Pawel Grabowski
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Pawel Grabowski is a B2B copywriter working primarily with SaaS and Technology companies. He helps them attract new visitors and turn them into buyers through seductive website copy, stimulating blog posts, irresistible landing pages and other content types. For more information visit smashingcopy.com

All posts by Pawel Grabowski

35 Most Common Link Building Terms Explained

Ever had this feeling? You’re reading a link building post… And feel like you’re smashing head against a slab of concrete. You know the advice is good and that you should do wha...

7 Tips for Writing a Converting SaaS Homepage

You can hear this advice everywhere. Your homepage should attract traffic. It should convince visitors that your product could solve their problems. Tell them why it’s worth to ...

Few Tricks to Increase Email Click Through Rate

Email marketing is challenging. First, you need to figure out what you want to do with it. Then you need to get people to open your emails. And just when you had it worked out, ...

Understanding Semantic Search – Introduction for Beginners

I admit it. SEO was so simple in the past. All you had to do was include specific keywords in your content. Google would match them to someone’s search query, word by word, and ...

6 Ways to Ensure a Higher Email Open Rate

Email is a great marketing strategy. But it’s a damn hard work. I wrote about winning new clients with email and shared my personal experiences of running an email newsletter he...

Is Your Blog Successful? Here Are the Real Metrics To Confirm It

I bet you already know it – blogging helps to grow a business. And even if you’re still uncertain, there are numbers confirming it: Small businesses with blogs generate 12...

[QUIZ] How Dedicated Were You To SEO Last Year?

What would you pick as the biggest development in the industry last year? Certain hugely popular link building strategy getting canned? Google removing an element that seemed li...

Looking Back at 2014. Top SEO Experts on Their Wishes for The Ending Year

A year ago we reached out to a number of SEOs with an unusual request. Instead of looking for their new year’s predictions, we asked what would they wish for in 2014. 32 great S...

8 Ways to Thank Clients for Their Hard Work This Year

It goes without saying, your clients have done an amazing job this year. They’ve been fuelling your business day in and out. They gave you new challenges and kept you awake at n...

20 SEOs Share The Scariest Moments of Their Careers

Imagine a house at the end of the road. Normally deserted, tonight it bustles with noise. Intrigued, you decide to check it out. And just as you take the first steps in, music e...
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