\"post-186289-_7whabd4gr0kk\"><\/a>13. Cloudflare AI audit (for AI crawler permissions)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p>AI crawling is a big consideration for marketers today\u2014how much brand IP do you let AI bots access freely?<\/p>\n<p>Do you give them free-reign to use your content in their training data, in hopes of increased brand visibility? Or do you hold it back so you can give customers exclusive information that they can\u2019t find re-hashed online?<\/p>\n<p>Maybe you expose important brand pages to AI crawlers (e.g. \u201cabout us\u201d pages), while holding others back to minimize server overload or protect sensitive data?<\/p>\n<p><a href=\"https:\/\/www.cloudflare.com\/en-gb\/press-releases\/2024\/cloudflare-helps-content-creators-regain-control-of-content-from-ai\/\">Cloudflare\u2019s AI audit tool<\/a> helps marketing teams make these kinds of decisions.<\/p>\n<p>Site owners, creators, and publishers can easily audit and control AI model access to their content with its AI crawling tools.<\/p>\n<p>The dashboard shows trends in AI bot crawling, requests per page by each crawler, and a one-click option to block any AI crawler from accessing your&nbsp;site.<\/p>\n<p>Here we are sharing Ahrefs\u2019 latest Cloudflare AI audit in&nbsp;Slack.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186347 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Cloudflare-report-Ahrefs-Slack.png\" alt=\"A message from an Ahrefs employee sharing a &quot;New report from CloudFlare for AI bots&quot; for ahrefs.com. The attached images show two CloudFlare analytics reports: a graph tracking different AI bot activities over time with various colored lines representing different providers (including Amazon and OpenAI), and a detailed table showing specific AI bot requests to the site, with ByteDance's AI Data Scraper having the highest number of requests (11,241) followed by multiple OpenAI User Action entries.\" width=\"1854\" height=\"842\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Cloudflare-report-Ahrefs-Slack.png 1854w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Cloudflare-report-Ahrefs-Slack-680x309.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Cloudflare-report-Ahrefs-Slack-768x349.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/Cloudflare-report-Ahrefs-Slack-1536x698.png 1536w\" sizes=\"auto, (max-width: 1854px) 100vw, 1854px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"14. Typeform AI (for AI-fuelled research)\" data-section=\"typeform-ai\"><\/div><\/div>\n<h2><a id=\"post-186289-_47qlxxriurwu\"><\/a>14. Typeform AI (for AI-fuelled research)<\/h2>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\"><\/div><\/div>\n<p><a href=\"https:\/\/www.typeform.com\/\">Typeform<\/a> is a neat AI tool for marketers that want to build dynamic online forms and surveys.<\/p>\n<p>For those that like to get in the weeds with data, Typeform\u2019s AI features are powerful for content research.<\/p>\n<p>Rather than spending hours combing through the form fills, you can have a conversation with Typeform\u2019s AI about the results. It responds with a detailed analysis of your survey answers and even creates visualizations.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-186315\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2025\/03\/word-image-186289-30.gif\" alt=\"A gif showcasing Typeform AI's Smart Insights AI chatbot tool\" width=\"1436\" height=\"776\"><\/p>\n<p>The Smart Insights tool is especially handy for spotting patterns in qualitative, open-ended survey responses.<\/p>\n<p>These tools give you time back to focus on the insights, rather than spending all your time gathering the&nbsp;data.<\/p>\n<blockquote class=\"small\"><div class=\"quote-content\">Typeform\u2019s AI insights helped me create a rough first-draft of our latest research report, summarizing almost 900 survey submissions into simple statistics and visualizations. It was a great starting point for further analysis.\u201d<\/div><div class=\"quote-info clearfix\"><div class=\"quote-photo\"><img decoding=\"async\" alt=\"Ryan Law\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/07\/ryan-law.jpeg\"><\/div><div class=\"extra-box\"><span class=\"quote-author\">Ryan Law,<\/span> <span class=\"quote-author-job\">Director of Content Marketing, <a href=\"https:\/\/www.ahrefs.com\" target=\"_blank\">Ahrefs<\/a><\/span><\/div><\/div><\/blockquote>\n<h2><a id=\"post-186289-_m3o3nlbqm5ue\"><\/a>Final thoughts<\/h2>\n<p>AI tools have utility for heaps of use cases, helping marketers listen, analyze, scale, research, benchmark, audit, design\u2014the list goes&nbsp;on.<\/p>\n<p>The benefits are clear too: customer satisfaction, smarter brand decisions, reduced costs, fewer barriers to&nbsp;entry.<\/p>\n<p>And that\u2019s only the tip of the iceberg.<\/p>\n<p>New AI marketing tools are springing up every day. Who knows what will make it into our Slack channels next?<\/p>\n<p>When they do, we\u2019ll be sure to add them to this&nbsp;list.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Below, you\u2019ll find some we love and use every day, and others we\u2019re keeping a keen eye on in&nbsp;2025. Marketers use AI for search engine optimization, brainstorming content ideas, and automating repetitive processes like ad targeting, according to research from<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":197,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[390,335],"tags":[],"coauthors":[464],"class_list":["post-186289","post","type-post","status-publish","format-standard","hentry","category-marketing","category-general-seo","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>14 of the Best AI Marketing Tools We\u2019ve Tried &amp; Spied in 2025<\/title>\n<meta name=\"description\" content=\"AI marketing tools help marketers listen, analyze, research, design\u2014and that\u2019s just the start. 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