{"id":181457,"date":"2024-10-21T03:35:21","date_gmt":"2024-10-21T08:35:21","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=181457"},"modified":"2024-11-22T04:25:25","modified_gmt":"2024-11-22T09:25:25","slug":"how-to-find-trending-keywords-for-seo","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/how-to-find-trending-keywords-for-seo\/","title":{"rendered":"How to Find Trending Keywords for SEO (5 Methods)"},"content":{"rendered":"\n<div class=\"intro-txt\">Big websites with big budgets\u2014coupled with Google\u2019s <a href=\"https:\/\/ahrefs.com\/blog\/the-default-blocklist\/\">current preference for large brands<\/a>\u2014can make many keywords difficult to rank&nbsp;for.<\/div>\n\n\n\n<p>One way in is to identify and rank for trending keywords before these big sites catch up and dominate the&nbsp;SERPs.<\/p>\n\n\n\n<p>Here\u2019s how you can discover trending keywords for your niche before competitors:<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"1. Go direct to the horse\u2019s mouth on Google Trends\" data-section=\"google-trends\"><!-- notionvc: b099b1e4-2732-4b84-ba19-bdc2238d9891 -->\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-181457-_649iysu297xy\"><\/a>1. Go direct to the horse\u2019s mouth on Google Trends<\/h2>\n<\/div><\/div><!-- notionvc: 5ed5e6fd-327c-435b-a310-654b2991b419 -->\n\n\n\n<p>Enter any topic into <a href=\"https:\/\/trends.google.com\/trends\/\">Google Trends<\/a> and you\u2019ll see how it has been trending.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1508\" height=\"1394\" class=\"wp-image-181472\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/google-trends-interest-for-chatgpt-over-time-1.png\" alt=\"Google Trends interest for chatgpt over time\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/google-trends-interest-for-chatgpt-over-time-1.png 1508w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/google-trends-interest-for-chatgpt-over-time-1-460x425.png 460w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/google-trends-interest-for-chatgpt-over-time-1-768x710.png 768w\" sizes=\"auto, (max-width: 1508px) 100vw, 1508px\"><\/figure>\n\n\n\n\n\n<p>You can also adjust the timeframe to identify any emerging trends:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"760\" height=\"1032\" class=\"wp-image-181474\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/timeframe-adjustment-in-google-trends-1.png\" alt=\"Timeframe adjustment in Google Trends\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/timeframe-adjustment-in-google-trends-1.png 760w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/timeframe-adjustment-in-google-trends-1-313x425.png 313w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\"><\/figure>\n\n\n\n\n\n<p>The best part of Google Trends, in my opinion, is the <strong>Related queries <\/strong>section at the bottom. It shows topics that are rising in interest over your selected timeframe:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1068\" height=\"780\" class=\"wp-image-181476\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/related-queries-section-on-google-trends-1.png\" alt=\"Related queries section on Google Trends\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/related-queries-section-on-google-trends-1.png 1068w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/related-queries-section-on-google-trends-1-582x425.png 582w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/related-queries-section-on-google-trends-1-768x561.png 768w\" sizes=\"auto, (max-width: 1068px) 100vw, 1068px\"><\/figure>\n\n\n\n\n\n<p>Look out for \u201cbreakout\u201d terms, which means that the search term has experienced an increase in search volume of more than 5,000%.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"2. Discover millions of trending keywords on Ahrefs\u2019 Keywords Explorer\" data-section=\"keywords-explorer\">\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-181457-_fayhfj95d7rs\"><\/a>2. Discover millions of trending keywords on Ahrefs\u2019 Keywords Explorer<\/h2>\n<\/div><\/div><!-- notionvc: 695c3d55-e839-4358-91bf-d9dc57aa6d9c -->\n\n\n\n<p>The disappointing thing about Google Trends is that it doesn\u2019t show you many trending keywords.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1068\" height=\"908\" class=\"wp-image-181478\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/limited-number-of-queries-on-google-trends-1.png\" alt=\"Limited number of queries on Google Trends\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/limited-number-of-queries-on-google-trends-1.png 1068w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/limited-number-of-queries-on-google-trends-1-500x425.png 500w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/limited-number-of-queries-on-google-trends-1-768x653.png 768w\" sizes=\"auto, (max-width: 1068px) 100vw, 1068px\"><\/figure>\n\n\n\n\n\n<p>So, if you want to see a massive list of trending keywords, the best choice is to use Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a>.<\/p>\n\n\n\n<p>Enter any topic, go to the <strong>Matching terms<\/strong> report, then click on the <strong>Growth<\/strong> column.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1356\" height=\"1338\" class=\"wp-image-181479\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/matching-terms-sorted-by-growth-1.jpg\" alt=\"Matching terms, sorted by Growth\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/matching-terms-sorted-by-growth-1.jpg 1356w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/matching-terms-sorted-by-growth-1-431x425.jpg 431w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/matching-terms-sorted-by-growth-1-768x758.jpg 768w\" sizes=\"auto, (max-width: 1356px) 100vw, 1356px\"><\/figure>\n\n\n\n\n\n<p>You\u2019ll see &gt;1.6 million keywords, sorted by the largest growth in search volume for the past three months. You can also select the timeframe by clicking the <strong>Period <\/strong>dropdown.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"344\" height=\"332\" class=\"wp-image-181480\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/timeframe-adjustment-in-keywords-explorer-1.png\" alt=\"Timeframe adjustment in Keywords Explorer\"><\/figure>\n\n\n\n\n\n<p>The best thing about using <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a> is that you get to see every important keyword metric, like its search volume (your country of choice or globally), its keyword difficulty (or how competitive it currently is to rank), its traffic potential (how much search traffic you could potentially get if you rank #1), its cost-per-click, and&nbsp;more.<\/p>\n\n\n\n<p>You can even click on the SERP dropdown to see which pages are currently ranking for the keyword:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"824\" class=\"wp-image-181481\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/serp-overview-button-1.png\" alt=\"SERP Overview button\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/serp-overview-button-1.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/serp-overview-button-1-680x274.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/serp-overview-button-1-768x309.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/serp-overview-button-1-1536x618.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/figure>\n\n\n\n\n\n<p>You can click on <strong>Identify Intents<\/strong> to find out what searchers are looking for when searching for this keyword:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1138\" class=\"wp-image-181482\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/identify-intents-feature-in-keywords-explorer-1.png\" alt=\"Identify intents feature in keywords explorer\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/identify-intents-feature-in-keywords-explorer-1.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/identify-intents-feature-in-keywords-explorer-1-680x378.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/identify-intents-feature-in-keywords-explorer-1-768x427.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/identify-intents-feature-in-keywords-explorer-1-1536x854.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/figure>\n\n\n\n\n\n<p>So, not only can you find keywords that are trending, you\u2019ll also get every piece of information you need to rank high for that keyword too.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"3. Monitor discussions on Reddit\" data-section=\"reddit\">\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-181457-_yh5trs91zbj5\"><\/a>3. Monitor discussions on Reddit<\/h2>\n<\/div><\/div><!-- notionvc: c97d7c9b-b75d-45e4-9785-8fa9037daf36 -->\n\n\n\n<p>Whatever\u2019s trending on the Internet will find its way to the \u201cfront page of the Internet.\u201d In short, Reddit is a one-stop shop to find trending keywords.<\/p>\n\n\n\n<p>Start by entering a relevant keyword in the search bar and look for relevant subreddits. For example, these are some of the subreddits for \u201cknives\u201d:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1830\" height=\"1546\" class=\"wp-image-181483\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-for-knives-on-reddit-1.jpg\" alt=\"Search for &quot;knives&quot; on Reddit\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-for-knives-on-reddit-1.jpg 1830w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-for-knives-on-reddit-1-503x425.jpg 503w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-for-knives-on-reddit-1-768x649.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-for-knives-on-reddit-1-1536x1298.jpg 1536w\" sizes=\"auto, (max-width: 1830px) 100vw, 1830px\"><\/figure>\n\n\n\n\n\n<p>Choose the most relevant subreddit, then sort by Top, and your preferred time period.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"472\" class=\"wp-image-181484\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-this-month-in-r-knives-1.png\" alt=\"Top this month in r\/knives\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-this-month-in-r-knives-1.png 700w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-this-month-in-r-knives-1-630x425.png 630w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\"><\/figure>\n\n\n\n\n\n<p>Scrolling through this subreddit, I found a discussion about \u201cmodern traditional knives\u201d:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1122\" height=\"1424\" class=\"wp-image-181485\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/a-discussion-on-modern-traditional-knives-in-r-k-1.jpg\" alt=\"A discussion on &quot;modern traditional&quot; knives in r\/knives\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/a-discussion-on-modern-traditional-knives-in-r-k-1.jpg 1122w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/a-discussion-on-modern-traditional-knives-in-r-k-1-335x425.jpg 335w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/a-discussion-on-modern-traditional-knives-in-r-k-1-768x975.jpg 768w\" sizes=\"auto, (max-width: 1122px) 100vw, 1122px\"><\/figure>\n\n\n\n\n\n<p>With 270 upvotes and 86 comments, this could be a potential topic to target if I sold knives online. But I can double-check if anyone\u2019s searching for this keyword by entering it into <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a>:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1604\" height=\"822\" class=\"wp-image-181486\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-volume-for-modern-traditional-knives-1.png\" alt=\"Search volume for modern traditional knives\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-volume-for-modern-traditional-knives-1.png 1604w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-volume-for-modern-traditional-knives-1-680x348.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-volume-for-modern-traditional-knives-1-768x394.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/search-volume-for-modern-traditional-knives-1-1536x787.png 1536w\" sizes=\"auto, (max-width: 1604px) 100vw, 1604px\"><\/figure>\n\n\n\n\n\n<p>Not a lot of search volume (yet), but there are people looking for&nbsp;it!<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"4. Keep an eye out for trends on social media\" data-section=\"social-media\">\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-181457-_wmz2gf7cxazh\"><\/a>4. Keep an eye out for trends on social media<\/h2>\n<\/div><\/div><!-- notionvc: a4a91182-75e5-4e67-aaa8-fbec8d1bee0b -->\n\n\n\n<p>Many trends begin on social media so needless to say, it\u2019s the place to go if you\u2019re looking for trending keywords.<\/p>\n\n\n\n<p><strong>For X<\/strong>, you can click on Explore and you\u2019ll see a For You tab. This shows you trends for the topics you\u2019re currently interested in.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1314\" height=\"1528\" class=\"wp-image-181487\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/trending-topics-on-x-1.jpg\" alt=\"Trending topics on X\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/trending-topics-on-x-1.jpg 1314w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/trending-topics-on-x-1-365x425.jpg 365w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/trending-topics-on-x-1-768x893.jpg 768w\" sizes=\"auto, (max-width: 1314px) 100vw, 1314px\"><\/figure>\n\n\n\n\n\n<p>As you can see, X knows I\u2019m interested in technology and thus shows me the latest news and trends in tech. However, this is subject to your personal algorithm, so depending on how you use X, it may or may not show you relevant trends.<\/p>\n\n\n\n<p>So, a better way is to do a search for your topic and see what the top tweets are.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1304\" height=\"1580\" class=\"wp-image-181488\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-tweets-for-ai-on-x-1.jpg\" alt=\"Top tweets for &quot;AI&quot; on X\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-tweets-for-ai-on-x-1.jpg 1304w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-tweets-for-ai-on-x-1-351x425.jpg 351w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-tweets-for-ai-on-x-1-768x931.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/top-tweets-for-ai-on-x-1-1268x1536.jpg 1268w\" sizes=\"auto, (max-width: 1304px) 100vw, 1304px\"><\/figure>\n\n\n\n\n\n<p>Instagram is less intuitive and doesn\u2019t show you trends. So, you\u2019ll have to make do by manipulating your algorithm to show you what\u2019s popular in your niche or do a search and navigating to&nbsp;Tags:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1179\" height=\"1325\" class=\"wp-image-181489\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/skincare-hashtags-on-instagram-1.jpeg\" alt=\"skincare hashtags on Instagram\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/skincare-hashtags-on-instagram-1.jpeg 1179w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/skincare-hashtags-on-instagram-1-378x425.jpeg 378w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/skincare-hashtags-on-instagram-1-768x863.jpeg 768w\" sizes=\"auto, (max-width: 1179px) 100vw, 1179px\"><\/figure>\n\n\n\n\n\n<p>Click on the hashtags to see which posts or topics are trending.<\/p>\n\n\n\n<p><strong>For TikTok<\/strong>, if you have a Business account, you\u2019ll be able to access their Creative Center where they show you what\u2019s trending now:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1122\" class=\"wp-image-181490\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/tiktoks-trending-now-feature-1.png\" alt=\"TikTok's Trending Now feature\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/tiktoks-trending-now-feature-1.png 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/tiktoks-trending-now-feature-1-680x373.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/tiktoks-trending-now-feature-1-768x421.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/tiktoks-trending-now-feature-1-1536x842.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\"><\/figure>\n\n\n\n\n\n<p>Like with Reddit, once you\u2019ve noted down what\u2019s trending in your niche, you\u2019ll want to enter them into a keyword tool like <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a> to see if there is any search volume.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"5. Keep up-to-date with trends by curating a newsletter\" data-section=\"curate-newsletter\">\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-181457-_mo1dqqj51e9i\"><\/a>5. Keep up-to-date with trends by curating a newsletter<\/h2>\n<\/div><\/div><!-- notionvc: 17b5eef1-af5c-4501-b8da-9850a80efa7c -->\n\n\n\n<p>Here\u2019s my cheat code for discovering trending keywords: <strong>Curate a newsletter<\/strong>.<\/p>\n\n\n\n<p>Whether as a personal project, an internal newsletter for your team, or one that gets sent out to your customers, <a href=\"https:\/\/ahrefs.com\/blog\/content-curation\/\">curating<\/a> a newsletter will keep you up-to-date on all industry trends like no&nbsp;other.<\/p>\n\n\n\n<p>For example, I write the <a href=\"https:\/\/ahrefs.com\/newsletter\">Ahrefs\u2019 Digest<\/a>, our free weekly newsletter. Every week, I have to scour social media, forums, and other industry newsletters for the best-published content.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1248\" height=\"738\" class=\"wp-image-181491\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/ahrefs-digest-1.png\" alt=\"Ahrefs' Digest\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/ahrefs-digest-1.png 1248w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/ahrefs-digest-1-680x402.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/10\/ahrefs-digest-1-768x454.png 768w\" sizes=\"auto, (max-width: 1248px) 100vw, 1248px\"><\/figure>\n\n\n\n\n\n<p>Doing so keeps me up-to-date on everything that\u2019s happening in the industry\u2014what just happened, what people are talking about, and what people are publishing.<\/p>\n\n\n\n<p>For example, 200 issues later, I know that right now, people in SEO and marketing are interested in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Generative AI: How to <a href=\"https:\/\/ahrefs.com\/blog\/ai-seo\/\">leverage it<\/a>; how to <a href=\"https:\/\/ahrefs.com\/blog\/how-to-stand-out-from-ai-content\/\">stand out from it<\/a>; <a href=\"https:\/\/ahrefs.com\/blog\/humanize-ai-content\/\">how to \u2018humanize\u2019 it<\/a><\/li>\n\n\n\n<li>Google\u2019s constant core updates and how to deal with&nbsp;it<\/li>\n\n\n\n<li><a href=\"https:\/\/ahrefs.com\/blog\/google-ai-overviews\/\">Google\u2019s AI Overviews<\/a> and what it means for the future of&nbsp;SEO<\/li>\n\n\n\n<li>Platform-resistant marketing<\/li>\n\n\n\n<li>How to build a&nbsp;brand<\/li>\n<\/ul>\n\n\n\n<p>As you can see, we\u2019ve already covered some of these topics and will cover more in the future.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-181457-_on57mwrfizdw\"><\/a>Final thoughts<\/h2>\n\n\n\n<p>If you can\u2019t beat them, be ahead of&nbsp;them.<\/p>\n\n\n\n<p>When you can jump on trends before the big brands rush in, you stand a better chance of ranking higher on search engines and accumulating the good things: more authority and more backlinks. That can help you in your future quest to rank for the harder, more competitive keywords.<\/p>\n\n\n\n<p>Did I miss out on any methods to find trending keywords? <a href=\"https:\/\/www.linkedin.com\/in\/si-quan-ong\/\">Let me know on LinkedIn<\/a>.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>One way in is to identify and rank for trending keywords before these big sites catch up and dominate the&nbsp;SERPs. Here\u2019s how you can discover trending keywords for your niche before competitors: Enter any topic into Google Trends and you\u2019ll<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":146,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[335],"tags":[],"coauthors":[339],"class_list":["post-181457","post","type-post","status-publish","format-standard","hentry","category-general-seo","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Find Trending Keywords for SEO (5 Methods)<\/title>\n<meta name=\"description\" content=\"5 ways to find trending keywords you can rank for before the big sites come in.\" \/>\n<meta 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