{"id":171426,"date":"2024-02-07T04:07:19","date_gmt":"2024-02-07T09:07:19","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=171426"},"modified":"2024-02-07T21:32:36","modified_gmt":"2024-02-08T02:32:36","slug":"whats-new-at-ahrefs-jan-2024","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/whats-new-at-ahrefs-jan-2024\/","title":{"rendered":"What\u2019s new at Ahrefs? (Jan&nbsp;2024)"},"content":{"rendered":"\n<div class=\"intro-txt\">This month we\u2019re introducing a new AI feature to identify search intent, the \u201cbest links\u201d filter in Overview 2.0, mobile usability issues in Site Audit and&nbsp;more.<\/div>\n\n\n\n<p>Let\u2019s get right into&nbsp;it.<\/p>\n<p>\n<\/p><div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-as0a5-cf-yo\" style=\"max-width:900px;\" class=\"arve\">\n\t<div class=\"arve-inner\">\n\t\t<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n\t\t\t<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-as0a5-cf-yo\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/aS0a5-CF-Yo?iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/aS0a5-CF-Yo?iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t\n\t\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"1. Site Explorer\" data-section=\"site-explorer\">\n\n\n\n<h2 id=\"h.3hk61vqd9gxc\" class=\"wp-block-heading\">Site Explorer<\/h2>\n<\/div><\/div>\n\n\n\n<p><strong>\u201cBest links\u201d filter in Overview 2.0<\/strong><\/p>\n\n\n\n<p>The Best links filter is now also in Overview 2.0. Using the filter here affects all backlink-related counts and historical charts, which lets you filter out link noise from all widgets.<\/p>\n\n\n\n<p>For example, here we\u2019re looking at the referring domains graph for a few competing pages on wireless earphones.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image10-2.png\" alt=\"Referring domains graph on Overview 2.0\" width=\"1588\" height=\"974\"><\/figure>\n<\/div>\n\n\n<p>Let\u2019s hit the best links filter and select Show best links only, then Show results.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image8.gif\" alt=\"Applying Best links filter in Overview 2.0\" width=\"800\" height=\"300\"><\/figure>\n<\/div>\n\n\n<p>Applying the filter affects the graph like so. With the filter applied, the top two results have even swapped places towards the end of&nbsp;2023.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-171430 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/perf.png\" alt=\"Referring domains graph after applying Best links filter\" width=\"1612\" height=\"648\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/perf.png 1612w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/perf-680x273.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/perf-768x309.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/perf-1536x617.png 1536w\" sizes=\"auto, (max-width: 1612px) 100vw, 1612px\"><\/p>\n\n\n\n\n\n<p>This helps paint an even clearer picture of the performance over time when it comes to so-called \u201cgood links\u201d. Remember that you can always input your own custom settings by opening the filter itself and hitting \u201cConfigure best links filter\u201d.&nbsp;<\/p>\n\n\n\n\n\n<p>&nbsp;<\/p>\n<p><strong>Site structure report available for Lite plan&nbsp;users<\/strong><\/p>\n\n\n\n<p>All Lite plan users, both legacy and new, can now access the Site structure report for domain- and subdomain-level metrics.<\/p>\n<p>Site Structure shows you the structure of a website in a tree format, along with metrics for each path level \u2013 without having to run a crawl. This helps you understand different sections of a website and how they contribute to its&nbsp;SEO.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-171435\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/sitestructure.png\" alt=\"Site Structure report\" width=\"2042\" height=\"952\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/sitestructure.png 2042w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/sitestructure-680x317.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/sitestructure-768x358.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/sitestructure-1536x716.png 1536w\" sizes=\"auto, (max-width: 2042px) 100vw, 2042px\"><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Deprecated legacy reports<\/strong><\/p>\n\n\n\n\n\n\n\n<p>We\u2019ve deprecated a bunch of legacy backlink reports:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Backlinks<\/li>\n<li>Broken backlinks<\/li>\n<li>Referring domains<\/li>\n<li>New &amp; Lost Anchors<\/li>\n<li>Internal backlinks<\/li>\n<li>Best by&nbsp;links<\/li>\n<li>Best by links\u2019 growth<\/li>\n<li>Linked domains<\/li>\n<li>Outgoing anchors<\/li>\n<\/ul>\n\n\n\n<p>All reports already have a replacement in Site Explorer 2.0.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"2. Cross-tool update\" data-section=\"cross-tool-update\">\n\n\n\n<h2 id=\"h.mk24jt9auiox\" class=\"wp-block-heading\">Cross-tool update<\/h2>\n<\/div><\/div>\n\n\n\n<p><strong>Identify search intent with&nbsp;AI&nbsp;<\/strong><\/p>\n\n\n\n<p>We\u2019ve added a new AI feature that identifies keyword search intent in the SERP overview widget in Site Explorer, Keywords Explorer and Rank Tracker.<\/p>\n\n\n\n<p>Instead of categorizing search intent into traditional models like informational, navigational or transactional, this classification is more granular \u2013 it tells you in simple terms what people searching for a keyword might want to find. This gives you multiple paths or content angles that you can use to&nbsp;rank.<\/p>\n\n\n\n<p>Just look for the \u201cIdentify intents\u201d button to get started.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image5.gif\" alt=\"Identify intents with AI \" width=\"800\" height=\"461\"><\/figure>\n<\/div>\n\n\n<p>For example, if we identify search intent for the query&nbsp;\u201cbest microwave\u201d, we\u2019d see that people searching for this keyword could be looking for product reviews and recommendations of the best-performing microwave ovens, or information on the most reliable microwave brands.<\/p>\n<p>&nbsp;<\/p>\n\n\n\n<p><strong>New SERP feature: Discussions and forums<\/strong><\/p>\n\n\n\n<p>Our SERP overview widgets now show a new SERP feature: Discussions and forums.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1.png\" alt=\"New SERP feature: Discussions and forums\" width=\"1999\" height=\"961\"><\/figure>\n<\/div>\n\n\n<p>We take rankings in this feature into account when calculating organic traffic \u2013 traffic is distributed equally between all&nbsp;URLs.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"3. Rank Tracker\" data-section=\"rank-tracker\">\n\n\n\n<h2 id=\"h.od776soaq84y\" class=\"wp-block-heading\">Rank Tracker<\/h2>\n<\/div><\/div>\n\n\n\n<p><strong>New filters in GSC keywords report<\/strong><\/p>\n\n\n\n<p>In the GSC keywords report, you can now filter by clicks, impressions, CTR, and position.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image14-2.png\" alt=\"New filters in GSC keywords report\" width=\"1298\" height=\"560\"><\/figure>\n<\/div>\n\n\n<p>We\u2019ve also added a \u201cURLs\u201d column which shows you the number of pages ranking for a keyword. Just click on a number to open a nested table and see all&nbsp;URLs.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image7.gif\" alt=\"URLs column in GSC keywords report\" width=\"800\" height=\"410\"><\/figure>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"4. Site Audit\" data-section=\"site-audit\">\n\n<h2 id=\"h.roxjue21z492\" class=\"wp-block-heading\">Site Audit<\/h2>\n<\/div><\/div>\n\n\n\n<p><strong>Mobile usability issues<\/strong><\/p>\n\n\n\n<p>Site Audit now reports problems with mobile usability on your site. The five issues we report on&nbsp;are:<\/p>\n<ul>\n<li>Viewport not&nbsp;set<\/li>\n<li>Content not sized correctly<\/li>\n<li>Font size too&nbsp;small<\/li>\n<li>Tap targets are too small or too close together<\/li>\n<li>If a document uses plugins<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image6.jpg\" alt=\"Mobile usability issues\" width=\"1999\" height=\"961\"><\/figure>\n<\/div>\n\n\n<p>To find these issues, you\u2019ll need&nbsp;to:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Connect to PageSpeed Insights API<\/li>\n<li>Select the mobile user agent in your crawl settings<\/li>\n<li>Run a new&nbsp;crawl<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image12-2.png\" alt=\"Enabling mobile usability issues in Site Audit\" width=\"1524\" height=\"918\"><\/figure>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"5. General\" data-section=\"general\">\n\n<h2 id=\"h.i75cqmfgovik\" class=\"wp-block-heading\">General<\/h2>\n<\/div><\/div>\n\n\n\n<p><strong>Enable two-factor authentication<\/strong><\/p>\n\n\n\n<p>You can now enable two-factor authentication, or 2FA, from Account settings &gt; My account. This lets you improve account security with time-based passwords via mobile apps like Google Authenticator.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image4-2.png\" alt=\"Enable 2FA\" width=\"1022\" height=\"230\"><\/figure>\n<\/div>\n\n\n<p>If you\u2019re a workspace owner or admin, you can also make 2FA mandatory for all workspace members from Account Settings &gt; Members.<\/p>\n\n\n\n<p>Note that 2FA is tied to an account rather than a workspace. So if you\u2019re a member of multiple workspaces and one requires 2FA, you\u2019ll need to perform 2FA every time you sign&nbsp;in.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image9-1.png\" alt=\"Enable 2FA for workspace\" width=\"660\" height=\"232\"><\/figure>\n<p>&nbsp;<\/p>\n<\/div>\n\n\n<p><strong>New APIv3 endpoint: Anchors<\/strong><\/p>\n\n\n\n<p>You can now fetch anchor texts at scale with the new APIv3 endpoint for&nbsp;our Anchors report&nbsp;in Site Explorer.<\/p>\n\n\n\n<p><a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/site-explorer%2Foperations%2Flist-anchors\">Read API documentation<\/a>&nbsp;<\/p>\n\n\n\n<p>As always, use the API button in the report to generate sample requests.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/01\/image3.gif\" alt=\"Generate sample API request\" width=\"800\" height=\"393\"><\/figure>\n<\/div>\n\n\n<p>\u2013<\/p>\n\n\n\n<p>That\u2019s all for this month. Check out <a href=\"https:\/\/ahrefs.com\/blog\/new-features\/\">the Ahrefs changelog<\/a>&nbsp;for more updates, and leave any feature requests <a href=\"https:\/\/ahrefs.canny.io\/\">on our Canny<\/a>.&nbsp;Enjoy!<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s get right into&nbsp;it. \u201cBest links\u201d filter in Overview 2.0 The Best links filter is now also in Overview 2.0. Using the filter here affects all backlink-related counts and historical charts, which lets you filter out link noise from all<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":136,"featured_media":171428,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[333],"tags":[],"coauthors":[345],"class_list":["post-171426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-blog","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What\u2019s new at Ahrefs? (Jan 2024)<\/title>\n<meta name=\"description\" content=\"Introducing a new AI feature to identify search intent, \u201cbest links\u201d in Overview 2.0, mobile usability issues in Site Audit and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/whats-new-at-ahrefs-jan-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s new at Ahrefs? 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