Today’s episode of “Oversimplified SEO” will get to the roots of where the name of these video series come from.
The essence of on-page optimization is super straightforward yet quite often I see people doing it wrong.
So, without further ado…
The Basics Of On-Page SEO
NOTE: if you’re enjoying my “Oversimplified SEO” series I invite you to subscribe to Ahrefs YouTube channel.
Here’s a quick recap of what I talk about in this video.
If you want to optimize your page for a certain keyword you have to put it to four different places:
- URL of the page (or maybe even your domain name);
- Title of the page;
- Heading (H1 tag);
Sounds simple, right?
Well, do you think that sites that rank for “health insurance” (which is a pretty competitive keyword) have their pages perfectly optimized?
Watch my video to see what they are doing wrong and learn a few more extra tips that might really help you out.
PS: actually on-page SEO is way more complicated than that, but these basics need to be covered anyways.