{"id":140583,"date":"2022-04-06T20:57:38","date_gmt":"2022-04-07T01:57:38","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/?p=140583"},"modified":"2022-04-22T21:51:52","modified_gmt":"2022-04-23T02:51:52","slug":"whats-new-at-ahrefs-march-2022","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/whats-new-at-ahrefs-march-2022\/","title":{"rendered":"What\u2019s new at Ahrefs? (March 2022)"},"content":{"rendered":"\n\n\n<div class=\"intro-txt\"> New reports, a huge keyword database update and more \u2013 we\u2019re back after a short break from updates with some exciting announcements for&nbsp;you.<\/div>\n\n\n\n<p>Let\u2019s get right into it. Use the sidebar to jump to updates for a specific tool.<\/p>\n\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-vmbqksdhyve\" style=\"max-width:900px;\" class=\"arve\">\n\t<div class=\"arve-inner\">\n\t\t<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n\t\t\t<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-vmbqksdhyve\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/VmBQkSdhYVE?iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/VmBQkSdhYVE?iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t\n\t\n<\/div>\n\n\n\n<p id=\"h.1mxzlav0wy3s\"><\/p><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"1. Site Explorer\" data-section=\"site-explorer\">\n<h2 class=\"wp-block-heading\">1. Site Explorer<\/h2>\n<\/div><\/div>\n\n\n\n<h4><strong>New metrics in Overview 2.0<\/strong><\/h4>\n\n\n\n<p>We\u2019ve beefed up <a href=\"https:\/\/app.ahrefs.com\/v2-site-explorer\/overview\/subdomains?country=all&amp;target=ahrefs.com&amp;volume_type=monthly\">Overview 2.0<\/a> a little with a new section for Paid keywords and Pages in the stats block itself.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/1.jpg\" alt=\"New metrics block in Overview 2.0\" width=\"1600\" height=\"378\"><\/figure>\n<\/div>\n\n\n<p>Look a little further down the report to the history chart, which now shows both organic traffic value&nbsp;and paid traffic cost.<\/p>\n\n\n\n<p>Click on these metrics to toggle them on and off in the&nbsp;chart.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/2.jpg\" alt=\"Toggle organic traffic value&nbsp;and paid traffic cost on and off in the history chart\" width=\"1600\" height=\"592\"><\/figure>\n<\/div>\n\n\n<h4><strong>New: Site structure report<\/strong><\/h4>\n\n\n\n<p>Note: <a href=\"https:\/\/app.ahrefs.com\/v2-site-explorer\/site-structure\/subdomains?columns=org_pages%2Corg_traffic%2Cpaid_pages%2Cpaid_traffic%2Cref_domains&amp;target=monday.com\">Site structure<\/a>&nbsp;is available if you\u2019re on a <strong>new<\/strong>&nbsp;Advanced plan or higher.<\/p>\n\n\n\n<p>This is a big one. Site structure shows you any website\u2019s structure in a tree format <strong>without having to crawl it<\/strong>. On top of that, you\u2019ll also see some top level metrics for each&nbsp;path.<\/p>\n\n\n\n<p>Use this report to quickly analyze the sections of a website that are driving the most organic traffic, referring domains, or paid traffic metrics.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/3.jpg\" alt=\"The new Site Structure report\" width=\"1600\" height=\"684\"><\/figure>\n<\/div>\n\n\n<p>Don\u2019t forget that the date picker&nbsp;lets you see changes over a specific time period and customize the report for your&nbsp;needs.&nbsp;<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/4.jpg\" alt=\"Use the date picker in Site Structure to view data for specific time periods\" width=\"1600\" height=\"216\"><\/figure>\n<\/div>\n\n\n<h4><strong>New: Paid keywords 2.0<\/strong><\/h4>\n\n\n\n<p>Another exciting report launch \u2013 the <a href=\"https:\/\/app.ahrefs.com\/v2-site-explorer\/paid-keywords\/subdomains?compareDate=prevMonth&amp;country=us&amp;target=masterclass.com\">Paid keywords<\/a>&nbsp;report\u2019s been revamped.<\/p>\n\n\n\n<p>We\u2019ve added a date picker&nbsp;so that you can compare changes between two dates, and also improved the filters to help you sort through your data. These Position&nbsp;and Keyword filters previously weren\u2019t available in Site Explorer 1.0.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/5.jpg\" alt=\"The new date picker, Position and Keywords filters in Paid Keywords 2.0\" width=\"1600\" height=\"234\"><\/figure>\n<\/div>\n\n\n<p>And that\u2019s not all \u2013 we have three new features for&nbsp;you.<\/p>\n\n\n\n<p>First up is this handy new mini chart that shows the distribution of <strong>paid vs. organic clicks<\/strong>.<\/p>\n\n\n\n<p>In this example, we can see that Monday is advertising for their brand name, monday.com. And if we hover over the chart, we\u2019ll see that 56% of clicks came from paid and 43% from organic.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/6.jpg\" alt=\"A new mini chart showing paid vs. organic clicks\" width=\"1600\" height=\"561\"><\/figure>\n<\/div>\n\n\n<p>Next, you can now <strong>add keywords directly<\/strong> to Rank Tracker and Keywords Explorer lists by clicking on this plus icon&nbsp;next to&nbsp;them.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/7.jpg\" alt=\"Add keywords directly to Rank Tracker and Keywords Explorer lists\" width=\"919\" height=\"386\"><\/figure>\n<\/div>\n\n\n<p>Finally, we\u2019ve added a new <strong>history chart for ads positions<\/strong>.<\/p>\n\n\n\n<p>Click on this hamburger icon&nbsp;to see which landing pages were advertised for a keyword in the past, and how that\u2019s changed over time. This helps you to understand the PPC competition for that keyword.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/8.jpg\" alt=\"See which landing pages were advertised for a keyword in the past\" width=\"1600\" height=\"505\"><\/figure>\n<\/div>\n\n\n<p>If you hover over these bars, you\u2019ll also see actual ad copy at each point in time. With this, you can track how the ad itself changed over&nbsp;time.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/9.jpg\" alt=\"Hover over the bars to see actual ad copy\" width=\"1148\" height=\"446\"><\/figure>\n<\/div>\n\n\n<p id=\"h.ytjbl8qeizcz\"><\/p><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"2. Keywords Explorer\" data-section=\"keywords-explorer\">\n<h2 class=\"wp-block-heading\">2. Keywords Explorer<\/h2>\n<\/div><\/div>\n\n\n\n<h4><strong>Ads positions history chart<\/strong><\/h4>\n\n\n\n<p>The&nbsp;same ads positions history chart we introduced above is now also available in <a href=\"https:\/\/app.ahrefs.com\/keywords-explorer\/google\/us\/overview?keyword=masterclass\">Keywords Explorer<\/a>&nbsp;itself.<\/p>\n\n\n\n<p>Just enter your keyword and scroll down to see&nbsp;it.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/Keywords_Explorer.jpg\" alt=\"Ads positions history chart in Keywords Explorer\" width=\"1600\" height=\"633\"><\/figure>\n<\/div>\n\n\n<p id=\"h.k4kk9tuo57v2\"><\/p><div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"3. General\" data-section=\"general\">\n<h2 class=\"wp-block-heading\">3. General<\/h2>\n<\/div><\/div>\n\n\n\n<h4><strong>Keyword database updates<\/strong><\/h4>\n\n\n\n<p>Last year, we invested a lot of time and resources on improving our keyword data.<\/p>\n\n\n\n<p>A quick summary: we refined our search volume numbers by blending data from multiple sources and finding the right balance between them. We also improved our database update frequency and introduced monthly search volume values for each keyword, with an option to export them into&nbsp;CSV.<\/p>\n\n\n\n<p>Read more in <a href=\"https:\/\/ahrefs.com\/blog\/keyword-data-improvements\/\">this blog post<\/a>.<\/p>\n\n\n\n<p>This March, we added <strong>500M new keywords<\/strong> across all countries, with around 40M in the US alone. Monthly search volume trends are now available until January \u201822.<\/p>\n\n\n\n<h4><strong>New filters in Mentions Alerts<\/strong><\/h4>\n\n\n\n<p>Open your <a href=\"https:\/\/app.ahrefs.com\/user\/alerts\/mentions\">Alerts and head over to Mentions<\/a>&nbsp;to see some handy new filters: Domain rating, Website traffic, Word count, and Exclude subdomains.<\/p>\n\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"is-style-default aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/04\/Alerts_Mentions_-_Ahrefs.jpg\" alt=\"New filters in Mentions Alerts\" width=\"1372\" height=\"1462\"><\/figure>\n<\/div>\n\n\n<p>Play around with these to really fine tune your tracking of web mentions for queries relevant to your business.<\/p>\n\n\n\n<h4><strong>Ahrefs WordPress Plugin<\/strong><\/h4>\n\n\n\n<p>We\u2019re finally ready to publicly announce the Ahrefs WordPress Plugin!<\/p>\n\n\n\n<p>With this plugin, you\u2019ll be able to automate your content audits and grow organic traffic to your WordPress website.<\/p>\n\n\n\n<p>What the plugin does is regularly audit your blog and show you how each article performs for a chosen target keyword based on Ahrefs, GA and GSC data. Then it suggests what you can do to improve their performance.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-138232 size-full\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-4.png\" alt=\"Audit your WordPress website and get suggestions to improve your content performance \" width=\"1600\" height=\"673\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-4.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-4-680x286.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-4-768x323.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-4-1536x646.png 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\"><\/p>\n\n\n\n<p>Go <a href=\"https:\/\/wordpress.org\/plugins\/ahrefs-seo\/\">download it<\/a>&nbsp;and give it a try. Or, read <a href=\"https:\/\/ahrefs.com\/blog\/introducing-ahrefs-wp-plugin\/\">this blog post<\/a>&nbsp;to learn how to install the plugin and run your first&nbsp;audit.<\/p>\n\n\n\n<p>\u2014<\/p>\n\n\n\n<p>That\u2019s all for&nbsp;today.<\/p>\n<p>Liked this update? Feel free to share our Twitter thread:<\/p>\n<p>https:\/\/twitter.com\/ahrefs\/status\/1511845017073197056<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s get right into it. Use the sidebar to jump to updates for a specific tool. New metrics in Overview 2.0 We\u2019ve beefed up Overview 2.0 a little with a new section for Paid keywords and Pages in the stats<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Read more \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":136,"featured_media":140586,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[333],"tags":[],"coauthors":[345],"class_list":["post-140583","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-blog","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What\u2019s new at Ahrefs? (March 2022)<\/title>\n<meta name=\"description\" content=\"New reports, a huge keyword database update and much more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ahrefs.com\/blog\/whats-new-at-ahrefs-march-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u2019s new at Ahrefs? 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