{"id":151841,"date":"2023-01-27T00:23:24","date_gmt":"2023-01-27T05:23:24","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=151841"},"modified":"2024-04-23T02:48:27","modified_gmt":"2024-04-23T07:48:27","slug":"blogging-statistics","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/blogging-statistics\/","title":{"rendered":"73 Blogging Statistics for&nbsp;2024"},"content":{"rendered":"\n<div class=\"intro-txt\">Are you curious about the state of blogging in 2024? Then look no further.<\/div>\n\n\n\n<p>We\u2019ve curated, vetted, and categorized a list of up-to-date statistics below.<\/p>\n\n\n\n\n\n<div class=\"intro-tok\" id=\"intro_tok\" style=\"display:none;\"><div class=\"intro-title\">Contents<\/div><a href=\"#\" class=\"expand-dots\"><span><\/span><span><\/span><span><\/span><\/a><\/div>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Top blogging statistics\" data-section=\"top-blogging-statistics\">\n\n\n\n<h2 class=\"wp-block-heading\">Top blogging statistics<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>These are the most interesting blogging statistics you should know.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\">71% of marketers report that content marketing has become more important to their organization in the last year. (<\/span><a href=\"https:\/\/contentmarketinginstitute.com\/articles\/b2b-content-marketing-research-trends-statistics\"><span style=\"font-weight: 400;\">Content Marketing Institute<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">There are more than 600 million blogs out of 1.9 billion websites worldwide. (<\/span><a href=\"https:\/\/hostingtribunal.com\/blog\/how-many-blogs\/\"><span style=\"font-weight: 400;\">Web Tribunal<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">77% of internet users still read blogs. (<\/span><a href=\"https:\/\/www.socialmediatoday.com\/news\/the-benefits-of-blogging-20-stats-business-owners-need-to-know-infograph\/511816\/\"><span style=\"font-weight: 400;\">Social Media Today<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Nearly 26% of people in the U.K. aged 5\u201318 are reading blogs (<\/span><a href=\"https:\/\/www.statista.com\/statistics\/299097\/blog-reading-by-young-people-in-the-uk\/\"><span style=\"font-weight: 400;\">Statista<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">There is a strong positive correlation between word count and backlinks, but only up to 1,000 words. For posts longer than 1,000 words, there is a strong negative correlation between word count and backlinks. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/blog-post-length\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">There is a moderate correlation between content length and organic traffic, but only up to 2,000 words. For posts longer than 2,000 words, there is a moderate negative correlation between word count and organic traffic. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/blog-post-length\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">80% of bloggers are driving strong marketing results. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">50% of bloggers publish weekly or several times per month. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Bloggers who publish the most are most likely to report \u201cstrong results\u201d. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">74% of bloggers use 1-3 images per post. 2% of bloggers add 10+ images to a typical blog post. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">59% of links shared on social media are shared without ever being read. (<\/span><a href=\"https:\/\/www.chicagotribune.com\/business\/blue-sky\/ct-share-this-link-without-reading-it-ap-bsi-20160618-story.html\"><span style=\"font-weight: 400;\">Chicago Tribune<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<\/ol>\n\n\n\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"General blogging statistics\" data-section=\"general-blogging-statistics\">\n\n\n\n<h2 class=\"wp-block-heading\">General blogging statistics<\/h2>\n\n\n\n<\/div><\/div>\n\n\n\n<p>What\u2019s the state of blogging in 2024? Here are some statistics that may surprise you.<\/p>\n<ol>\n<li>WordPress powers over 43.2% of the internet. (<a href=\"https:\/\/w3techs.com\/\">W3Techs<\/a>)<\/li>\n<li><span style=\"font-weight: 400;\">~70 million new posts are published on WordPress each month. (<\/span><a href=\"https:\/\/wordpress.com\/activity\/\"><span style=\"font-weight: 400;\">WordPress<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/li>\n<li><span style=\"font-weight: 400;\">77 million new comments are added to WordPress posts per month. (<\/span><a href=\"https:\/\/wordpress.com\/activity\/\"><span style=\"font-weight: 400;\">WordPress<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Tumblr hosts over 518 million blogs, while WordPress hosts over 60 million blogs. (<\/span><a href=\"https:\/\/webtribunal.net\/blog\/how-many-blogs\"><span style=\"font-weight: 400;\">Web Tribunal<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">3 billion blog posts are published each year worldwide. (<\/span><a href=\"https:\/\/growthbadger.com\/blog-stats\/\"><span style=\"font-weight: 400;\">GrowthBadger<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">There are over 31 million active bloggers posting at least once per month in the United States. (<\/span><a href=\"https:\/\/www.statista.com\/statistics\/187267\/number-of-bloggers-in-usa\/\"><span style=\"font-weight: 400;\">Statista<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">More than half of consumers will stop what they are doing if they encounter issues when viewing content (<\/span><a href=\"https:\/\/www.slideshare.net\/adobe\/2019-adobe-brand-content-survey\"><span style=\"font-weight: 400;\">Adobe<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">44% of buyers say they typically consume three to five pieces of content before engaging with a vendor (<\/span><a href=\"http:\/\/e61c88871f1fbaa6388d-c1e3bb10b0333d7ff7aa972d61f8c669.r29.cf1.rackcdn.com\/DGR_DG154_SURV_ContentPref_March_2021_Final.pdf\"><span style=\"font-weight: 400;\">Demand Gen Report<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">From 2023 to 2027, the global content marketing industry is expected to grow by $584.02 billion. (<\/span><a href=\"https:\/\/www.reportlinker.com\/p04793441\/Global-Content-Publishing-Market.html\"><span style=\"font-weight: 400;\">ReportLinker<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<\/ol>\n<!-- \/wp:post-content -->\n\n<!-- wp:paragraph -->\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Blogging revenue statistics\" data-section=\"blogging-revenue-statistics\">\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Blogging revenue statistics<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<\/div><\/div>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><span style=\"font-weight: 400;\">Do bloggers really earn money? Or is it just a pipe dream? Check out these statistics on blogging revenue.<\/span><\/p>\n<ol>\n<li>The most popular monetization method for bloggers is Google AdSense, followed by affiliate marketing. However, for high-income bloggers, AdSense ranks third; these bloggers are 2.5 times more likely to sell their own product or service than use AdSense. (<a href=\"https:\/\/growthbadger.com\/blog-statistics\/\">GrowthBadger<\/a>)<\/li>\n<li><span style=\"font-weight: 400;\">Bloggers make most of their income from ads, affiliate products, sponsored product reviews, selling their own products, and online courses. (<\/span><a href=\"https:\/\/www.rankiq.com\/most-profitable-blog-niches-study\/\"><span style=\"font-weight: 400;\">RankIQ<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">45% of bloggers who earn over $50,000 per year sell their own product or service, while only 8% of lower-income bloggers do that. (<\/span><a href=\"https:\/\/growthbadger.com\/blog-statistics\/\"><span style=\"font-weight: 400;\">GrowthBadger<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">72% of bloggers making $2,000+\/month use either Mediavine or Adthrive as their ad management company. (<\/span><a href=\"https:\/\/www.rankiq.com\/most-profitable-blog-niches-study\/\"><span style=\"font-weight: 400;\">RankIQ<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The most profitable niche is the food blog niche. Food bloggers have the highest median monthly income ($9,169) as compared to bloggers from all major niches. (<\/span><a href=\"https:\/\/www.rankiq.com\/most-profitable-blog-niches-study\/\"><span style=\"font-weight: 400;\">RankIQ<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The niches that have the highest percentage of blogs with over 50,000 monthly sessions are food (42.8%), lifestyle (13.3%), and travel (10%). (<\/span><a href=\"https:\/\/www.rankiq.com\/most-profitable-blog-niches-study\/\"><span style=\"font-weight: 400;\">RankIQ<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:paragraph --><\/ol>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Blogging challenges statistics\" data-section=\"blogging-challenges-statistics\">\n<p><!-- \/wp:paragraph -->\n\n<!-- wp:heading --><\/p>\n<h2 class=\"wp-block-heading\">Blogging challenges statistics<\/h2>\n<p><!-- \/wp:heading -->\n\n<!-- wp:paragraph --><\/p>\n<\/div><\/div>\n<p>How difficult is blogging? What challenges are bloggers going through? Here are some&nbsp;stats.<\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Engagement drops for posts with a reading time longer than seven minutes. (<\/span><a href=\"https:\/\/medium.com\/data-lab\/the-optimal-post-is-7-minutes-74b9f41509b\"><span style=\"font-weight: 400;\">Medium<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The biggest challenges for content marketers is generating leads and measuring ROI. (<\/span><a href=\"https:\/\/www.siegemedia.com\/strategy\/content-marketing-trends\"><span style=\"font-weight: 400;\">Siege Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">50% of bloggers struggle to find time and to attract visitors. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">73% of people admit to skimming blog posts, while 27% consume posts thoroughly. <\/span><span style=\"font-weight: 400;\">(<\/span><a href=\"https:\/\/cdn2.hubspot.net\/hubfs\/53\/assets\/hubspot.com\/research\/reports\/HubSpot%20Content%20Trends%20-%20Generational%20Fault%20Lines.pdf?t=1511049274375\"><span style=\"font-weight: 400;\">HubSpot<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">75% of the public prefers reading articles under 1,000 words. (<a href=\"https:\/\/contently.com\/2019\/01\/14\/mid-range-blog-post\/\">Contently<\/a>)<\/li>\n<\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:image {\"id\":151850,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} --><!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Blog content statistics\" data-section=\"blog-content-statistics\">\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Blog content statistics<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<\/div><\/div>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><span style=\"font-weight: 400;\">With so much competition, <\/span><span style=\"font-weight: 400;\">plus AI<\/span><span style=\"font-weight: 400;\">, bloggers need to create higher-quality content. Check out these statistics on content and quality.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-174430\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post.jpg\" alt=\"Chart showing the amount of time needed to write a blog post on average\" width=\"862\" height=\"431\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post.jpg 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post-680x340.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post-768x384.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post-1536x768.jpg 1536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post-400x200.jpg 400w\" sizes=\"auto, (max-width: 862px) 100vw, 862px\"><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">The average blog post takes 3 hours and 51 minutes to write. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">35% of bloggers who spend 6+ hours on a typical article report \u201cstrong results.\u201d (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">The average blog post length is 1427 words long. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">Only 3% of bloggers regularly publish 2,000+ word article. Most bloggers publish articles in the 500-1500 word range. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">The longer the typical blog post, the more likely the blogger is to report \u201cstrong results.\u201d (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">76% of bloggers publish educational content. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">25% of bloggers use video. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">47% of bloggers are conducting original research. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Nearly 3x more bloggers work with an editor now than in 2014. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">A business that spends more than $4,000 or more per post is about 2.6 times as likely to report its strategy as \u201cvery successful\u201d than a business that spends $0-$500. (<\/span><a href=\"https:\/\/www.siegemedia.com\/strategy\/content-marketing-trends\"><span style=\"font-weight: 400;\">Siege Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">62.3% of content marketers are creating interactive content as part of their content marketing strategy. (<\/span><a href=\"https:\/\/www.siegemedia.com\/strategy\/content-marketing-trends\"><span style=\"font-weight: 400;\">Siege Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item --><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:image {\"id\":151851,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} --><!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Blogging SEO statistics\" data-section=\"blogging-seo-statistics\">\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Blogging SEO statistics<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<\/div><\/div>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><span style=\"font-weight: 400;\">To get consistent traffic to your blog, you first need to get your article indexed and ranking in the search engines.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-174431\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/2-zero-traffic.jpg\" alt=\"Pie chart showing 96.55% of pages get zero traffic from Google\" width=\"620\" height=\"448\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/2-zero-traffic.jpg 1846w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/2-zero-traffic-588x425.jpg 588w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/2-zero-traffic-768x555.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/2-zero-traffic-1536x1110.jpg 1536w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\"><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">68% of online experiences begin with a search engine. (<\/span><a href=\"https:\/\/videos.brightedge.com\/research-report\/BrightEdge_ChannelReport2019_FINAL.pdf\"><span style=\"font-weight: 400;\">BrightEdge<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">96.55% of pages get no organic search traffic from Google. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/search-traffic-study\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">Only 1.94% of all pages get between one and ten monthly search visits from Google. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/search-traffic-study\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">The top-ranking page gets the most search traffic only 49% of the time. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/ranking-number-one-is-overrated\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">There\u2019s a positive correlation between the number of websites linking to a page and its search traffic. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/search-traffic-study\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">There\u2019s a positive correlation between the number of websites linking to a page and its ranking position. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/search-traffic-study\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Only 5.7% of pages will rank in the top 10 search results within a year of publication. (<\/span><a href=\"\/blog\/how-long-does-it-take-to-rank-in-google-and-how-old-are-top-ranking-pages\/\" data-ahr=\"https:\/\/ahrefs.com\/blog\/how-long-does-it-take-to-rank\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The average top-ranking page also ranks in the top 10 search results for nearly 1,000 other relevant keywords. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/also-rank-for-study\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">There\u2019s no correlation between Flesch Reading Ease scores and ranking positions. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/flesch-reading-ease\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">68% of SEOs use content as a way to build links. (<\/span><a href=\"https:\/\/aira.net\/state-of-link-building\/\"><span style=\"font-weight: 400;\">Aira<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">74% of bloggers are updating old content. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Bloggers who pay more attention to keywords more often, are more likely to report success. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">66% of bloggers are driving traffic to their content via SEO. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item --><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:image {\"id\":151852,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} --><!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Blogging and social media statistics\" data-section=\"blogging-social-media-statistics\">\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Blogging and social media statistics<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<\/div><\/div>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><span style=\"font-weight: 400;\">Your blog can\u2019t go viral overnight. You need to <\/span><a href=\"https:\/\/ahrefs.com\/blog\/content-promotion\/\"><span style=\"font-weight: 400;\">promote it<\/span><\/a><span style=\"font-weight: 400;\">. One way is via social media. Check out these&nbsp;stats.<\/span><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">92% of bloggers are driving traffic to their content via social media. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">Short-form video is the #1 content marketing format, with 31% of content marketers saying it offers them the highest ROI. (<\/span><a href=\"https:\/\/blog.hubspot.com\/marketing\/hubspot-blog-marketing-industry-trends-report\"><span style=\"font-weight: 400;\">HubSpot<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item --><!-- \/wp:list-item --><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:image {\"id\":151854,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} --><!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Blogging and AI statistics\" data-section=\"blogging-ai-statistics\">\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Blogging and AI statistics<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<\/div><\/div>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><span style=\"font-weight: 400;\">With ChatGPT on the scene, most bloggers are turning to AI. How much are they relying on AI? Look at these&nbsp;stats.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-174432\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/3-bloggers-ai.jpg\" alt=\"Bar chart showing the different use cases bloggers are using AI for\" width=\"842\" height=\"421\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/3-bloggers-ai.jpg 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/3-bloggers-ai-680x340.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/3-bloggers-ai-768x384.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/3-bloggers-ai-1536x768.jpg 1536w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/3-bloggers-ai-400x200.jpg 400w\" sizes=\"auto, (max-width: 842px) 100vw, 842px\"><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">43% of bloggers use AI to generate ideas. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">29% of bloggers use AI to write headlines. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">28% of bloggers use AI to write outlines. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">21% of bloggers use AI to write first drafts. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">3% of bloggers use AI to write complete drafts. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">22% of bloggers use AI to suggest edits. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">6% of bloggers use AI to create visuals. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">9% of bloggers use AI to write promotional emails. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">17% of bloggers use AI to write promotional social posts. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Bloggers who use AI are not more successful than other bloggers. (<\/span><a href=\"https:\/\/www.orbitmedia.com\/blog\/blogging-statistics\/\"><span style=\"font-weight: 400;\">Orbit Media<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">57.2% of content marketers have considered replacing their internal or external resources with AI. (<\/span><a href=\"https:\/\/www.superpath.co\/blog\/state-of-content-marketing-report\"><span style=\"font-weight: 400;\">Superpath<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item --><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:image {\"id\":151856,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} --><!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"Guest blogging statistics\" data-section=\"guest-blogging-statistics\">\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Guest blogging statistics<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<\/div><\/div>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><a href=\"https:\/\/ahrefs.com\/blog\/guest-blogging\/\"><span style=\"font-weight: 400;\">Guest blogging<\/span><\/a><span style=\"font-weight: 400;\"> is alive and well, and it\u2019s still a great way to acquire links and be exposed to a large audience.&nbsp;<\/span><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list {\"ordered\":true} -->\n<ol><!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">64.9% of link builders use guest blogging as their link building strategy. (<\/span><a href=\"https:\/\/www.authorityhacker.com\/link-building-survey\/\"><span style=\"font-weight: 400;\">Authority Hacker<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">The average cost of publishing a paid guest post is $77.80. (<\/span><a href=\"https:\/\/ahrefs.com\/blog\/buy-backlinks\/\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">50% of bloggers perform outreach for guest posts to 10 or fewer contacts a month, while 7% of them pitch to 100 or more blogs per month. (<\/span><a href=\"https:\/\/referralrock.com\/blog\/guest-blogging-statistics\/\"><span style=\"font-weight: 400;\">Referral Rock<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><span style=\"font-weight: 400;\">60% of bloggers write one to five guest posts per month. (<\/span><a href=\"https:\/\/referralrock.com\/blog\/guest-blogging-statistics\/\"><span style=\"font-weight: 400;\">Referral Rock<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><span style=\"font-weight: 400;\">87% of bloggers come up with guest post ideas themselves, but only 52% of them do the actual writing. (<\/span><a href=\"https:\/\/referralrock.com\/blog\/guest-blogging-statistics\/\"><span style=\"font-weight: 400;\">Referral Rock<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/li>\n<!-- \/wp:list-item --><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:image {\"id\":151858,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} --><!-- \/wp:image -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Final thoughts<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Want to learn more about blogging and content marketing? Get started with these guides:<\/p>\n<ul><!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><a href=\"https:\/\/ahrefs.com\/blog\/blog-seo\/\">Blog SEO: The Complete Guide<\/a><\/li>\n<li><a href=\"https:\/\/ahrefs.com\/blog\/content-marketing-strategy\/\"><span style=\"font-weight: 400;\">How to Create a Winning Content Marketing Strategy (+ Template)<\/span><\/a><\/li>\n<li><a href=\"https:\/\/ahrefs.com\/blog\/how-to-write-a-blog-post\/\"><span style=\"font-weight: 400;\">How to Write a Blog Post (That People Actually Want to Read) in 9&nbsp;Steps<\/span><\/a><\/li>\n<li><a href=\"https:\/\/ahrefs.com\/blog\/blogging-tips\/\"><span style=\"font-weight: 400;\">23 Beginner Blogging Tips to Get Better at Blogging (Fast)<\/span><\/a><\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item --><!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph --><!-- \/wp:paragraph -->","protected":false},"excerpt":{"rendered":"<p>We\u2019ve curated, vetted, and categorized a list of up-to-date statistics below. These are the most interesting blogging statistics you should know. What\u2019s the state of blogging in 2024? Here are some statistics that may surprise you. WordPress powers over 43.2%<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":146,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[73],"tags":[],"coauthors":[339],"class_list":["post-151841","post","type-post","status-publish","format-standard","hentry","category-content-marketing","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>73 Blogging Statistics for 2024<\/title>\n<meta name=\"description\" content=\"Are you curious about the state of blogging in 2023? Check out our list of blogging statistics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"73 Blogging Statistics for 2024\" \/>\n<meta property=\"og:description\" content=\"Blogging stats you should know about.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO Blog by Ahrefs\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Ahrefs\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-27T05:23:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-23T07:48:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post.jpg\" \/>\n<meta name=\"author\" content=\"Si Quan Ong\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Blogging stats you should know about.\" \/>\n<meta name=\"twitter:creator\" content=\"@siquanong\" \/>\n<meta name=\"twitter:site\" content=\"@ahrefs\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/\"},\"author\":{\"name\":\"Si Quan Ong\",\"@id\":\"https:\/\/ahrefs.com\/blog\/#\/schema\/person\/e09e43a1a939a6723fb3c1ebd243f2e7\"},\"headline\":\"73 Blogging Statistics for&nbsp;2024\",\"datePublished\":\"2023-01-27T05:23:24+00:00\",\"dateModified\":\"2024-04-23T07:48:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/\"},\"wordCount\":1467,\"publisher\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/73-blogging-statistics-for-2024-by-si-quan-ong-content-marketing.jpg\",\"articleSection\":[\"Content Marketing\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/\",\"url\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/\",\"name\":\"73 Blogging Statistics for 2024\",\"isPartOf\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ahrefs.com\/blog\/blogging-statistics\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/01\/1-how-long-to-write-blog-post.jpg\",\"datePublished\":\"2023-01-27T05:23:24+00:00\",\"dateModified\":\"2024-04-23T07:48:27+00:00\",\"description\":\"Are you curious about the state of blogging in 2023? 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