{"id":16248,"date":"2022-11-14T23:05:00","date_gmt":"2022-11-15T04:05:00","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=16248"},"modified":"2022-11-30T14:00:13","modified_gmt":"2022-11-30T19:00:13","slug":"marketing-articles","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/marketing-articles\/","title":{"rendered":"The 79 Best Marketing Articles of 2022 (So&nbsp;Far)"},"content":{"rendered":"\n<div class=\"intro-txt\">Each week, we share articles our marketing team found interesting in our newsletter.<\/div>\n\n\n\n<p>Here are all the ones we\u2019ve shared in 2022 so&nbsp;far:<\/p>\n\n\n\n<div class=\"sidenote\"><div class=\"sidenote-title\">Sidenote.<\/div> Expect these articles to have an SEO leaning as we\u2019re an SEO tool with an SEO-savvy audience.&nbsp;<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/ryandarani.com\/case-study\/property-seo\/\">SEO Case Study (On a Budget): From 0 to 75,000 Visits a&nbsp;Year<\/a><\/h3>\n\n\n\n<p>Learn how <a href=\"https:\/\/twitter.com\/SearchForRyan\">Ryan Durani<\/a> grew a property site from zero to 300-400 clicks per&nbsp;day.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.einsteinmarketer.com\/marketing-myopia\/\">Marketing Myopia: What Is It? How Does It Affect Your Business?<\/a><\/h3>\n\n\n\n<p>Learn how <a href=\"https:\/\/twitter.com\/thejoshbarney\">Josh Barney<\/a> suggests to avoid marketing myopia and focus on long-term growth.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/bryancasey.substack.com\/p\/how-we-generated-250m-of-lifetime\">How We Generated $250M of Lifetime Traffic Value (LTTV) in&nbsp;2021<\/a><\/h3>\n\n\n\n<p>Learn the realities of managing inbound marketing for a large enterprise from <a href=\"https:\/\/twitter.com\/bryanfcasey\">Brian Casey<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/zyppy.com\/seo\/title-tags\/google-title-rewrite-study\/\">We Studied 81,000 Page Titles - Google Rewrote 61% of&nbsp;Them<\/a><\/h3>\n\n\n\n<p>Learn how often Google rewrites title tags and what to do about it from <a href=\"https:\/\/twitter.com\/cyrusshepard\">Cyrus Shepard<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/jsvxc.com\/content-marketing-resources\/\">Content Marketing Resources<\/a><\/h3>\n\n\n\n<p>Learn how to create better content with these handpicked resources from <a href=\"https:\/\/twitter.com\/jsvxc\">Jake Sheridan<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.theseosprint.com\/p\/outcome-driven-seo-roadmaps\">Outcome-Driven SEO Roadmaps<\/a><\/h3>\n\n\n\n<p>Learn how to construct your own SEO outcome roadmap with <a href=\"https:\/\/mobile.twitter.com\/adoubleagent\">Adam Gent<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.theseofreelancer.com\/p\/effective-communication\">The Cheat Code to Freelancing Is Effective Communication<\/a><\/h3>\n\n\n\n<p>Learn how to convey value as a freelancer with <a href=\"https:\/\/twitter.com\/nickleroy\">Nick LeRoy<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.mariehaynes.com\/disavow-blacklist-tool\/\">Toxic Links: Here\u2019s Why You Can Often Ignore Them<\/a><\/h3>\n\n\n\n<p>Learn why most so-called \u201ctoxic links\u201d aren\u2019t worth worrying about with <a href=\"https:\/\/twitter.com\/marie_haynes\">Marie Haynes<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.searchpilot.com\/resources\/blog\/writing-an-seo-hypothesis\/\">How to Write a Strong SEO Hypothesis<\/a><\/h3>\n\n\n\n<p>Learn the eight components of a good SEO hypothesis with <a href=\"https:\/\/twitter.com\/e_mpotter\">Emily Potter<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/aira.net\/state-of-link-building\/\">The State of Link Building Report 2022<\/a><\/h3>\n\n\n\n<p>Learn how 270 SEOs approach link building in 2022 in this study from <a href=\"https:\/\/twitter.com\/paddymoogan\">Paddy Moogan<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.kevin-indig.com\/tipr-lite\/\">TIPR Lite: A Lighter Approach to Internal Link Optimization<\/a><\/h3>\n\n\n\n<p>Learn how to optimize a site\u2019s internal links for SEO with <a href=\"https:\/\/twitter.com\/kevin_indig\">Kevin Indig<\/a>\u2019s TIPR&nbsp;model.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.marketingweek.com\/mark-ritson-omega-swatch-moonswatch-co-branding\/\">For Omega and Swatch, the Rewards of Co-branding Could Be Astronomical<\/a><\/h3>\n\n\n\n<p>Learn why <a href=\"https:\/\/twitter.com\/markritson\">Mark Ritson<\/a> thinks Omega\u2019s collaboration with Swatch will benefit both brands.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/sparktoro.com\/blog\/provable-marketing-attribution-is-a-boondoggle-trust-your-gut-instead\/\">Provable Marketing Attribution Is a Boondoggle; Trust Your Gut Instead<\/a><\/h3>\n\n\n\n<p>Learn why <a href=\"https:\/\/twitter.com\/randfishkin?lang=en\">Rand Fishkin<\/a> thinks you\u2019ll get better marketing results by trusting your&nbsp;gut.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.impression.co.uk\/blog\/128-digital-pr-and-content-tips-from-spring-brighton-seo-2022\/\">128 Digital PR and Content Tips From Spring Brighton SEO&nbsp;2022<\/a><\/h3>\n\n\n\n<p>Learn how to improve your content game with <a href=\"https:\/\/twitter.com\/oh_my_gemma\">Gemma Flinder<\/a>\u2019s curated tips from BrightonSEO.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/techcrunch.com\/2022\/04\/23\/seo-scammers-buy-expired-domains-vexing-google-trust\/?guccounter=1\">Scammers Snatch up Expired Domains, Vexing Google<\/a><\/h3>\n\n\n\n<p>Learn how scammers take advantage of expired domains to make bank with <a href=\"https:\/\/twitter.com\/Haje\">Haje Jan Kamps<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/5-ways-to-use-the-wayback-machine-for-seo-383754\">5 Ways to Use the Wayback Machine for&nbsp;SEO<\/a><\/h3>\n\n\n\n<p>Learn how to uncover SEO insights using the Wayback Machine with <a href=\"https:\/\/twitter.com\/gofishchris\">Chris Long<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.theseosprint.com\/p\/in-house-seo-developers-interviews?s=r\">5 Key Lessons From Interviewing In-house SEOs on Working With Development Teams<\/a><\/h3>\n\n\n\n<p>Learn how to get things done based on 20+ hours of SEO interviews by <a href=\"https:\/\/mobile.twitter.com\/adoubleagent\">Adam Gent<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.searchenginejournal.com\/enterprise-seo-buy-in\/444852\/\">Enterprise SEO Buy-in: 7 Essential Tips for Winning the Long&nbsp;Game<\/a><\/h3>\n\n\n\n<p>Learn how to make allies and win support so you can do better work with <a href=\"https:\/\/twitter.com\/tessabonacci\">Tessa Nadik<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.poweredbysearch.com\/blog\/marketing-in-recession\/\">Marketing in a Recession: How to Make Marketing Investments When the Economy Is&nbsp;Rough<\/a><\/h3>\n\n\n\n<p>Learn how to make better marketing investments in a recession with <a href=\"https:\/\/twitter.com\/iammarcthomas\">Mark Thomas<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/seosly.com\/seo-mistakes\/\">99+ SEO Mistakes<\/a><\/h3>\n\n\n\n<p>Learn about the common SEO mistakes <a href=\"https:\/\/twitter.com\/olgazarzeczna\">Olga Zarzeczna<\/a> identified during her last 100 audits.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.keywordinsights.ai\/blog\/how-we-increased-traffic-by-fixing-content-cannibalization\/\">How We Increased Traffic 110% by Reducing Content Cannibalization<\/a><\/h3>\n\n\n\n<p>Learn how <a href=\"https:\/\/twitter.com\/digitalquokka\">Andy Chadwick<\/a> used keyword clustering to find content to get rid&nbsp;of.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.holisticseo.digital\/theoretical-seo\/google-author\">Google Author Rank: How Google Knows Which Content Belongs to Which Author?<\/a><\/h3>\n\n\n\n<p>Learn how Google knows which content belongs to which author with <a href=\"https:\/\/twitter.com\/koraygubur?lang=en\">Koray Tu\u011fberk G\u00dcB\u00dcR<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/lukecarthy.com\/blog\/poundland-has-made-a-costly-ecommerce-mistake-and-heres-why\/\">Poundland Has Made a Costly Ecommerce Mistake and Here\u2019s Why<\/a><\/h3>\n\n\n\n<p>Learn how <a href=\"https:\/\/twitter.com\/MrLukeCarthy\">Luke Carthy<\/a> thinks Poundland dropped the ball when migrating an acquisitions site.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/100-percent-indexing-impossible-385773\">Why 100% Indexing Isn\u2019t Possible, and Why That\u2019s OK<\/a><\/h3>\n\n\n\n<p>Learn why <a href=\"https:\/\/twitter.com\/taylordanrw\">Dan Taylor<\/a> believes 100% website indexing is impossible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/newsletter.seomba.com\/p\/the-seo-skills-maturity-matrix\">The SEO Skills Maturity Matrix<\/a><\/h3>\n\n\n\n<p>Learn how to advance your SEO career with <a href=\"https:\/\/twitter.com\/tomcritchlow\">Tom Critchlow<\/a>\u2019s SEO Skills Matrix.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/virtual-environment-optimization-veo-ready-385743\">Virtual Environment Optimization (VEO) Is Coming. Ready for&nbsp;It?<\/a><\/h3>\n\n\n\n<p>Learn if and when you should consider virtual environment optimization (VEO) with <a href=\"https:\/\/twitter.com\/RealTaylorKurtz\">Taylor Kurtz<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.animalz.co\/blog\/information-gain\/\">The Winner Doesn\u2019t Take It All: \u2018Information Gain\u2019 and the New Future of&nbsp;SEO<\/a><\/h3>\n\n\n\n<p>Learn how Google might identify content that brings new information to the table with <a href=\"https:\/\/twitter.com\/thinking_slow\">Ryan Law<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/ryandarani.com\/case-study\/health-site-seo-case-study\/\">Health Site SEO Case Study: 2 Million Clicks in 12 Months<\/a><\/h3>\n\n\n\n<p>Learn the SEO strategy that helped <a href=\"https:\/\/twitter.com\/SearchForRyan\">Ryan Darani<\/a> take a health site to two million clicks in a&nbsp;year.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/forecasting-web-traffic-google-analytics-facebook-prophet-386124\">Forecasting Web Traffic Using Google Analytics and Facebook Prophet<\/a><\/h3>\n\n\n\n<p>Learn how to forecast your website traffic with <a href=\"https:\/\/twitter.com\/OnlineInference\">Dave Davies<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.iloveseo.net\/reason-number-5445131-why-some-seos-destroy-the-reputation-of-seo\/\">Reason Number 5445131 Why Some SEOs Destroy the Reputation of&nbsp;SEO<\/a><\/h3>\n\n\n\n<p>Learn how a counterfeited press release earned high-authority backlinks with <a href=\"https:\/\/twitter.com\/gfiorelli1?lang=en\">Gianluca Fiorelli<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/lazarinastoy.com\/ultimate-guide-to-fuzzy-string-matching-for-seo-with-google-sheets-template\/\">Ultimate End-to-End Guide to Fuzzy Matching For SEOs (with Google Sheets Template)<\/a><\/h3>\n\n\n\n<p>Learn how to use machine learning for SEO with <a href=\"https:\/\/twitter.com\/lazarinastoy\/\">Lazarina Stoy<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.animalz.co\/blog\/ai-content-marketing\/\">6 Predictions About AI in Content Marketing<\/a><\/h3>\n\n\n\n<p>Learn how <a href=\"https:\/\/twitter.com\/thinking_slow\">Ryan Law<\/a> thinks AI could change content marketing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/worderist.com\/2022\/07\/12\/benchmarking-the-performance-of-over-2000-digital-pr-pieces\/\">Benchmarking the Performance of Over 2,000 Digital PR Pieces<\/a><\/h3>\n\n\n\n<p>Learn how to set realistic performance benchmarks for Digital PR pieces with <a href=\"https:\/\/twitter.com\/hannah_bo_banna\">Hannah Smith<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.jcchouinard.com\/how-google-selects-the-most-representative-image\/\">How Google Selects the Most Representative Image of a&nbsp;Set<\/a><\/h3>\n\n\n\n<p>Learn about Google\u2019s patent for choosing images with <a href=\"https:\/\/twitter.com\/chouinardjc\">Jean-Christophe Chouinard<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/thegray.company\/blog\/zero-search-volume-keywords-research-implementation\">How to Work With Zero Search Volume Keywords: A Process for Finding &amp; Leveraging Low to No-Volume SEO Keywords<\/a><\/h3>\n\n\n\n<p>Learn how and why zero-volume keywords are a big opportunity for SEOs with <a href=\"https:\/\/twitter.com\/torylynne\">Tory Gray<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/micro-intents-seo-content-journey-mapping-386544\">How to Use 12 Micro Intents for SEO and Content Journey Mapping<\/a><\/h3>\n\n\n\n<p>Learn how to create better content by analyzing SERPS for micro intent with <a href=\"https:\/\/twitter.com\/Olaf_Kopp\">Olaf Kopp<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/seo-accessibility-tips-deaf-disabled-386577\">SEO and Accessibility: 30+ Tips From Deaf and Disabled People<\/a><\/h3>\n\n\n\n<p>Learn how SEOs can positively impact website accessibility with <a href=\"https:\/\/twitter.com\/cbrodzky\">Christina LeVasseur<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/seo-deleting-content-in-bulk-386845\">Why and How to Delete Content in Bulk for&nbsp;SEO<\/a><\/h3>\n\n\n\n<p>Learn how deleting content can make sense as part of an SEO strategy with <a href=\"https:\/\/twitter.com\/jaredbauman\">Jared Bauman<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/performance-max-campaigns-set-up-386684\">How to Set Up Performance Max Campaigns the Right&nbsp;Way<\/a><\/h3>\n\n\n\n<p>Learn how to set up Google Ads PMax campaigns for success with <a href=\"https:\/\/twitter.com\/MenachemAni\">Menachem Ani<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/productled.com\/blog\/product-led-growth-examples\/\">We Signed Up for 50+ SaaS Companies. Here Are the Best Product-Led Growth Examples.<\/a><\/h3>\n\n\n\n<p>Learn what the best product-led growth companies have in common with <a href=\"https:\/\/twitter.com\/ginaallman2\">Gina Allman<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.demandcurve.com\/blog\/how-amanda-natividad-grew-her-audience\">5 Steps Amanda Natividad Took to 60x Her Audience in a Year (And Keep Growing It)<\/a><\/h3>\n\n\n\n<p>Learn how Amanda Natividad grew her Twitter following to 60K in a year with <a href=\"https:\/\/www.linkedin.com\/in\/gparazzoli\">Grace Parazzoli<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.animalz.co\/blog\/steal-this-strategy\/\">Steal This Strategy: How to Write Like Animalz<\/a><\/h3>\n\n\n\n<p>Learn Animalz secret sauce when it comes to blogging from their VP of Marketing, <a href=\"https:\/\/twitter.com\/thinking_slow\">Ryan Law<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/entity-first-strategy-seo-content-386775\">8 Steps to a Successful Entity-First Strategy for SEO and Content<\/a><\/h3>\n\n\n\n<p>Learn how entity-first SEO can help you boost search visibility with <a href=\"https:\/\/twitter.com\/BenuAggarwal\/\">Benu Aggarwal<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/seonotebook.notion.site\/How-to-Find-Emerging-Keywords-0d731eb9db3c4a87b517616cbb4fd7fd\">How to Find Emerging Keywords<\/a><\/h3>\n\n\n\n<p>Learn how to find keywords that will be popular in the next 3-6 months with <a href=\"https:\/\/twitter.com\/seo_notebook?lang=en-GB\">Steve Toth<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.jcchouinard.com\/how-google-uses-anchors-in-ranking-search-results\/\">How Google Uses Anchors in Ranking Search Results<\/a><\/h3>\n\n\n\n<p>Learn how anchors influence search engine rankings with <a href=\"https:\/\/twitter.com\/gofishchris\">Chris Long<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/google-consensus-qrg-seo-387142\">What SEOs Can Learn About Aligning With Consensus as Described in Google\u2019s QRG<\/a><\/h3>\n\n\n\n<p>Learn why aligning your content with consensus is important with <a href=\"https:\/\/twitter.com\/marie_haynes\">Marie Haynes<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.animalz.co\/blog\/pageview-paradox\/\">The Pageview Paradox: How Great Results Cause Poor Performance<\/a><\/h3>\n\n\n\n<p>Learn why trying to improve marketing metrics short term may be bad long term with <a href=\"https:\/\/twitter.com\/thinking_slow\">Ryan Law<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/wp-rocket.me\/blog\/how-to-reduce-dns-lookups-to-speed-up-your-wordpress-site\/\">How to Reduce DNS Lookups to Speed Up Your WordPress Site<\/a><\/h3>\n\n\n\n<p>Learn how to make your WordPress website faster with <a href=\"https:\/\/twitter.com\/JayBuild100k\">Jay Kang<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.searchenginejournal.com\/image-seo-dall-e-2\/461011\/\">How To Create Perfect Images For SEO With Dall-E 2<\/a><\/h3>\n\n\n\n<p>Learn how to use Dall-E 2 to add unique, quality images to your content with <a href=\"https:\/\/twitter.com\/VincentTerrasi\">Vincent Terrasi<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/neomam.com\/blog\/hero-content-for-link-building\">Is This The End of Hero Content For Link Building?<\/a><\/h3>\n\n\n\n<p>Learn how you can make hero content work for your site with <a href=\"https:\/\/twitter.com\/ichbinGisele\">Giselle Navarro<\/a>&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/local-seo-competitive-analysis-387666\">How to Do a Competitive Analysis for Local&nbsp;SEO<\/a><\/h3>\n\n\n\n<p>Learn how to identify your top local competitors on search engines with <a href=\"https:\/\/twitter.com\/hhuskins\">Harmony Huskinson<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/moz.com\/blog\/top-5-soft-skills-for-seo\">The Top 5 Soft Skills SEOs Should Develop<\/a><\/h3>\n\n\n\n<p>Learn which soft skills you need to progress in your SEO career with <a href=\"https:\/\/twitter.com\/chameleon_jrnl\">Petra Kis-Herczegh<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/keyword-size-gsc-ahrefs-semrush-moz-387980\">The By-No-Means-Definitive Keyword Size Showdown: GSC vs. Ahrefs vs. Semrush vs.&nbsp;Moz<\/a><\/h3>\n\n\n\n<p>Learn how Ahrefs wins when it comes to keyword coverage with <a href=\"https:\/\/twitter.com\/MyNameIsTylor\">Tylor Hermanson<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/ohgm.co.uk\/render-gauntlet-request-blocking\/\">Ranking Search Results, Google patent by Navneet Panda<\/a><\/h3>\n\n\n\n<p>Learn what <a href=\"https:\/\/twitter.com\/chouinardjc\">Jean-Christophe Chouinard<\/a> learned from reading Google\u2019s patent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.jcchouinard.com\/regex-for-seo\/\">Regex for SEO: How to Use Regular Expressions (With Examples)<\/a><\/h3>\n\n\n\n<p>Learn how to use RegEx for SEO with <a href=\"https:\/\/twitter.com\/chouinardjc\">Jean-Christophe Chouinard<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.wired.com\/story\/bots-online-advertising\/\">How Bots Corrupted Advertising<\/a><\/h3>\n\n\n\n<p>Learn how companies are paying to show ads to bots with <a href=\"https:\/\/twitter.com\/MORGANMEAKER\">Morgan Meaker<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/almanac.httparchive.org\/en\/2022\/seo\">The Web Almanac by HTTP Archive<\/a><\/h3>\n\n\n\n<p>Learn about the state of SEO in \u201922 with <a href=\"https:\/\/twitter.com\/sophiebrannon\">Sophie Brannon<\/a>, <a href=\"https:\/\/twitter.com\/ItamarBlauer\">Itamar Blauer<\/a>, and <a href=\"https:\/\/twitter.com\/mordyoberstein\">Mordy Oberstein<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/how-googlebot-handles-iframes-388243\">Technical SEO Testing: How Googlebot Handles iFrames<\/a><\/h3>\n\n\n\n<p>Learn about what may lead Google to index the content inside an iFrame with <a href=\"https:\/\/twitter.com\/basgr\">Bastian Grimm<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.theseosprint.com\/p\/how-to-map-seo-outcomes\">How to Map SEO Outcomes<\/a><\/h3>\n\n\n\n<p>Learn everything you need to know about mapping SEO outcomes with <a href=\"https:\/\/twitter.com\/adoubleagent\">Adam Gent<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.kevin-indig.com\/an-introduction-to-integrator-seo-strategies\/\">An Introduction to Integrator SEO Strategies<\/a><\/h3>\n\n\n\n<p>Learn about the aggregator and integrator SEO strategies with <a href=\"https:\/\/mobile.twitter.com\/kevin_indig\">Kevin Indig<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/sparktoro.com\/blog\/how-to-measure-hard-to-measure-marketing-channels\/\">How to Measure \u201cHard-to-Measure\u201d Marketing Channels<\/a><\/h3>\n\n\n\n<p>Learn a framework for hard-to-measure marketing investments with <a href=\"https:\/\/twitter.com\/randfish\">Rand Fishkin<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.kaushik.net\/avinash\/marketing-analytics-attribution-is-not-incrementality\/\">Marketing Analytics: Attribution Is Not Incrementality<\/a><\/h3>\n\n\n\n<p>Learn why attribution and incrementality are not the same thing with <a href=\"https:\/\/twitter.com\/avinash?lang=en\">Avinash Kaushik<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.animalz.co\/blog\/content-journalism\/\">How Parabol Reached 150K Monthly Visits With Content Journalism<\/a><\/h3>\n\n\n\n<p>Learn how to grow traffic by mixing content marketing and brand journalism with <a href=\"https:\/\/twitter.com\/timmetz\">Tim Metz<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.markapreston.com\/seo-salaries\">SEO Salaries Study: The Shocking Truth!<\/a><\/h3>\n\n\n\n<p>Learn whether you\u2019re being underpaid in your SEO job with <a href=\"https:\/\/twitter.com\/markpreston1969\">Mark Preston<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/twitter.com\/Kevin_Indig\/status\/1582379608200327168\">How to Avoid a Bad Podcast Experience for Your Guests<\/a><\/h3>\n\n\n\n<p>Learn from <a href=\"https:\/\/mobile.twitter.com\/kevin_indig\">Kevin Indig<\/a>\u2019s experience being a guest on over 50 podcasts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.theatlantic.com\/technology\/archive\/2022\/10\/twitter-gradient-accounts-relatable-tweets\/671788\/\">Everyone Wants to Be a Hot, Anxious Girl on Twitter<\/a><\/h3>\n\n\n\n<p>Learn why viral tweets may not be quite what they seem with <a href=\"https:\/\/twitter.com\/kait_tiffany\">Kaitlyn Tiffany<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/sparktoro.com\/blog\/hustle-culture-vs-chill-work\/\">Hustle Culture vs. Chill&nbsp;Work<\/a><\/h3>\n\n\n\n<p>Learn why slowing down might help you do less better with <a href=\"https:\/\/twitter.com\/randfish\">Rand Fishkin<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.theseosprint.com\/p\/seo-features-vs-seo-bugs\">SEO Features vs. SEO&nbsp;Bugs<\/a><\/h3>\n\n\n\n<p>Learn the difference between an SEO feature and bug with <a href=\"https:\/\/twitter.com\/adoubleagent\">Adam Gent<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/moz.com\/blog\/tiktok-algorithm-seo\">TikTok SEO: Understanding the TikTok Algorithm<\/a><\/h3>\n\n\n\n<p>Learn what ranking factors impact TikTok with <a href=\"https:\/\/twitter.com\/lidiainfantem\">Lidia Infante<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.kevin-indig.com\/marketing-through-people\/\">Marketing Through People<\/a><\/h3>\n\n\n\n<p>Learn how attention is moving away from companies and towards people with <a href=\"https:\/\/mobile.twitter.com\/kevin_indig\">Kevin Indig<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/adamsinger.substack.com\/p\/no-niche-is-ever-too-crowded-for\">No Niche Is Ever Too Crowded for Fresh Thinking<\/a><\/h3>\n\n\n\n<p>Learn how fresh thinking is the key to success in saturated niches with <a href=\"https:\/\/twitter.com\/AdamSinger\">Adam Singer<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/blog.nateliason.com\/p\/ai-writing\">What AI Can\u2019t&nbsp;Write<\/a><\/h3>\n\n\n\n<p>Learn about the one realm of writing that perhaps AI can never take over with <a href=\"https:\/\/twitter.com\/nateliason?lang=en\">Nat Eliason<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/ipullrank.com\/ai-content-not-seo-threat\">AI Content Is Not the SEO Threat They Want You to Think It&nbsp;Is<\/a><\/h3>\n\n\n\n<p>Learn how using AI content might not negatively impact your search visibility with <a href=\"https:\/\/twitter.com\/iPullRank\">Michal King<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/searchengineland.com\/whats-now-next-with-google-search-smx-next-keynote-389628\">7 Takeaways From the SMX Next Keynote With Hyung-Jin Kim, VP Search at Google<\/a><\/h3>\n\n\n\n<p>Learn more about how Google search works with <a href=\"https:\/\/twitter.com\/lilyraynyc\">Lily Ray<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.kevin-indig.com\/9-growth-ideas-for-turning-twitter-back-around\/\">9 Growth Ideas for Turning Twitter Back Around<\/a><\/h3>\n\n\n\n<p>Learn about Twitter\u2019s three core growth problems with <a href=\"https:\/\/mobile.twitter.com\/kevin_indig\">Kevin Indig<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.authorityhacker.com\/link-building-survey\/\">Survey Of 755 Link Builders Shows What Works In 2022<\/a>&nbsp;<\/h3>\n\n\n\n<p>Learn how folks are building links with <a href=\"https:\/\/twitter.com\/markwebster1\">Mark Webster<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.searchenginejournal.com\/biggest-challenges-facing-seo-in-2023\/467689\/#close\">Biggest Challenges Facing SEO In 2023 [Survey Results]<\/a><\/h3>\n\n\n\n<p>Learn what SEOs are concerned about in the coming year with <a href=\"https:\/\/twitter.com\/MattGSouthern\">Matt G. Southern<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.searchenginejournal.com\/seo-salaries-2022-industry-growth\/469996\/\">SEO Salaries 2022: Industry Growth &amp; Many New SEO Professionals<\/a><\/h3>\n\n\n\n<p>Learn how much SEOs are earning locally and internationally with <a href=\"https:\/\/twitter.com\/martinibuster\">Roger Montti<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2019\/01\/02\/the-art-of-delegation-part-one-teaching-by-osmosis\/\">The Art of Delegation, Part One: Teaching By Osmosis<\/a>&nbsp;<\/h3>\n\n\n\n<p>Learn how to teach someone through mere exposure with <a href=\"https:\/\/www.linkedin.com\/in\/yamba\/\">Gabriel Tupula<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Get more<\/h2>\n\n\n\n<p>Subscribe to our newsletter below to get our marketing team\u2019s favorite articles in your inbox every week. You\u2019ll also get the latest posts and videos from <a href=\"https:\/\/ahrefs.com\/blog\/\">our blog<\/a> and <a href=\"https:\/\/www.youtube.com\/channel\/UCWquNQV8Y0_defMKnGKrFOQ\">YouTube channel<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here are all the ones we\u2019ve shared in 2022 so&nbsp;far: SEO Case Study (On a Budget): From 0 to 75,000 Visits a&nbsp;Year Learn how Ryan Durani grew a property site from zero to 300-400 clicks per&nbsp;day. Marketing Myopia: What Is<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":114,"featured_media":150029,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[390],"tags":[],"coauthors":[336],"class_list":["post-16248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The 79 Best Marketing Articles of 2022 (So Far)<\/title>\n<meta name=\"description\" content=\"Each week, we share articles our marketing team found interesting in our newsletter. 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