Johann Carpio
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Johann Carpio does business development for Xight Interactive. A digital marketing firm with the goal of building a company's authentic web popularity and brand presence. He writes mostly about how inbound marketing strategies can help a company's business.

All posts by Johann Carpio

The-Turning-Points-Measuring-your-content-marketing-strategy

The Turning Points: Measuring Your Content Marketing Strategy

By Johann Carpio | 22 Dec '14
Remember that “excellent” content you’ve been harping on? The one that is sure as heck will drive in traffic to your site? You’ve been spending days on creating, polishing, near...
Why is Good Site Architecture Important?

Why is Good Site Architecture Important?

By Johann Carpio | 3 Jan '14
Web popularity depends on a number of things—search engine results, brand awareness, and social media interactions to name a few. Among the three mentioned, search engine volume...

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