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		<title>What AI Writing Tools Get Wrong (And The Stack I Use Instead)</title>
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		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Thu, 26 Mar 2026 15:43:42 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
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					<description><![CDATA[&#160; The hard part in content marketing is the information—ideas, verified facts, and reference material. And that’s exactly where these tools fall short. I learned this after generating 40 articles through Claude. I’d tried the writing tools first, but they<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Is AI Content Bad for SEO? No, and It Never Will Be (7 Reasons)</title>
		<link>https://ahrefs.com/blog/ai-content-is-not-bad-for-seo/</link>
		
		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Tue, 24 Mar 2026 14:46:34 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196263</guid>

					<description><![CDATA[The real issue was never AI or “automatically generated content” itself. Google penalizes the same thing it always has: content that is thin, unhelpful, and spammy. AI just makes it much easier to create that kind of content at scale.<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>AI Content Wasn’t Good Enough. Now It Is.</title>
		<link>https://ahrefs.com/blog/ai-content-wasnt-good-enough-now-it-is/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Mon, 16 Mar 2026 16:22:58 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
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					<description><![CDATA[Companies that scale AI-generated content do so with the knowledge that they are making a trade-off, we believe, choosing speed and scale at the expense of quality. We agree that AI is faster than any human, and it makes a<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>What Is Content Decay? (And How to Fix It Before It Tanks Your Traffic)</title>
		<link>https://ahrefs.com/blog/content-decay/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Fri, 13 Mar 2026 11:34:48 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=195958</guid>

					<description><![CDATA[That may sound defeatist, but unfortunately that’s just how the web works. Rankings slip, competitors improve, search intent shifts, and what was your best-performing article two years ago might be leaking traffic right now without you even noticing. This is<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>12 Content Marketing Conferences to Attend in 2026</title>
		<link>https://ahrefs.com/blog/content-marketing-conferences/</link>
		
		<dc:creator><![CDATA[Si Quan Ong]]></dc:creator>
		<pubDate>Tue, 17 Feb 2026 14:31:18 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
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		<title>Every Marketer Says You Need “Taste”. Here’s What That Actually Means</title>
		<link>https://ahrefs.com/blog/what-is-taste/</link>
		
		<dc:creator><![CDATA[Si Quan Ong]]></dc:creator>
		<pubDate>Tue, 20 Jan 2026 09:00:57 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=194696</guid>

					<description><![CDATA[With just a couple of prompts, an LLM can generate an entire blog post that you can publish on your website. A solopreneur or a marketing team of one can pump out newsletters, social media content, ad copy, and blog<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Our Top 5 Blog Posts of 2025 (And What Made Them Work)</title>
		<link>https://ahrefs.com/blog/ahrefs-top-blogs-2025/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Mon, 19 Jan 2026 10:40:10 +0000</pubDate>
				<category><![CDATA[Ahrefs Insights]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=194731</guid>

					<description><![CDATA[And, naturally, we wanted to remind you of some of our best blogs 😉 Below, we’ve used Ahrefs Web Analytics to find our most-viewed articles published in 2025. We were inspired by Amanda Natividad’s SparkToro post. Great stuff from Amanda<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Fresh Content: Why Publish Dates Make or Break Rankings and AI Visibility</title>
		<link>https://ahrefs.com/blog/fresh-content/</link>
		
		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Mon, 22 Dec 2025 20:32:50 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=194332</guid>

					<description><![CDATA[Fresh content or content freshness simply means how new or recently updated a page is. Keeping your content up to date tells Google and AI assistants that your information is current, helpful, and reliable, which helps you keep good rankings<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Republishing Content for SEO &#038; AI: How to Update Posts (Not Just Change Dates)</title>
		<link>https://ahrefs.com/blog/republishing-content/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Thu, 30 Oct 2025 10:00:29 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=38413</guid>

					<description><![CDATA[<img width="260" height="166" src="https://ahrefs.com/blog/wp-content/uploads/2020/08/fb-republishing-content-260x166.png" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" style="float:left; margin:0 15px 15px 0;" decoding="async" />But updating website content shouldn’t just mean changing a publish date. It’s a chance to improve user experience, build your owned audience, and shape how AI represents your brand. I’ll walk you through tactics that help you accomplish all of<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>AI-Generated Content 101 for Marketers and Creators</title>
		<link>https://ahrefs.com/blog/ai-generated-content/</link>
		
		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Tue, 23 Sep 2025 08:32:53 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=191515</guid>

					<description><![CDATA[In this guide, I’ll show you everything you need to know about using AI to create content, while still feeling confident about it. AI-generated content is any material—text, images, video, audio, code, or data visualizations—created primarily or entirely using artificial<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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