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		<title>What Is Content Engineering, and How Do You Do It?</title>
		<link>https://ahrefs.com/blog/what-is-content-engineering/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Tue, 19 May 2026 08:24:24 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
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					<description><![CDATA[In this post, I’ll cover what content engineering actually is, its core components, whose responsibility it is, and how you can become a fully-fledged Content Engineer. Content engineering is the practice of building the systems that create content, rather than<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>What Is Agentic SEO? And How to Get Started This Week</title>
		<link>https://ahrefs.com/blog/agentic-seo/</link>
		
		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Tue, 19 May 2026 08:17:51 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=197217</guid>

					<description><![CDATA[It’s just a completely new way of working, also for SEOs. Instead of building every step of an SEO workflow yourself—like the setups you see all over n8n or Zapier—you simply describe the outcome you want. The agent takes it<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>AI Agents for SEO: What They Are, How They Work, and How to Build One</title>
		<link>https://ahrefs.com/blog/ai-agents-for-seo/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Fri, 15 May 2026 15:57:30 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=197063</guid>

					<description><![CDATA[This article covers what AI SEO agents actually do in practice, which tools are worth knowing about, how to build your own, and what the people building them have learned the hard way. An AI SEO agent is software that<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>AI Chatbot Traffic: What It Is, and How to Get More</title>
		<link>https://ahrefs.com/blog/ai-chatbot-traffic/</link>
		
		<dc:creator><![CDATA[Mateusz Makosiewicz]]></dc:creator>
		<pubDate>Fri, 15 May 2026 08:43:56 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
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					<description><![CDATA[When ChatGPT, Perplexity, or Claude cites your content in a response, some of those users click through the citation and visit your website. That’s AI chatbot traffic, and it may convert better than most channels you’re probably already tracking. Here’s<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Google’s Knowledge Graph Explained: How It Influences SEO &#038; AI Search</title>
		<link>https://ahrefs.com/blog/google-knowledge-graph/</link>
					<comments>https://ahrefs.com/blog/google-knowledge-graph/#respond</comments>
		
		<dc:creator><![CDATA[Despina Gavoyannis]]></dc:creator>
		<pubDate>Thu, 14 May 2026 14:00:20 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[General SEO]]></category>
		<category><![CDATA[Technical SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=34447</guid>

					<description><![CDATA[<img width="260" height="166" src="https://ahrefs.com/blog/wp-content/uploads/2020/03/fb-knowledge-graph-260x166.png" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" style="float:left; margin:0 15px 15px 0;" decoding="async" />… then you’ve already experienced the benefits of Google’s Knowledge Graph. But what is a knowledge graph? How does it work? And how can you take advantage of it to increase brand visibility and improve SEO? Google’s Knowledge Graph is<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
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		<title>We Tracked 1,885 Pages Adding Schema. AI Citations Barely Moved.</title>
		<link>https://ahrefs.com/blog/schema-ai-citations/</link>
		
		<dc:creator><![CDATA[Louise Linehan]]></dc:creator>
		<pubDate>Mon, 11 May 2026 16:36:19 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Data & Studies]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196889</guid>

					<description><![CDATA[AI cited pages were almost three times more likely to have JSON-LD than non-cited pages. That’s a big gap, and the kind of stat that gets shared in LinkedIn carousels and conference slides as proof that schema is an AI<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>On-Page AEO: 4 Writing Frameworks for Better AI Visibility</title>
		<link>https://ahrefs.com/blog/on-page-aeo/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Fri, 08 May 2026 13:35:11 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196828</guid>

					<description><![CDATA[Dan Petrovic wrote a great article explaining why human-friendly content is AI-friendly content. In a nutshell, there is a striking parallel between how people and AI models process text information: we both try to glean meaning from long text without<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>How Does AI Get Its Information? Training Data, RAG, MCPs, and APIs Explained</title>
		<link>https://ahrefs.com/blog/how-does-ai-get-its-information/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Thu, 07 May 2026 15:33:30 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196805</guid>

					<description><![CDATA[Each data layer has its own pros and cons, so if you’ve ever wondered why an AI confidently told you something wrong, why one tool seems to know about last week’s news and another doesn’t, or why your competitor’s product<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>Agentic AI vs. Generative AI: What’s the Difference, and Why Does It Matter?</title>
		<link>https://ahrefs.com/blog/agentic-ai-vs-generative-ai/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Wed, 06 May 2026 16:47:15 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[General Marketing]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196772</guid>

					<description><![CDATA[A marketer opens ChatGPT, types a prompt, and gets a (probably pretty bad) blog post draft back in 30 seconds. That’s generative AI. Their colleague opens Agent-A, gives it a target keyword, and walks away. Twenty minutes later, they have<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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		<title>How I Do Content Engineering with Claude Code</title>
		<link>https://ahrefs.com/blog/how-i-do-content-engineering-with-claude-code/</link>
		
		<dc:creator><![CDATA[Ryan Law]]></dc:creator>
		<pubDate>Tue, 28 Apr 2026 13:00:56 +0000</pubDate>
				<category><![CDATA[AI Search]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[General SEO]]></category>
		<guid isPermaLink="false">https://ahrefs.com/blog/?p=196558</guid>

					<description><![CDATA[Back in August 2025, I shared the AI content process I had developed for the Ahrefs blog. It used ChatGPT projects and custom GPTs to speed up certain types of content creation from several days to a couple of hours,<span class="ellipsis">&#8230;</span><div class="read-more">Read more &#8250;</div><!-- end of .read-more -->]]></description>
		
		
		
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