{"id":19728,"date":"2025-04-07T02:50:18","date_gmt":"2025-04-07T10:50:18","guid":{"rendered":"https:\/\/ahrefs.com\/blog\/es\/?p=19728"},"modified":"2025-04-10T03:04:03","modified_gmt":"2025-04-10T11:04:03","slug":"novedades-marzo-2025","status":"publish","type":"post","link":"https:\/\/ahrefs.com\/blog\/es\/novedades-marzo-2025\/","title":{"rendered":"Brand Radar, la nueva certificaci\u00f3n de Ahrefs y m\u00e1s (Marzo 2025)"},"content":{"rendered":"<p>Los aspectos m\u00e1s destacados de este mes incluyen una nueva herramienta para optimizar tu presencia en la b\u00fasqueda de IA, nuevos gr\u00e1ficos en Web Analytics para visualizar las tendencias de los visitantes y&nbsp;m\u00e1s.<\/p>\n<p>Vamos a verlo con m\u00e1s detalle.<\/p>\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-rob0iivqc0s\" style=\"max-width:900px;\" class=\"arve\">\n<div class=\"arve-inner\">\n<div style=\"aspect-ratio:500\/281\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n<div class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/div>\n<p>\t\t\t<iframe allow=\"accelerometer 'none';autoplay 'none';bluetooth 'none';browsing-topics 'none';camera 'none';clipboard-read 'none';clipboard-write;display-capture 'none';encrypted-media 'none';gamepad 'none';geolocation 'none';gyroscope 'none';hid 'none';identity-credentials-get 'none';idle-detection 'none';keyboard-map 'none';local-fonts;magnetometer 'none';microphone 'none';midi 'none';otp-credentials 'none';payment 'none';picture-in-picture;publickey-credentials-create 'none';publickey-credentials-get 'none';screen-wake-lock 'none';serial 'none';summarizer 'none';sync-xhr;usb 'none';web-share;window-management 'none';xr-spatial-tracking 'none';\" allowfullscreen class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-rob0iivqc0s\" data-lenis-prevent data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/rOB0IIvqC0s?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" loading=\"lazy\" name referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/rOB0IIvqC0s?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" title width=\"900\"><\/iframe><\/p><\/div>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"1. Brand Radar\">\n<h2><a id=\"post-19728-_964hpqmc4zy9\"><\/a>Brand Radar<\/h2>\n<\/div><\/div>\n<p>Brand Radar cambia las reglas del juego a la hora de rastrear y optimizar la presencia de tu marca en la b\u00fasqueda de&nbsp;IA.<\/p>\n<p>Ya sea que est\u00e9s analizando tu propia marca o ech\u00e1ndole un ojo a la competencia, puedes ver exactamente d\u00f3nde aparece tu marca en los grandes modelos de lenguaje (LLMs), en t\u00e9rminos de menciones.<\/p>\n<p>Por ejemplo, supongamos que tu marca es Nike. Puedes generar r\u00e1pidamente una lista de marcas competidoras y ver c\u00f3mo se menciona Nike en comparaci\u00f3n con ellas. Haz clic en <strong>Competitive share<\/strong> para ver el porcentaje de menciones entre competidores concretos.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2070\" height=\"1182\" class=\"wp-image-19729\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-1.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-1.png 2070w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-1-680x388.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-1-768x439.png 768w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-1-1536x877.png 1536w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-1-2048x1169.png 2048w\" sizes=\"auto, (max-width: 2070px) 100vw, 2070px\"><\/p>\n<p>\u00bfQuieres ver en qu\u00e9 destacan tus competidores y tu marca no? Solo tienes que aplicar estos filtros:<\/p>\n<ul>\n<li><strong>Contiene<\/strong>: introduce una o varias marcas de la competencia<\/li>\n<li><strong>No contiene<\/strong>: introduce tu&nbsp;marca<\/li>\n<\/ul>\n<p>En un momento descubrir\u00e1s esas b\u00fasquedas y menciones generadas por&nbsp;IA.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2080\" height=\"1184\" class=\"wp-image-19730\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-2.jpeg\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-2.jpeg 2080w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-2-680x387.jpeg 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-2-768x437.jpeg 768w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-2-1536x874.jpeg 1536w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-2-2048x1166.jpeg 2048w\" sizes=\"auto, (max-width: 2080px) 100vw, 2080px\"><\/p>\n<p>Mientras est\u00e1 en versi\u00f3n beta, <strong>Brand Radar<\/strong> est\u00e1 disponible en todos los planes de pago. Estate atento a m\u00e1s actualizaciones mientras seguimos ampliando sus capacidades.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"2. Web Analytics\">\n<h2><a id=\"post-19728-_wl3pl7htk4ux\"><\/a>Web Analytics<\/h2>\n<\/div><\/div>\n<p><strong>Gr\u00e1ficos por dimensi\u00f3n<\/strong><\/p>\n<p>Explorar las tendencias de los visitantes ahora es m\u00e1s f\u00e1cil. Ahora, al hacer clic en \u201cVer m\u00e1s\u201d en la parte inferior de cualquier widget, se muestra un gr\u00e1fico que muestra los cinco resultados principales de los visitantes a lo largo del tiempo.<\/p>\n<p>Alterna entre m\u00e9tricas clave con un solo&nbsp;clic:<\/p>\n<ul>\n<li>Tasa de rebote<\/li>\n<li>Duraci\u00f3n de la visita<\/li>\n<li>Vistas totales<\/li>\n<li>Tiempo en la p\u00e1gina<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1255\" height=\"567\" class=\"wp-image-19731\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-3.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-3.png 1255w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-3-680x307.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-3-768x347.png 768w\" sizes=\"auto, (max-width: 1255px) 100vw, 1255px\"><\/p>\n<p>Adem\u00e1s, puedes seleccionar manualmente hasta 100 elementos para hacer un seguimiento de las tendencias y comparar el rendimiento.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"3. Site Explorer\">\n<h2><a id=\"post-19728-_k5ga1m1q6sjj\"><\/a>Site Explorer<\/h2>\n<\/div><\/div>\n<p><strong>Palabras clave de pago que ya est\u00e1n en el Top 10 org\u00e1nico<\/strong><\/p>\n<p>En las pesta\u00f1as de b\u00fasqueda general y de pago del resumen de <strong>Site Explorer<\/strong>, ahora ver\u00e1s palabras clave de pago para las que tu objetivo ya se posiciona org\u00e1nicamente en el Top&nbsp;10.<\/p>\n<p>Usa esto para alinear tus estrategias de PPC y SEO, y evita pujar por palabras clave donde ya tengas buena visibilidad org\u00e1nica. \u00a1Ahorra presupuesto y c\u00e9ntrate en lo que de verdad importa!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1204\" height=\"478\" class=\"wp-image-19732\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-4.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-4.png 1204w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-4-680x270.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-4-768x305.png 768w\" sizes=\"auto, (max-width: 1204px) 100vw, 1204px\"><\/p>\n<p><strong>Sincronizaci\u00f3n del modo de comparaci\u00f3n<\/strong><\/p>\n<p>Ahora, cuando abras una descripci\u00f3n general de la SERP en <strong>Site Explorer<\/strong>, se ajustar\u00e1 autom\u00e1ticamente al modo de comparaci\u00f3n que est\u00e9s usando en tu informe. Antes, siempre se abr\u00eda sin comparaci\u00f3n.<\/p>\n<p>Nada de reiniciar vistas ni hacer clics extra: \u00a1solo an\u00e1lisis fluidos y sin interrupciones!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1286\" height=\"640\" class=\"wp-image-19733\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-5.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-5.png 1286w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-5-680x338.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-5-768x382.png 768w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-5-400x200.png 400w\" sizes=\"auto, (max-width: 1286px) 100vw, 1286px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"4. Keywords Explorer\">\n<h2><a id=\"post-19728-_2q2r5q11v66n\"><\/a>Keywords Explorer<\/h2>\n<\/div><\/div>\n<p><strong>Preajustes de filtro personalizados<\/strong><\/p>\n<p>Con los Preajustes de filtros personalizados, ahora puedes configurar, guardar y acceder al instante a tus filtros m\u00e1s usados. Destaca tus favoritos para tenerlos a\u00fan m\u00e1s a&nbsp;mano.<\/p>\n<p>Estos ajustes se guardan por usuario y no se comparten dentro del espacio de trabajo, as\u00ed que tienes el control total sobre tu propia configuraci\u00f3n.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1268\" height=\"563\" class=\"wp-image-19734\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-6.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-6.png 1268w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-6-680x302.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-6-768x341.png 768w\" sizes=\"auto, (max-width: 1268px) 100vw, 1268px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"5. Rank Tracker\">\n<h2><a id=\"post-19728-_8fudeengn8v2\"><\/a>Rank Tracker<\/h2>\n<\/div><\/div>\n<p><strong>Minigr\u00e1ficos en informes GSC<\/strong><\/p>\n<p>Los informes de palabras clave y p\u00e1ginas de GSC ahora incluyen minigr\u00e1ficos que te permiten detectar al instante tendencias de clics e impresiones, tanto para tus palabras clave como para tus p\u00e1ginas, sin tener que hacer investigaciones extra.<\/p>\n<p>Esto es algo que ni el propio Google Search Console muestra tan f\u00e1cilmente.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1277\" height=\"590\" class=\"wp-image-19735\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-7.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-7.png 1277w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-7-680x314.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-7-768x355.png 768w\" sizes=\"auto, (max-width: 1277px) 100vw, 1277px\"><\/p>\n<p><strong>Filtro de etiquetas avanzado en Rank Tracker<\/strong><\/p>\n<p>El filtro de etiquetas en los informes de <strong>Rank Tracker<\/strong> ahora te permite crear varias reglas y aplicar distintas condiciones, haciendo que segmentar datos y seguir el rendimiento sea m\u00e1s f\u00e1cil que&nbsp;nunca.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"988\" height=\"269\" class=\"wp-image-19736\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-8.png\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-8.png 988w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-8-680x185.png 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-8-768x209.png 768w\" sizes=\"auto, (max-width: 988px) 100vw, 988px\"><\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewBox=\"0 0 14 14\" style><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\" \/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style \/><\/g><\/svg><\/a><div class=\"link-text\" data-anchor=\"6. General\">\n<h2><a id=\"post-19728-_1v1fty3l5l1h\"><\/a>General<\/h2>\n<\/div><\/div>\n<p><strong>Certificaci\u00f3n Ahrefs<\/strong><\/p>\n<p>\u00a1La certificaci\u00f3n de Ahrefs ya est\u00e1 aqu\u00ed! Haz el examen oficial, apru\u00e9balo con al menos un 75 % y consigue un certificado compartible v\u00e1lido por un&nbsp;a\u00f1o.<\/p>\n<p>Tanto si quieres mejorar tu curr\u00edculum, atraer clientes o simplemente demostrar lo que sabes hacer, esta certificaci\u00f3n es un a\u00f1adido potente para tu kit de herramientas profesional.<\/p>\n<p>Y no te olvides de compartir tu logro en redes sociales con el hashtag <strong>#ahrefscertified<\/strong> para tener la oportunidad de ganar una caja de regalos.<\/p>\n<p><strong>Nota<\/strong>: Por el momento, solo est\u00e1 disponible en ingl\u00e9s.<\/p>\n<p><a href=\"https:\/\/ahrefs.com\/certification\">Empieza el examen&nbsp;\u2192&nbsp;<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1514\" height=\"908\" class=\"wp-image-19737\" src=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-9.jpeg\" srcset=\"https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-9.jpeg 1514w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-9-680x408.jpeg 680w, https:\/\/ahrefs.com\/blog\/es\/wp-content\/uploads\/2025\/04\/word-image-19728-9-768x461.jpeg 768w\" sizes=\"auto, (max-width: 1514px) 100vw, 1514px\"><\/p>\n<p>\u2013<\/p>\n<p>Eso es todo por este mes. Echa un vistazo a nuestra secci\u00f3n de producto o al <a href=\"https:\/\/ahrefs.com\/blog\/new-features\/\">changelog <\/a>para ver m\u00e1s actualizaciones y deja cualquier sugerencia de funci\u00f3n en nuestro Canny \u00a1Que tengas buena semana!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los aspectos m\u00e1s destacados de este mes incluyen una nueva herramienta para optimizar tu presencia en la b\u00fasqueda de IA, nuevos gr\u00e1ficos en Web Analytics para visualizar las tendencias de los visitantes y&nbsp;m\u00e1s. Vamos a verlo con m\u00e1s detalle. Brand<span class=\"ellipsis\">\u2026<\/span><\/p>\n<div class=\"read-more\">Leer m\u00e1s \u203a<\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[333],"tags":[],"coauthors":[335],"class_list":["post-19728","post","type-post","status-publish","format-standard","hentry","category-blog-de-producto","odd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brand Radar, la nueva certificaci\u00f3n de Ahrefs y m\u00e1s (Marzo 2025)<\/title>\n<meta name=\"description\" content=\"Presentamos una nueva herramienta que te permite controlar la visibilidad de tu marca en IA, la certificaci\u00f3n Ahrefs, y mucho m\u00e1s.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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