In the year of 2014, we saw some great web trends emerging in the web landscape like one-page website, parallax scrolling, typography and many more. While 2015 will bring forth many new web design trends, a few existing design trends may dominate the web world in the coming year as well.

Responsive Design Will Become a Rule Rather Than Exception

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Owing to continuous rise in the number of users accessing a website via their mobile devices, responsive web design (RWD) has solidified itself as the new web design standard. And the rate at which more and more website owners are opting for a responsive website, one can expect that this web trend will become a rule and will no longer remain an exception. In fact, in 2015 we might see the emergence of some great innovations related to responsive web design.

Scrolling Will Continue

(Image Source: Vibethink.com)

Parallax scrolling was one of the biggest web design trends that was introduced in the beginning of 2014, and today is used on a number of websites. Parallax scrolling helps in creating visually appealing 3D effect, wherein the background of the website moves slower compared to the foreground images. This effect is ideal for one-page websites or storytelling. Besides, with the incessant growth of the mobile web, and more and more people becoming inclined towards crafting web designs to deliver an optimal mobile experience, scrolling will be preferred over clicking. Moreover scrolling is easier, reduces the page load times and results in more dynamic interaction. These factors clearly suggest that parallax scrolling web trend will prevail in 2015 as well. 

More Emphasis On Typography

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In the past years, web type-kits (that allowed website owners to embed beautiful fonts and typefaces) were expensive and could only be used by content-heavy sites, especially the ones that required larger budget. But, with web type-kits becoming a lot affordable even the small-size websites tied to a smaller budget will be able to focus on typography skills. And thus, more and more website owners will become capable of attaining type-centric design.

Use of Ghost Buttons

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Ghost buttons are transparent buttons having a basic shape of a rectangle or a square. They contain thin lines at the border, and their internal section consists of plain text. Although these buttons may be transparent but easily grab users’ attention. Ghost buttons aren’t appropriate to be used in all the websites. They became a hot trend in 2014, and since they just recently paved their way into the web design landscape, you may get to see a lot more innovations in the way they’re being used in a site, in 2015. For example, Divi – a theme designed by – Elegant themes contains ‘Ghost buttons’ as one of its prominent design features.

Improved Card Design

(Image Source: Cardview.net)

Card design isn’t a new web trend, and has been a part of several responsive websites. Website layouts featuring card design are highly-functional and effectively convey expeditious content in a concise manner, allowing users to have a quick glance at your website products, services and other important elements. For example, information is shared in the form of simple cards in Google Now, which is displayed to the users only when it is required. Mobile users accessing a website on their smartphones, urge to see clean and organized content blocks. And card design can render the same experience to the users. Since mobile usage is expected to surpass desktop usage, it looks like card design web trend isn’t going to abate anytime soon.

Flat Design Will Continue to Grow

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Over the last two years, a lot of debate has been doing the rounds in the web design industry, as to whether “Flat design” is just a fad or will continue to grow as a web trend. In 2014, many websites incorporated flat designs. That’s because the flat design web trend helped them come up with a clutter-free website, and enabled them to display design and content elements in a concise manner. And so, it won’t be surprising to see many more websites adopting a flat design in the coming year.

Let’s Wrap Up!

Web trends keep on varying, however there are a few that keep on receiving greater acceptance even in the years to come. In the year of 2014, a lot of web design trends were introduced and some of them seem to prevail in 2015 such as the ones discussed above.