{"id":169228,"date":"2023-11-24T09:52:53","date_gmt":"2023-11-24T14:52:53","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=169228"},"modified":"2023-11-24T09:52:57","modified_gmt":"2023-11-24T14:52:57","slug":"london-seo","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/london-seo\/","title":{"rendered":"SEO Community Spotlight: London"},"content":{"rendered":"\n<div class=\"intro-txt\">London\u2019s SEO community is a vibrant, thriving one.<\/div>\n\n\n\n<p>With so much ground to cover, we did some serious digging to showcase the city\u2019s best SEO speakers, conferences, and meet-ups.<\/p>\n\n\n\n<div class=\"sidenote\"><div class=\"sidenote-title\">Sidenote.<\/div> Want your community featured?&nbsp;<a href=\"https:\/\/twitter.com\/rebliew\">Send me a message<\/a>.<\/div>\n\n\n\n<div class=\"intro-tok\" id=\"intro_tok\" style=\"display:none;\"><div class=\"intro-title\">Contents<\/div><a href=\"#\" class=\"expand-dots\"><span><\/span><span><\/span><span><\/span><\/a><\/div>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"History of SEO in London\" data-section=\"history-of-seo-in-london\">\n\n\n\n<h2 class=\"wp-block-heading\">A brief history<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>London\u2019s search community was nascent but sizable from the early noughties. By around 2010, small SEO meet-ups were happening with fair regularity across the&nbsp;city.<\/p>\n\n\n\n<p>As the search space flourished, some meet-ups gained enough traction to organize namesake conferences, including LondonSEO XL and SMX London.<\/p>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"SEO meetups\" data-section=\"seo-meetups\">\n\n\n\n<h2 class=\"wp-block-heading\">SEO meet-ups in London<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>There\u2019s a meet-up for every kind of SEO professional. Here are some notable ones:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Search London<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Events:<\/strong> 70+<\/li>\n\n\n\n<li><strong>Members:<\/strong> 2,800+<\/li>\n\n\n\n<li><a href=\"https:\/\/searchldn.com\/\"><strong>Website<\/strong><\/a><strong>&nbsp;<\/strong><\/li>\n\n\n\n<li><strong>Organizers:<\/strong> <a href=\"https:\/\/twitter.com\/SEOJoBlogs\">Jo Juliana Turnbull<\/a>, <a href=\"https:\/\/twitter.com\/timsheed\">Tim Sheed<\/a><\/li>\n<\/ul>\n\n\n\n<p>Search London has been around for over a decade.<\/p>\n\n\n\n<p>For context, co-organizer Jo took over <a href=\"https:\/\/www.meetup.com\/search-london\/\">Search London<\/a> in October 2010. Back then, the meet-up was known as \u201cSEO, SMO and PPC\u201d and was run by <a href=\"https:\/\/twitter.com\/JudithLewis\">Judith Lewis<\/a>\u2014who today owns advertising agency Decabbit Consultancy.<\/p>\n\n\n\n<p>The meet-up is open to anyone in SEO, PPC, or social media\u2014and offers marketing professionals and first-time speakers a safe, supportive space to share their industry knowledge and experiences.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1999\" height=\"1125\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/search-london.jpg\" alt=\"Credit: Search London via X\" class=\"wp-image-169235\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/search-london.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/search-london-680x383.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/search-london-768x432.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/search-london-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/figure>\n\n\n\n<p>The group has ramped up its online and offline meet-ups in the past year\u2014these typically take place once a&nbsp;month.<\/p>\n\n\n\n<p>Search London speakers also occasionally broach broader and more diverse topics, such as <a href=\"https:\/\/www.meetup.com\/search-london\/events\/293298682\/\">how to be an LGBTQ+ ally in marketing<\/a>, or handling workplace stress.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Search \u2018n&nbsp;Stuff<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Events:<\/strong> 2<\/li>\n\n\n\n<li><strong>Members:<\/strong> 100+<\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/company\/search-n-stuff\/posts\/?feedView=all\"><strong>Website<\/strong><\/a><\/li>\n\n\n\n<li><strong>Organizer:<\/strong> <a href=\"https:\/\/twitter.com\/yagmrsmsk\">Yagmur Simsek<\/a><\/li>\n<\/ul>\n\n\n\n<p>After moving to London and attending several SEO meet-ups and conferences around the city, Yagmur founded Search \u2018n Stuff in June this year. She even held a poll to gauge potential interest:<\/p>\n\n\n\n<p><\/p><blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">If I organised exclusive event; search industry oriented \/ formatted \u201cmezze\u201d nights at a contemporary \u201cocakbasi\u201devery other month in London, would you be willing to pay and attend any of them? <br><br>* Starting from June 23<br>* Including max 12-15 attendees<\/p>\u2014 Yagmur Simsek (@yagmrsmsk) <a href=\"https:\/\/twitter.com\/yagmrsmsk\/status\/1652409468385099776?ref_src=twsrc%5Etfw\">April 29,&nbsp;2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n\n\n\n<p>Unlike your typical SEO meet-up, each (paid) session takes place in a fireside restaurant with around 12 marketers. Expect sharings centered on strategies, campaigns, and other relevant topics.<\/p>\n\n\n\n<p>https:\/\/twitter.com\/yagmrsmsk\/status\/1694491365898395947<\/p>\n\n\n\n<p>Fledgling as Search \u2018n Stuff may be, the group\u2019s already held gatherings in Brighton and Istanbul. And Yagmur has bigger plans\u2014including organizing a namesake conference that will bring together a diverse range of voices and insights.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Online Marketing London&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Events:<\/strong> 37<\/li>\n\n\n\n<li><strong>Members:<\/strong> 4000+<\/li>\n\n\n\n<li><a href=\"https:\/\/www.meetup.com\/online-marketing-london\/\"><strong>Website<\/strong><\/a><\/li>\n\n\n\n<li><strong>Organizers:<\/strong> <a href=\"https:\/\/twitter.com\/AscendantGus\">Gus Furguson<\/a>, <a href=\"https:\/\/twitter.com\/mtheodoulou\/\">Michael Theodoulou<\/a><\/li>\n<\/ul>\n\n\n\n<p>What started as a personal project for founder Gus in 2010 has since evolved drastically: Today, Online Marketing London brings together the city\u2019s top SEOs and marketers through quarterly networking events and workshops.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/online-marketing-london.jpg\" alt=\"Credit: Online Marketing London\" class=\"wp-image-169236\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/online-marketing-london.jpg 1200w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/online-marketing-london-638x425.jpg 638w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/online-marketing-london-768x512.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\"><\/figure>\n\n\n\n<p>Topics of discussion revolve around the evolution of marketing, the future of work, and more. You can also join their Slack channel, <a href=\"http:\/\/techlondon.io\">Tech London<\/a>\u2014though it isn\u2019t SEO-focused.<\/p>\n\n\n\n<p>In 2024, Gus and Michael plan to organize more regular events for their members.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">London SEO Meet-up<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Events:<\/strong> 17<\/li>\n\n\n\n<li><strong>Members:<\/strong> 3,000+<\/li>\n\n\n\n<li><a href=\"https:\/\/londonseomeetup.com\/\"><strong>Website<\/strong><\/a><\/li>\n\n\n\n<li><strong>Organizers:<\/strong> <a href=\"https:\/\/twitter.com\/liamquinnseo\">Liam Quinn<\/a>, <a href=\"https:\/\/twitter.com\/chloeivyroseseo\/\">Chloe Smith<\/a><\/li>\n<\/ul>\n\n\n\n<p>If you\u2019ve heard of LondonSEO XL, you may know that the annual conference is an extension of this meet-up by SEO agency <a href=\"https:\/\/www.bluearray.co.uk\/\">Blue Array<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div style=\"display: contents;\">\n\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-87s_i6uvqpq\" style=\"max-width:900px;\" class=\"arve\">\n\t<div class=\"arve-inner\">\n\t\t<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n\t\t\t<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-87s_i6uvqpq\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/87s_I6uvQPQ?start=12&amp;feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/87s_I6uvQPQ?start=12&amp;feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t\n\t\n<\/div>\n<\/div><\/figure>\n\n\n\n<p>Since 2018, its mission has been to elevate the industry by promoting strong SEO practices and speakers.&nbsp;<\/p>\n\n\n\n<p>Before moving into a more casual networking session, its bimonthly meet-ups typically kick off with sharings from experts\u2014past speakers include <a href=\"https:\/\/twitter.com\/nickwilsdon\">Nick Wilsdon<\/a>, <a href=\"https:\/\/twitter.com\/PaigeHobart\">Paige Hobart<\/a>, and Search London\u2019s Jo.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">PPC Live<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Events:<\/strong> 5<\/li>\n\n\n\n<li><strong>Members:<\/strong> 1,600+<\/li>\n\n\n\n<li><a href=\"https:\/\/www.ppcliveuk.com\/\"><strong>Website<\/strong><\/a><\/li>\n\n\n\n<li><strong>Organizers:<\/strong> <a href=\"https:\/\/www.linkedin.com\/in\/themarketinganu\/\">Anu Adegbola<\/a><a href=\"https:\/\/twitter.com\/chloeivyroseseo\/\">&nbsp;<\/a><\/li>\n<\/ul>\n\n\n\n<p>PPC Live is relatively new to the SEO scene: After noticing there weren\u2019t any PPC networking events around the city, Anu founded the (ticketed) meet-up in April&nbsp;2022.<\/p>\n\n\n\n<p>https:\/\/twitter.com\/ppcliveuk\/status\/1717870422790652252<\/p>\n\n\n\n<p>Events take place once a quarter, with the next one slated for Jan 2024. Each session is a casual get-together over drinks and food as four speakers share their expertise. Expect a solid lineup\u2014past speakers include <a href=\"https:\/\/twitter.com\/randfish?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Rand Fishkin<\/a>, <a href=\"https:\/\/twitter.com\/crystalontheweb?lang=en\">Crystal Carter<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/holly-kelly-hjk91\/\">Holly Kelly<\/a>, and&nbsp;more.<\/p>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"SEO conferences\" data-section=\"seo-conferences\">\n\n\n\n<h2 class=\"wp-block-heading\">SEO conferences in London<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>Search conferences across the UK are aplenty\u2014but you\u2019ll find some solid options within London, too<\/p>\n\n\n\n<p>(Not from around here? We rounded up the <a href=\"https:\/\/ahrefs.com\/blog\/seo-conferences-roundup\/\">best SEO conferences<\/a> from elsewhere.)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.womenintechseo.com\/conference\/\">WTSFest London<\/a><\/h3>\n\n\n\n<p>Women in Tech SEO (WTS) began in 2019 as a support network for women in the technical SEO space and has grown to 6,000 members across Facebook and&nbsp;Slack.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CaZmhpcKsG9\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CaZmhpcKsG9\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CaZmhpcKsG9\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by Women in Tech SEO (@womenintechseo)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p>Founder <a href=\"https:\/\/twitter.com\/areej_abuali?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Areej AbuAli<\/a> has since organized three editions of <a href=\"https:\/\/www.womenintechseo.com\/conference\/\">WTSFest<\/a>\u2014an annual full-day conference whose speakers come from all areas of search. WTS also runs workshops, a mentorship program, and even a podcast and newsletter.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/londonseomeetup.com\/xl\/\">LondonSEO XL Conference<\/a><\/h3>\n\n\n\n<p>LondonSEO runs meet-ups, as we mentioned earlier\u2014but their conferences are really a culmination of the Blue Array team\u2019s hard work. (Ahrefs was even a headline sponsor for LondonSEO XL in 2022 and&nbsp;2023!)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1999\" height=\"1333\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/londonxl-conference.jpg\" alt=\"Credit: Blue Array\" class=\"wp-image-169237\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/londonxl-conference.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/londonxl-conference-637x425.jpg 637w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/londonxl-conference-768x512.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/londonxl-conference-1536x1024.jpg 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/figure>\n\n\n\n<p>For a taste of what to expect, you can access speaker slides and replay videos from this year\u2019s conference <a href=\"https:\/\/londonseomeetup.com\/xl-replay-2023\/\">here<\/a>. Speakers included <a href=\"https:\/\/twitter.com\/rustybrick?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Barry Schwartz<\/a>, <a href=\"https:\/\/twitter.com\/chimammeje?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Chima Mmeje<\/a>, Ahrefs\u2019 own <a href=\"https:\/\/twitter.com\/joshuachardwick?lang=en\">Joshua Hardwick<\/a>, and many&nbsp;more.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/london.measurecamp.org\/\">MeasureCamp London<\/a><\/h3>\n\n\n\n<p>Conceived in 2012 by <a href=\"https:\/\/twitter.com\/peter_oneill\">Peter O\u2019Neill<\/a>, MeasureCamp is a (free!) digital analytics conference that now takes place in 24 cities around the&nbsp;world.<\/p>\n\n\n\n<p>\n<\/p><div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-w4nl8ldh3ki\" style=\"max-width:900px;\" class=\"arve\">\n\t<div class=\"arve-inner\">\n\t\t<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n\t\t\t<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-w4nl8ldh3ki\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/W4nl8LDH3kI?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/W4nl8LDH3kI?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t\n\t\n<\/div>\n\n\n\n<p>The idea behind the conference was born of casual meet-ups among a group of developers, product managers, and social media users. Peter leveraged the growing network and organized the first MeasureCamp conference in Mozilla\u2019s London office in Sep&nbsp;2012.<\/p>\n\n\n\n<p>At MeasureCamp London 2023, experts from the likes of Meta, Conductrics, and Measurelab discussed everything from full-funnel growth to measuring email performance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.facebook.com\/SearchLoveConf\/\">SearchLove Conference<\/a><\/h3>\n\n\n\n<p>SearchLove is a marketing conference conceived in 2009 by Distilled founders Will Critchlow and <a href=\"https:\/\/twitter.com\/duncanmorris?lang=en\">Duncan Morris<\/a>. The conference today takes place in London, San Diego, and Philadelphia.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1999\" height=\"1332\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/searchlove.jpg\" alt=\"Credit: SearchLove (via Facebook)\" class=\"wp-image-169238\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/searchlove.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/searchlove-638x425.jpg 638w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/searchlove-768x512.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/searchlove-1536x1023.jpg 1536w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\"><\/figure>\n\n\n\n<p>In its most recent San Diego edition, the two-day conference saw 200+ marketers in attendance to glean insights from the likes of <a href=\"https:\/\/twitter.com\/dr_pete?lang=en\">Dr. Pete Meyers<\/a>, <a href=\"https:\/\/twitter.com\/aleyda?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Aleyda Solis<\/a>, and <a href=\"https:\/\/twitter.com\/wilreynolds?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Will Reynolds<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/smx\">Search Marketing Expo (SMX) London<\/a><\/h3>\n\n\n\n<p>This well-loved conference series by Search Engine Land has been around for 15 years (!), and brings together some of the best-in-class marketers.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1875\" height=\"1248\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/smx.jpg\" alt=\"Credit: SMX London (via Facebook)\" class=\"wp-image-169239\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/smx.jpg 1875w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/smx-639x425.jpg 639w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/smx-768x511.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/smx-1536x1022.jpg 1536w\" sizes=\"auto, (max-width: 1875px) 100vw, 1875px\"><\/figure>\n\n\n\n<p>Despite its name, the conference is open to everyone: developers, PR reps, and social media marketers. Each edition has multiple tracks no matter your level of experience, so you\u2019re bound to leave with fresh takeaways and an expanded network of contacts.<\/p>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"SEO professionals\" data-section=\"seo-professionals\">\n\n\n\n<h2 class=\"wp-block-heading\">SEO professionals in London<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>You\u2019ll find a slew of talented search professionals residing in the city\u2014and attending meet-ups and conferences too. These include:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/areej_abuali?\">Areej AbuAli<\/a>, Crawlina<\/h3>\n\n\n\n<p>Areej is best known for founding Women in Tech SEO. This community champions diversity and inclusion for underrepresented voices in the tech industry. She\u2019s also the founder of SEO consultancy Crawlina, whose services span technical and on-site SEO.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/willcritchlow?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Will Critchlow<\/a>, SearchPilot<\/h3>\n\n\n\n<p>Will is the founder and CEO of SearchPilot, a server-side A\/B testing platform. He previously co-founded Distilled alongside Duncan Morris. The pair are also the brains behind SearchLove Conference.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/chimammeje?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\">Chima Mmeje<\/a>, Moz<\/h3>\n\n\n\n<p>Chima is a senior content marketer at Moz and a contributor to Zenith Copy, Search Engine Watch, and more. Before this, she worked on content strategy projects for the likes of Aura, Pace, and First Page Strategy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/JudithLewis\">Judith Lewis<\/a>, Decabbit Consultancy<\/h3>\n\n\n\n<p>Judith has over 25 years of digital marketing experience, with a focus on SEO. She founded and currently helms advertising firm Decabbit Consultancy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/TheMarketingAnu\">Anu Adegbola<\/a>, PPC&nbsp;Live<\/h3>\n\n\n\n<p>Anu is the CMO and founder of PPC Live, a London-based meet-up. She\u2019s served in various paid search roles and was previously global CMO at Brainlabs. She also hosts and produces a podcast called #PPCChat Roundup\u2014<a href=\"https:\/\/www.themarketinganu.com\/podcast\">give it a listen here<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/AscendantGus\">Gus Ferguson<\/a>, Ascendant<\/h3>\n\n\n\n<p>Gus is the co-founder of venture consultancy Ascendant, where he looks after its growth marketing efforts. He is also a co-organizer for marketing meet-up Online Marketing London. Prior to this, he served as partner at growth agency Salience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/yagmrsmsk\">Yagmur Simsek<\/a>, Philip Morris International<\/h3>\n\n\n\n<p>When she\u2019s not organizing meet-ups for Search \u2018n Stuff, Yagmur is an in-house SEO at Philip Morris International. She\u2019s also the co-founder of cybersecurity firm CGS Network, and previously worked in SEO strategy roles at digital agencies including Re:signal and Optdcom.&nbsp;<\/p>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"SEO companies\" data-section=\"seo-companies\">\n\n\n\n<h2 class=\"wp-block-heading\">SEO companies in London<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>London is home to a high concentration of search-focused agencies\u2014among them Blue Array, The SEO Works, GenieCrawl, SEO Works, Crawlina, Brainlabs, and Make Agency.<\/p>\n\n\n\n<p>Then there\u2019s Screaming Frog, which you may know (and use!) thanks to its site crawler and log file analyzer tools. They also have an offshoot agency that offers SEO services and beyond.<\/p>\n\n\n\n<p>Another popular (if slightly more niche) company is SearchPilot by Will Critchlow, whom we mentioned a little earlier. His company\u2019s SEO A\/B testing platform is built for businesses across retail, travel, ecommerce, and&nbsp;more.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Final thoughts<\/h2>\n\n\n\n<p>With the wealth of search events and meet-ups around London, it\u2019s never been easier to expand your network or get involved\u2014many groups are on the constant lookout for first-time speakers, organizers, event spaces, and sponsors.<\/p>\n\n\n\n<p>Want to be included? <a href=\"https:\/\/twitter.com\/rebliew\">Drop me a message on Twitter (X)<\/a>.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With so much ground to cover, we did some serious digging to showcase the city\u2019s best SEO speakers, conferences, and meet-ups. London\u2019s search community was nascent but sizable from the early noughties. By around 2010, small SEO meet-ups were happening<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":164,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[335],"tags":[],"coauthors":[425],"class_list":["post-169228","post","type-post","status-publish","format-standard","hentry","category-general-seo","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO Community Spotlight: London<\/title>\n<meta name=\"description\" content=\"Learn about the history of London&#039;s SEO community, as well as the meet-ups, conferences, people, and companies in the city.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/london-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Community Spotlight: London\" \/>\n<meta property=\"og:description\" content=\"Meetups, conferences, people, and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ahrefs.com\/blog\/london-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Blog by Ahrefs\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Ahrefs\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-24T14:52:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-24T14:52:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/11\/search-london.jpg\" \/>\n<meta name=\"author\" content=\"Rebecca Liew\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RebLiew\" \/>\n<meta name=\"twitter:site\" content=\"@ahrefs\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/\"},\"author\":{\"name\":\"Rebecca Liew\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#\\\/schema\\\/person\\\/fc21e565b5be0b9a60648ea812e2b9db\"},\"headline\":\"SEO Community Spotlight: London\",\"datePublished\":\"2023-11-24T14:52:53+00:00\",\"dateModified\":\"2023-11-24T14:52:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/\"},\"wordCount\":1542,\"publisher\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/seo-community-spotlight-london-by-rebecca-liew-general-seo-1.jpg\",\"articleSection\":[\"General SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/\",\"name\":\"SEO Community Spotlight: London\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/search-london.jpg\",\"datePublished\":\"2023-11-24T14:52:53+00:00\",\"dateModified\":\"2023-11-24T14:52:57+00:00\",\"description\":\"Learn about the history of London's SEO community, as well as the meet-ups, conferences, people, and companies in the city.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/london-seo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/search-london.jpg\",\"contentUrl\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/search-london.jpg\",\"width\":1999,\"height\":1125},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/ahrefs.com\\\/blog\\\/\",\"name\":\"SEO Blog by Ahrefs\",\"description\":\"Link Building Strategies &amp; 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