{"id":170089,"date":"2024-06-24T23:19:04","date_gmt":"2024-06-25T04:19:04","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=170089"},"modified":"2026-02-12T04:20:36","modified_gmt":"2026-02-12T09:20:36","slug":"new-features","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/new-features\/","title":{"rendered":"Ahrefs Changelog: Running List of New Features"},"content":{"rendered":"\n
This is the Ahrefs changelog, a simple list of all our newest features for you to browse.<\/span><\/div>\n

If you prefer video, head to our product updates channel<\/a> instead \ud83d\ude09<\/span><\/p>\n

The pace we ship at<\/h3>\n

Stats from Sept-Jan 2026:<\/p>\n

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17 Dec<\/strong>: In Brand Radar, you can now track brand mentions for your own custom prompts, so you see how AI assistants talk about your brand for the exact questions your buyers ask, not just broad market prompts.<\/p>\n

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17 Dec<\/strong>: There\u2019s a new Page type column in the SERP overview report. Using AI, we classify what kind of content ranks, such as articles, landing pages, or tools, with subtypes like how-to, listicle, or product pages. <\/p>\n

11 Dec<\/strong>: In Web Analytics, if your Google account is linked to a project, we\u2019ll import historical Google Analytics data from before native Web Analytics tracking started, so your reports don\u2019t begin at zero.<\/p>\n

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11 Dec<\/strong>: See how your posts perform directly inside Social Media Manager. Every published post shows engagement metrics like views, reactions, and channel-specific signals. We\u2019ve also added historical backfilling and post sync. When you connect a channel, we automatically pull in past posts, including content published before Social Media Manager was connected or posted directly on the platform.<\/p>\n

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9 Dec<\/strong>: The intent history graph in Site Explorer\u2019s Overview now includes organic traffic by intent, with traffic set as the default view.<\/p>\n

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8 Dec<\/strong>: Brand Radar widgets now support more AI visibility metrics, including Citations, Impressions, and AI Share of Voice, not just Mentions.<\/p>\n

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8 Dec<\/strong>: Brand Radar now includes TikTok, so you can see where your brand appears across high-traffic videos. We scan video descriptions and transcripts, and only surface the snippets where your brand is actually mentioned.<\/p>\n

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4 Dec<\/strong>: The Site Audit Projects API<\/a> now supports historical crawl data, individual project queries, always-on audits, and richer metrics like URL counts, errors, warnings, and notices, not just Health Score.<\/p>\n

3 Dec<\/strong>: Brand Radar has a new Reddit-in-SERP index that shows how visible your brand is across Reddit results ranking in Google. We look at Reddit titles, descriptions, and subreddit names that appear in SERP snippets. This helps you understand how Reddit contributes to discovery and decision-making in search.<\/p>\n

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1 Dec<\/strong>: We\u2019ve added new Brand Radar API endpoints, including Mentions distribution<\/span><\/a> across AI clients and time-series data for Mentions<\/span><\/a> and <\/span>Impressions<\/span><\/a>, with the same filters available in the UI. <\/p>\n

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28 Nov<\/strong>: In Brand Radar, long AI responses are now collapsed by default, with full details opening in a side panel. We\u2019ve also added columns for mentioned brands and favicons for cited websites, making it much easier to spot patterns across results.<\/p>\n

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28 Nov<\/strong>: Include or exclude your own brand from mentions and citations in Brand Radar\u2019s AI Visibility reports with the \u201cyour brand\u201d quick filter. This makes it easier to separate brand-led visibility from competitor or category noise.<\/p>\n

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21 Nov<\/strong>: You can now exclude sensitive categories in Keywords Explorer. Filter out keywords tagged ADULT, VIOLENCE, DRUGS, VULGAR, and more.<\/p>\n

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21 Nov<\/strong>: Filter keyword ideas in Keywords Explorer by language within any location. Useful for multi-language markets, like expat queries in Japan.<\/p>\n

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18 Nov<\/strong>: Add any keyword to the history graph in GSC reports. In comparison mode, current and previous periods display side by side for quicker change detection.<\/p>\n

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14 Nov<\/strong>: Use custom event properties in Web Analytics to add details like plan, variant, category, or size to any tracked event, so broad actions break into clean, meaningful slices. Attach properties via tracking script, CSS classes, or the JS API, then use them in Event properties or as filters across reports.<\/p>\n

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14 Nov<\/strong>: Add a passkey in Account Settings to log in without typing anything. Your browser, password manager, or hardware key handles authentication. Passkeys sync across devices automatically.<\/p>\n

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13 Nov<\/strong>: In Brand Radar, a new Web Pages historical chart makes it easier to investigate patterns. It respects all filters, so you can break trends down by URL, platform, or timeframe and actually see what changed.<\/p>\n

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12 Nov<\/strong>: A bunch of improvements in Social Media Manager: there\u2019s now a cleaner view of all upcoming posts across every connected account. Switch between compact and detailed listings, filter by author, and paste images directly into the editor \u2013 they\u2019ll upload instantly.<\/p>\n

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10 Nov<\/strong>: Pull Impressions in Brand Radar programmatically using the same filters you use in the UI. Feed AI visibility into dashboards or models without manual exports.<\/p>\n

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7 Nov<\/strong>: Export AI Content Helper documents directly to Google Docs with formatting intact. Single-doc export for now.<\/p>\n

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1 Nov: <\/strong>AI content levels are now computed during Site Audit crawls. The overview shows site-wide AI distribution, and you can drill down in Page Explorer to list pages by AI level, track changes, and compare competitors. Opening any URL highlights the AI-detected text. <\/p>\n

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31 Oct<\/strong>: Brand Radar now covers YouTube with a new Video visibility section that shows where your brand appears across high-traffic videos. We scan titles, descriptions, and transcripts and surface only the relevant snippets.<\/p>\n

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31 Oct: <\/strong>Create a Brand Radar report and attach it to an existing project. We auto-populate the brand and competitors with AI, and access follows the project\u2019s permissions.<\/p>\n

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29 Oct<\/strong>: Ads 3.0 in Site Explorer now looks back up to one month if your target isn\u2019t found in the latest SERP, reducing gaps and stabilising visibility trends.<\/p>\n

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29 Oct<\/strong>: GSC reports added a Site Structure view that groups performance metrics by folders, making large-site navigation easier.<\/p>\n

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24 Oct<\/strong>: Brand Radar introduced a new Brand Performance chart comparing mentions, citations, impressions, and AI Share of Voice across platforms.<\/p>\n

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24 Oct<\/strong>: You can now buy Brand Radar platform indexes individually for more flexible add-on setup.<\/p>\n

10 Oct<\/strong>: API v3 added a Rank Tracker competitor metrics endpoint, exposing Share of Voice, traffic, and position stats for competitor tracking. Keyword-level filters are coming soon.<\/p>\n

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3 Oct<\/strong>: There\u2019s a new API Site Audit Page Explorer endpoint for accessing crawl fields, comparing snapshots, and pairing with the Issues endpoint.<\/p>\n

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3 Oct<\/strong>: All reports in Web Analytics now live in the sidebar for simpler navigation. Also, you can paste multiple URLs into Page filters, making it faster to segment and compare page groups.<\/p>\n

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1 Oct<\/strong>: Brand Radar shipped several interface and performance improvements across the AI Responses and Topics reports.<\/p>\n

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30 Sep<\/strong>: Brand Radar\u2019s September data update added another month of prompts across ChatGPT, Perplexity, Gemini, and Copilot. You now get five months of history for ChatGPT and Perplexity, and three for Gemini and Copilot \u2013 making long-range visibility shifts easier to spot.<\/p>\n

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30 Sep<\/strong>: API v3 now supports a spam filter across all backlink endpoints, letting you exclude low-quality links in both dashboards and automated workflows. Read API docs \u2192<\/a><\/p>\n

29 Sep<\/strong>: Site Explorer\u2019s Top Pages report now includes shared filter presets, so you can save your preferred analysis setups and switch between them instantly.<\/p>\n

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29 Sep<\/strong>: Top Pages also gained a UR column \u2013 in-app and via API \u2013 so you can view URL Rating alongside traffic and backlinks when assessing page strength.<\/p>\n

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24 Sep<\/strong>: Brand Radar Entities now support URLs directly, and citation charts match both name variations and URL mentions. This unifies branded mentions and linked citations under one entity view across platforms.<\/p>\n

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19 Sep<\/strong>: Site Explorer\u2019s branded vs non-branded traffic chart now splits branded clicks into \u201cYour brand\u201d vs \u201cOther brands\u201d, giving you a clearer view of your own brand performance.<\/p>\n

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19 Sep<\/strong>: Organic Keywords now has an Entities mode. You can group keywords by brand, product, or person, and filter by them directly to find coverage gaps.<\/p>\n

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19 Sep<\/strong>: Social Media Manager now supports multi-channel publishing, letting you draft once and publish across multiple platforms in one workflow.<\/p>\n

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18 Sep<\/strong>: Ahrefs MCP is now available on Lite plans and above. ChatGPT, Claude, and Copilot can pull live Ahrefs data without setup or self-hosting \u2013 perfect for hands-off analysis directly from your AI assistant.<\/p>\n

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18 Sep<\/strong>: User notes in Rank Tracker (and GSC charts) are now shared across the workspace \u2013 everyone with access to the project can see them, and editors can update any note.<\/p>\n

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16 Sep<\/strong>: GSC reports gained a SERP Overview section so you can see how your GSC performance lines up with live search results from inside Ahrefs.<\/p>\n

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12 Sep<\/strong>: Keywords Explorer\u2019s Traffic Share report now includes a historical trend chart that shows how traffic distribution has shifted over time; click any point to zoom in and inspect changes in detail.<\/p>\n

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12 Sep<\/strong>: Brand Radar added a Topics report and Overview widget, grouping queries by parent topics from Keywords Explorer so you can see which angles you own \u2013 and where you\u2019re missing.<\/p>\n

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11 Sep<\/strong>: Report Builder now supports Brand Radar 2.0 Mentions charts, so you can drop AI visibility data for all platforms directly into custom reports.<\/p>\n

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10 Sep<\/strong>: The Brand Radar add-on is now available for Ahrefs Webmaster Tools users, even without a paid subscription (Search Demand and Web Visibility remain excluded for free users).<\/p>\n

10 Sep<\/strong>: Brand Radar exports were upgraded \u2013 you can export directly to Google Sheets or download any chart as CSV for deeper analysis.<\/p>\n

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10 Sep<\/strong>: Brand Radar introduced Entities \u2013 letting you group multiple variations of a brand or competitor into one entity for a cleaner, consolidated view of your footprint.<\/p>\n

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8 Sep<\/strong>: Web Analytics added a Possible 404 report that flags pages getting traffic but showing \u201c404\u201d or \u201cnot found\u201d in the title \u2013 often a sign of AI-hallucinated URLs.<\/p>\n

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8 Sep<\/strong>: The first Brand Radar API endpoint went live \u2013 AI responses \u2013 exposing the same columns and filters you see in-app for dashboards, pipelines, and custom reporting.<\/p>\n

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5 Sep<\/strong>: In Keywords Explorer, you can now exclude keywords already in a list or project from keyword ideas reports, keeping results focused on new opportunities.<\/p>\n

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5 Sep<\/strong>: Brand Radar now supports saved reports for brands, competitors, and markets, with access control so views can remain private or be shared across the team.<\/p>\n

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4 Sep<\/strong>: Site Explorer\u2019s Outgoing Links report added a new status code filter, including 404s, so you can find broken outgoing links directly \u2013 replacing the old Broken Links report.<\/p>\n

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2 Sep<\/strong>: Batch Analysis 2.0 is now the default and includes richer backlink metrics (backlinks, referring domains, outlinks) for up to 1,000 URLs.<\/p>\n

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29 Aug<\/strong>: In Keywords Explorer\u2019s Traffic Share reports, a new competitors map visualises who is winning your keywords by traffic and traffic value. Bubble size shows coverage (pages for domains, ranking keywords for pages).<\/p>\n

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22 Aug<\/strong>: Brand Radar charts can now be exported directly \u2013 send data to Google Sheets or download any chart as CSV for easier sharing and analysis.<\/p>\n

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22 Aug<\/strong>: Cited Domains and Cited Pages in Brand Radar now have dedicated filters for domains and URLs, plus Cited Domains shows how many cited pages each domain has to highlight where coverage is concentrated.<\/p>\n

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19 Aug<\/strong>: Launched Ahrefs Connect \u2013 our new integration layer on API v3 \u2013 so third-party tools can access your Ahrefs data via OAuth (competitive intel, Site Audit, organic, backlinks, and more). Extra API units were added to paid plans to support this.<\/p>\n

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19 Aug<\/strong>: Site Explorer Overview now includes a SERP features history chart that shows how many positions you hold in SERP features over time (owned vs total), with interactive drilldowns into Organic Keywords.<\/p>\n

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18 Aug<\/strong>: Rank Tracker and GSC charts now use shared user notes across the whole workspace \u2013 everyone with access to the project can see them, and editors can update any note.<\/p>\n

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18 Aug<\/strong>: Use this flexible filter builder in Brand Radar\u2019s Overview to include or exclude responses more precisely when analysing coverage.<\/p>\n

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15<\/strong>: Brand Radar now supports tracking multiple brands in the \u201cYour brand\u201d field and shows combined Share of Voice when you want to treat them as a single footprint.<\/p>\n

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15 Aug<\/strong>: New Google AI Mode index in Brand Radar lets you track how your brand shows up in Google\u2019s AI chat experience inside Search (US, UK, and India initially), bundled with AI Overviews and included in All Platforms.<\/p>\n

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15 Aug<\/strong>: August data update in Brand Radar: ChatGPT and Perplexity now have four months of history, while Gemini and Copilot have two, giving you a longer runway to spot AI visibility trends.<\/p>\n

14 Aug<\/strong>: Brand Radar now offers demo searches so all paid users can test-drive the tool with preloaded queries before setting up their own brands.<\/p>\n

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8 Aug<\/strong>: Add Brand Radar 2.0 Mentions charts for all platforms to your reports in Reports Builder, so you can pipe AI visibility straight into recurring client or stakeholder reports.<\/p>\n

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8 Aug<\/strong>: Rank Tracker now supports per-project keyword limits, helping teams keep projects tidy and control scale on large accounts.<\/p>\n

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8 Aug<\/strong>: Brand Radar 2.0 is live \u2013 the tool now mirrors Site Explorer with an Overview plus dedicated reports (AI Responses, Cited Domains, Cited Pages, Topics, and more), making it easier to explore how your brand shows up across AI answers and the web that feeds them.<\/p>\n

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1 Aug<\/strong>: Site Audit now shows AI detection signals directly in URL details, so you can inspect likely AI-written content alongside technical issues for each page.<\/p>\n

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1 Aug<\/strong>: Site Explorer\u2019s Backlinks reports now include links from YouTube videos \u2013 useful if you build links via video or want to track brand mentions coming from YouTube.<\/p>\n

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29 July<\/strong>: GSC reports and Keywords Explorer now support URL filters, making it easier to zoom in on specific folders, sections, or landing pages when reviewing performance.<\/p>\n

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29 July<\/strong>: Web Analytics now supports filter presets \u2013 save frequently used filter sets per user and project instead of rebuilding them every time.<\/p>\n

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29 July<\/strong>: Rank Tracker\u2019s Performance Overview now includes a Search volume chart showing total search volume across all tracked keywords \u2013 a quick read on overall demand.<\/p>\n

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29 July<\/strong>: We upgraded the logic behind Site Explorer\u2019s Ads 3.0 report \u2013 if your target is missing in the latest SERP, we look back up to one month and surface the most recent matching SERP so you see fewer gaps in paid visibility.<\/p>\n

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25 July<\/strong>: The AI citations widget at the top of Site Explorer\u2019s Overview now includes Microsoft Copilot data from Brand Radar, giving you broader AI link coverage in one place.<\/p>\n

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25 July<\/strong>: Launched Social Media Manager (beta) \u2013 plan, schedule, and publish posts across LinkedIn, X, Instagram, and Facebook directly from Ahrefs instead of juggling multiple tools.<\/p>\n

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23 July<\/strong>: GSC Overview and dashboard charts now include a Visibility trend, so you can quickly spot SERP shifts and see whether they\u2019re moving your traffic.<\/p>\n

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16 July<\/strong>: Site Audit\u2019s Always-on Audit alerts are now fully customizable \u2013 choose which built-in issues trigger alerts, or create custom issues (like \u201cproduct out of stock\u201d) and turn alerts on for them.<\/p>\n

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14 July<\/strong>: Brand Radar added a Gemini index that tracks links from both AI Overviews and AI Mode, expanding AI visibility coverage beyond ChatGPT, Perplexity, and Copilot.<\/p>\n

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14 July<\/strong>: Report Builder got its first Brand Radar widget \u2013 a history chart of Google AI Overview mentions \u2013 so you can track how often AI Overviews cite your brand over time.<\/p>\n

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11 July<\/strong>: New Top entities chart in Site Explorer shows the brands, people, and topics most commonly tied to your organic keywords, and lets you track those entities over time.<\/p>\n

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10 July<\/strong>: Brand Radar added a Microsoft Copilot index (starting with 12M prompts from July) and updated AI visibility pricing \u2013 individual AI indexes are now $199\/month, and a new All Platforms add-on at $699\/month includes all five AI sources. Existing users keep current pricing for at least a year.<\/p>\n

10 July<\/strong>: Site Explorer\u2019s Top Pages report now includes an AI Content Level column with percentage scores and colour bars; click any score to open the full AI Detector view for that page.<\/p>\n

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6 July<\/strong>: Brand Radar\u2019s ChatGPT and Perplexity indexes were expanded 10\u00d7 with more prompts, including long-tail People Also Ask queries, and now include citations on most ChatGPT results.<\/p>\n

6 July<\/strong>: In AI Content Helper, you can now turn on subtopic highlights to see which sentences cover the angles AI assistants care about \u2013 and where the gaps are.<\/p>\n

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4 July<\/strong>: In GSC reports, you can now save filter presets across Keywords, Pages, and Overview; presets are user-specific and any unsupported filters are skipped automatically.<\/p>\n

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4 July<\/strong>: In the GSC menu, linked projects are pinned at the top, making it faster to switch between the properties you use most.<\/p>\n

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4 July<\/strong>: Rank Tracker now lets you set a target URL for each keyword and alerts you if another page on your site starts outranking it, making cannibalization issues easier to catch.<\/p>\n

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4 July<\/strong>: Advanced SERP feature filters in Rank Tracker now support AND logic and SERP-to-SERP comparison, so you can find keywords where, for example, both AI Overviews and Featured Snippets appear and see how that changed over time.<\/p>\n

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4 July<\/strong>: New API v3 Page Content endpoint for Site Audit gives you raw HTML, rendered HTML, or clean text for any crawled page in verified projects (50 units per request) \u2013 ideal for automated content audits or large-scale LLM analysis.<\/p>\n

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2 July<\/strong>: Added new API v3 management endpoints so you can automate more of your Ahrefs workflows programmatically, from project setup to ongoing maintenance.<\/p>\n

1 July<\/strong>: Brand Kits in AI Content Helper now support sample articles \u2013 attach a few examples when creating a kit so the AI better matches your voice, tone, and structure.<\/p>\n

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27 June<\/strong>: In Report Builder\u2019s Rank Tracker widgets, you can now filter by tag, position, SERP feature, and URL, making scheduled reports much sharper.<\/p>\n

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26 June<\/strong>: Site Explorer now surfaces AI references more clearly via the AI citations widget, so you can see how often AI assistants link to your site.<\/p>\n

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26 June<\/strong>: GSC reports gained keyword-level presets, letting you save and reuse common keyword filter sets.<\/p>\n

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25 June<\/strong>:If you\u2019ve got an Always-on Audit running in Site Audit, you can now instantly recrawl any page with one click. Perfect for testing changes and fixes!<\/p>\n

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19 June<\/strong>: Web Analytics introduces a Cloned Pages view so you can see when your content appears on external domains (via iframes, copies, or tools like Google Translate) and quickly investigate.<\/p>\n

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We\u2019ve also added filters for cloned pages and host domains so you can dig in quickly.<\/p>\n

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16 June<\/strong>: Web Analytics tables can now be exported directly from individual reports, making it easier to share findings or archive snapshots.<\/p>\n

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13 June<\/strong>: Report Builder now lets you add S<\/span>hare of Voice & Share of Traffic Value widgets from both Site Explorer and Rank Tracker, complete with history charts.<\/span><\/p>\n

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13 June<\/strong>: New API v3 keyword endpoints let you add, update, and remove keywords programmatically, so large projects can stay in sync with your internal systems.<\/p>\n

6 June<\/strong>: In Brand Radar, you can now track brand mentions in ChatGPT and Perplexity (Gemini\u2019s coming soon). <\/p>\n

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5 June<\/strong>: Added Brand Kits in AI Content Helper to keep your AI-generated content consistent and on-brand \u2013 automatically. A<\/span>dd your brand URL and we\u2019ll generate a kit with tone, voice, and writing style. Attach it to any doc or chat to keep AI content consistent.<\/span><\/p>\n

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5 June<\/strong>: New tool under Local SEO \u2013 Google Profile Monitor tracks changes to your Google Business Profiles (Search + Maps). <\/span>Accept or reject edits with a click \u2013 available on<\/span> all paid plans, no limits. <\/p>\n

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4 June<\/strong>: Build funnels in Web Analytics to see how visitors move through key steps on your site. M<\/span>ap out key user flows like:<\/span><\/p>\n